Impressions - April 2014 - 10

Hotronix Unveils Dual Air
Fusion Heat Press
Hotronix, St. Clair Shores,
Mich., unveiled a new addition
to its heat press line - a model
that features two individual platens - at ISS Atlantic City, held
this past March.
The new heat press, the
Dual Air Fusion, features "A"
and "B" workstations that can
operate independently or in
unison. According to the company,
this configuration makes the press nearly
50% more efficient than a standard, swingerstyle heat press.
"Some people don't consider time when
decorating," said Brian Sukarukoff, CEO of
GroupeSTAHL at the unveiling. "Time is one of
the key factors in pricing a job. Time is money.
[With this new heat press], our goal was to increase productivity."
The Dual Air Fusion also includes an optional laser-alignment system (sold separately for $500). Four independently adjustable
lasers per platen enable precision alignment
of graphics for full-front, left-chest and other

Hotronix
introduced the Dual
Air Fusion heat press,
which was developed to
increase productivity, at
ISS Atlantic City.

10

Impressions | April/May 2014

launched a new website: coldesi.com. The website, according to Mark Stephenson, director of marketing for ColDesi, is
designed to introduce potential
customers to the company, the
apparel decorating technologies it deals with, and to inspire
them with customer success
stories. ColDesi also has added
a learning center section to
the website that provides

applications.
"We recognized the demand
and need for such a heat
press, especially for decorators doing mixed-media applications on the same garment," said Ben Robinson, general manager of
Hotronix.
The two 16" x 20" platens, which are interchangeable and can be customized, are fully
threadable, which means designs can be applied to the fronts and backs of garments without them being removed from the machine.
For more information, visit hotronix.com.
- J.L.

Epson Introduces SureColor
F-Series Printer
Epson America, Long Beach, Calif., brought
the newest addition to its SureColor F-series of
dye-sublimation transfer printers to the recent
Imprinted Sportswear Shows (ISS) event in
Long Beach.
Though renown for manufacturing printers,
papers and inks, Epson decided to put its energy
toward making high-quality specialty dye-sublimation transfer printers. This benefits decorators
because everything - the machine, ink and paper - is compatible and designed to work together for the best results.
The 64-inch F7170 is a four-color, roll-to-roll
machine that features a new auto feeding and
take-up reel system that prevents "wandering" of
the paper on the roll and allows for maximum
uninterrupted production runs, according to the
company. With photographic-quality sublimation possible, the F7170 is ideal for flags, banners
and apparel manufacturing.
The machine has Epson's MicroPiezo TFP
print head, which provides high image quality

| ColDesi Inc., Tampa, Fla., has

basic information on things like
embroidery terms, direct-togarment printing history and
the rhinestone business basics.
The new website boasts a "responsive" format, which means
it works well on any device,
according to the company.
| Boxercraft, Atlanta, recently
welcomed former United
States President Bill Clinton to
Industrial Revolution II (IRII),
its manufacturing facility in
Haiti. Boxercraft currently
produces 80% of its tops at
this location. The company is
working closely with IRII and
eventually hopes to produce
about 40% of the millions of
tops and bottoms it sells annually through wholesalers to
retailers in college bookstores
and resorts at this facility.
| GSG, Dallas, which regularly

The F7170 is the newest addition to Epson's
F-series of SureColor dye-sublimation printers.

at fast print speeds, according to the company,
along with UltraChrome DS, Epson's all-new
dye-sublimation ink technology.
Decorators who purchase an Epson printer
and also use the inks and paper are eligible for
Epson's F-Series Rewards program, which provides benefits like extended warranties and discounts on future purchases.
The F7170 will start shipping this summer.
For more information, visit epson.com.
- M.M.H.

offers monthly classes at its
five regional locations, has released its May 2014 schedule.
The following lineup includes
locations: May 1: Intro To Embroidery, Oklahoma City, Okla.;
May 2: Advanced Embroidery,
Oklahoma City, Okla.; May 16:
Digital Preventative Maintenance, Houston; and May 16:
Intro To Screen Printing, Tulsa,
Okla. To register for a class,
email marketing@gogsg.com.
impressionsmag.com


http://www.coldesi.com http://www.coldesi.com http://www.hotronix.com http://www.epson.com http://www.impressionsmag.com

Impressions - April 2014

Table of Contents for the Digital Edition of Impressions - April 2014

Impressions - April 2014
Contents
First Impressions
From the Show Director
FYI
Product Gallery
ISS Conferences
Gametime Garb
Top it Off
Creating a Sales Funnel
Passion Becomes Profit
Shop Spotlight
Embroidery Technique
Embroidery Production
Screen Printing Production
Screen Printing Technique
Digital Decorating
Classifieds
Online Directory
Ad Index
Impressions - April 2014 - CT1
Impressions - April 2014 - CT2
Impressions - April 2014 - Impressions - April 2014
Impressions - April 2014 - Cover2
Impressions - April 2014 - 1
Impressions - April 2014 - Contents
Impressions - April 2014 - 3
Impressions - April 2014 - First Impressions
Impressions - April 2014 - 5
Impressions - April 2014 - From the Show Director
Impressions - April 2014 - 7
Impressions - April 2014 - FYI
Impressions - April 2014 - 9
Impressions - April 2014 - 10
Impressions - April 2014 - 11
Impressions - April 2014 - 12
Impressions - April 2014 - 13
Impressions - April 2014 - 14
Impressions - April 2014 - 15
Impressions - April 2014 - Product Gallery
Impressions - April 2014 - 17
Impressions - April 2014 - 17a
Impressions - April 2014 - 17b
Impressions - April 2014 - 18
Impressions - April 2014 - 19
Impressions - April 2014 - ISS Conferences
Impressions - April 2014 - 21
Impressions - April 2014 - Gametime Garb
Impressions - April 2014 - 23
Impressions - April 2014 - 24
Impressions - April 2014 - 25
Impressions - April 2014 - 26
Impressions - April 2014 - 27
Impressions - April 2014 - Top it Off
Impressions - April 2014 - 29
Impressions - April 2014 - 30
Impressions - April 2014 - 31
Impressions - April 2014 - 32
Impressions - April 2014 - 33
Impressions - April 2014 - Creating a Sales Funnel
Impressions - April 2014 - 34a
Impressions - April 2014 - 34b
Impressions - April 2014 - 34c
Impressions - April 2014 - 34d
Impressions - April 2014 - 35
Impressions - April 2014 - 36
Impressions - April 2014 - 37
Impressions - April 2014 - 38
Impressions - April 2014 - 39
Impressions - April 2014 - Passion Becomes Profit
Impressions - April 2014 - 41
Impressions - April 2014 - 42
Impressions - April 2014 - 43
Impressions - April 2014 - Shop Spotlight
Impressions - April 2014 - 45
Impressions - April 2014 - 46
Impressions - April 2014 - 47
Impressions - April 2014 - Embroidery Technique
Impressions - April 2014 - 49
Impressions - April 2014 - 50
Impressions - April 2014 - 51
Impressions - April 2014 - 52
Impressions - April 2014 - 53
Impressions - April 2014 - Embroidery Production
Impressions - April 2014 - 55
Impressions - April 2014 - 56
Impressions - April 2014 - 57
Impressions - April 2014 - 58
Impressions - April 2014 - 59
Impressions - April 2014 - Screen Printing Production
Impressions - April 2014 - 61
Impressions - April 2014 - 62
Impressions - April 2014 - 63
Impressions - April 2014 - Screen Printing Technique
Impressions - April 2014 - 65
Impressions - April 2014 - 66
Impressions - April 2014 - Digital Decorating
Impressions - April 2014 - 68
Impressions - April 2014 - 69
Impressions - April 2014 - 70
Impressions - April 2014 - Classifieds
Impressions - April 2014 - 72
Impressions - April 2014 - Ad Index
Impressions - April 2014 - 74
Impressions - April 2014 - Cover3
Impressions - April 2014 - Cover4
Impressions - April 2014 - I1
Impressions - April 2014 - I2
Impressions - April 2014 - I3
Impressions - April 2014 - I4
Impressions - April 2014 - I5
Impressions - April 2014 - I6
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https://www.nxtbook.com/nxtbooks/nxtbook_bhtest/impwessons
https://www.nxtbook.com/nxtbooks/impressions/20201011
https://www.nxtbook.com/nxtbooks/impressions/202009
https://www.nxtbook.com/nxtbooks/impressions/teamactive_2020fall
https://www.nxtbook.com/nxtbooks/impressions/202008
https://www.nxtbook.com/nxtbooks/impressions/20200607
https://www.nxtbook.com/nxtbooks/impressions/202005
https://www.nxtbook.com/nxtbooks/impressions/dd_2020
https://www.nxtbook.com/nxtbooks/impressions/202004
https://www.nxtbook.com/nxtbooks/impressions/202003
https://www.nxtbook.com/nxtbooks/impressions/202002
https://www.nxtbook.com/nxtbooks/impressions/202001
https://www.nxtbook.com/nxtbooks/impressions/201912
https://www.nxtbook.com/nxtbooks/impressions/dd_2019
https://www.nxtbook.com/nxtbooks/impressions/201910
https://www.nxtbook.com/nxtbooks/impressions/201909
https://www.nxtbook.com/nxtbooks/impressions/teamactive_2019fall
https://www.nxtbook.com/nxtbooks/impressions/201908
https://www.nxtbook.com/nxtbooks/impressions/20190607
https://www.nxtbook.com/nxtbooks/impressions/201905
https://www.nxtbook.com/nxtbooks/impressions/201904
https://www.nxtbook.com/nxtbooks/impressions/201903
https://www.nxtbook.com/nxtbooks/impressions/teamactive_2019spring
https://www.nxtbook.com/nxtbooks/impressions/201902
https://www.nxtbook.com/nxtbooks/impressions/201901
https://www.nxtbook.com/nxtbooks/impressions/201812
https://www.nxtbook.com/nxtbooks/impressions/dd_2018
https://www.nxtbook.com/nxtbooks/impressions/201810
https://www.nxtbook.com/nxtbooks/impressions/201809
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2018fall
https://www.nxtbook.com/nxtbooks/impressions/201808
https://www.nxtbook.com/nxtbooks/impressions/201806
https://www.nxtbook.com/nxtbooks/impressions/201805
https://www.nxtbook.com/nxtbooks/impressions/201804
https://www.nxtbook.com/nxtbooks/impressions/201803
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2018spring
https://www.nxtbook.com/nxtbooks/impressions/201802
https://www.nxtbook.com/nxtbooks/impressions/201801
https://www.nxtbook.com/nxtbooks/impressions/201712
https://www.nxtbook.com/nxtbooks/impressions/201710
https://www.nxtbook.com/nxtbooks/impressions/201709
https://www.nxtbook.com/nxtbooks/impressions/201708
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2017fall
https://www.nxtbook.com/nxtbooks/impressions/20170607
https://www.nxtbook.com/nxtbooks/impressions/201705
https://www.nxtbook.com/nxtbooks/impressions/201704
https://www.nxtbook.com/nxtbooks/impressions/201703
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2017spring
https://www.nxtbook.com/nxtbooks/impressions/201702
https://www.nxtbook.com/nxtbooks/impressions/201701
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer
https://www.nxtbook.com/nxtbooks/impressions/201612
https://www.nxtbook.com/nxtbooks/impressions/201610
https://www.nxtbook.com/nxtbooks/impressions/201609
https://www.nxtbook.com/nxtbooks/impressions/201608
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2016fall
https://www.nxtbook.com/nxtbooks/impressions/20160607
https://www.nxtbook.com/nxtbooks/impressions/201605
https://www.nxtbook.com/nxtbooks/impressions/201604
https://www.nxtbook.com/nxtbooks/impressions/201603
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2016spring
https://www.nxtbook.com/nxtbooks/impressions/201602
https://www.nxtbook.com/nxtbooks/impressions/201601
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201512
https://www.nxtbook.com/nxtbooks/impressions/201512
https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2015fall
https://www.nxtbook.com/nxtbooks/impressions/201510
https://www.nxtbook.com/nxtbooks/impressions/201509
https://www.nxtbook.com/nxtbooks/impressions/201508
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2015fall
https://www.nxtbook.com/nxtbooks/impressions/20150607
https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2015summer
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201506
https://www.nxtbook.com/nxtbooks/impressions/201504
https://www.nxtbook.com/nxtbooks/impressions/201503
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2015spring
https://www.nxtbook.com/nxtbooks/impressions/201502
https://www.nxtbook.com/nxtbooks/impressions/201501
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201412
https://www.nxtbook.com/nxtbooks/impressions/201412
https://www.nxtbook.com/nxtbooks/impressions/201410
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_2014fall
https://www.nxtbook.com/nxtbooks/impressions/201409
https://www.nxtbook.com/nxtbooks/impressions/201408
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2014fall
https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2014summer
https://www.nxtbook.com/nxtbooks/impressions/20140607
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_2014spring
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https://www.nxtbook.com/nxtbooks/impressions/201403
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2014spring
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https://www.nxtbook.com/nxtbooks/nielsen/impressions_sportsfanretailer_201312
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