i+D - March/April 2019 - 25
Stacy Garcia Commercial
has worked with York
Contract to design a wide
range of commercial
wallcoverings available to
the corporate, healthcare,
and hospitality markets.
(Image: Stacy Garcia)
Interior designers may have various ultimate goals
in mind with developing a licensing program. For
some, it's a matter of another revenue stream.
For others, it's to build a brand. These experts
note that developing a licensed collection isn't
likely to lead to more interior design clients, but
the licensing programs can snowball; in fact,
developing a portfolio of licenses is much more
beneficial than simply having one at a time. For
Richardson, the satisfaction comes with creating
interesting products that speak to the needs of
a global audience.
Whatever the end game, one thing is readily
apparent, according to Richardson: There's no
point in developing products that people don't
want or need. It's become a bit of a mantra for
her as she expands her own licensing program.
And, she often thinks of a quote about design she
once read, the origin long forgotten: "I'm just
not sure the world will be a better place if there's
a fork with my name on it."
JESSICA GOLDBOGEN HARLAN
has written about the home furnishings industry for more than
20 years, and her work has appeared in HFN, Town & Country,
Stylus, TastingTable.com, AmericasMart magazine, and Yahoo!
A culinary-school graduate, she also is the author of nine
cookbooks, including Ramen to the Rescue, Mason Jar Lunches,
and The Little Book of Takoyaki.
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i+D - March/April 2019
Table of Contents for the Digital Edition of i+D - March/April 2019
Contents
i+D - March/April 2019 - Cover1
i+D - March/April 2019 - Cover2
i+D - March/April 2019 - 3
i+D - March/April 2019 - 4
i+D - March/April 2019 - 5
i+D - March/April 2019 - 6
i+D - March/April 2019 - 7
i+D - March/April 2019 - 8
i+D - March/April 2019 - 9
i+D - March/April 2019 - Contents
i+D - March/April 2019 - 11
i+D - March/April 2019 - 12
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i+D - March/April 2019 - Cover3
i+D - March/April 2019 - Cover4
https://www.nxtbook.com/asid/asid/design_product_guide_2023
https://www.nxtbook.com/emerald/id/20211112
https://www.nxtbook.com/emerald/id/20210910
https://www.nxtbook.com/emerald/id/20210708
https://www.nxtbook.com/nxtbooks/asid/design_product_guide_2021
https://www.nxtbook.com/emerald/id/20210506
https://www.nxtbook.com/emerald/id/20210304
https://www.nxtbook.com/nxtbooks/id/20210102
https://www.nxtbook.com/nxtbooks/id/20201112_french
https://www.nxtbook.com/nxtbooks/id/20201112
https://www.nxtbook.com/nxtbooks/id/20200910_french
https://www.nxtbook.com/nxtbooks/id/20200910
https://www.nxtbook.com/nxtbooks/asid/design_product_guide
https://www.nxtbook.com/nxtbooks/id/20200708_french
https://www.nxtbook.com/nxtbooks/id/20200708
https://www.nxtbook.com/nxtbooks/id/20200506_french
https://www.nxtbook.com/nxtbooks/id/20200506
https://www.nxtbook.com/nxtbooks/id/20200304_french
https://www.nxtbook.com/nxtbooks/id/20200304
https://www.nxtbook.com/nxtbooks/id/20200102_french
https://www.nxtbook.com/nxtbooks/id/20200102
https://www.nxtbook.com/nxtbooks/id/20191112
https://www.nxtbook.com/nxtbooks/id/20191112_french
https://www.nxtbook.com/nxtbooks/id/20190910
https://www.nxtbook.com/nxtbooks/id/20190910_french
https://www.nxtbook.com/nxtbooks/id/20190708
https://www.nxtbook.com/nxtbooks/id/20190708_french
https://www.nxtbook.com/nxtbooks/id/20190506
https://www.nxtbook.com/nxtbooks/id/20190506_french
https://www.nxtbook.com/nxtbooks/id/20190304
https://www.nxtbook.com/nxtbooks/id/20190304_french
https://www.nxtbook.com/nxtbooks/id/20190102
https://www.nxtbook.com/nxtbooks/id/20190102_french
https://www.nxtbook.com/nxtbooks/id/20181112
https://www.nxtbook.com/nxtbooks/id/20181112_french
https://www.nxtbook.com/nxtbooks/id/20180910
https://www.nxtbook.com/nxtbooks/id/20180910_french
https://www.nxtbook.com/nxtbooks/id/20180708
https://www.nxtbook.com/nxtbooks/id/20180708_french
https://www.nxtbook.com/nxtbooks/id/20180506
https://www.nxtbook.com/nxtbooks/id/20180506_french
https://www.nxtbook.com/nxtbooks/id/20180304
https://www.nxtbook.com/nxtbooks/id/20180304_french
https://www.nxtbook.com/nxtbooks/id/20180102_french
https://www.nxtbook.com/nxtbooks/id/20180102
https://www.nxtbookmedia.com