Impressions - September 2014 - 34

Tons of articles (even books) have been
written about the term "emulsion over
mesh" (EOM). The short-and-sweet lesson is that the emulsion you add to the
screen creates a channel. When you flood
your screen during the printing process,
you are filling that channel with ink. If you
have everything on press set up correctly,
you need just enough squeegee pressure
to sheer the ink through the channel and
onto the T-shirt. You shouldn't be driving
the ink through the screen like a hammer
and nail.
Want more ink on the shirt for an underbase screen? Try adding one more coat
of emulsion to the screen (print side) during the preparation stage. Some shops
even use capillary film for a thicker stencil
for a "one-hit white."
While the screen certainly plays an important role in your ink coverage, so does
your squeegee choice. A softer squeegee
likely will send more ink onto the shirt,
while a harder squeegee won't. When
there are ink issues on press, one of the
first questions I would ask is what type of
squeegee the operator is using currently.
Too much dot gain could be the result of
using a softer squeegee.

PRINT HAND
"Hand" is the industry term for how
the ink feels on the shirt after printing
and curing. Many shops have moved to
using water-based ink because it gives
the final print that soft, retail hand that is
very popular. Essentially, with each screen
and color you are printing on a shirt, the

thicker the ink deposit will be. Sometimes
this is an issue, sometimes not. If want to
achieve a softer hand on the print, here are
some tips:
Use a higher mesh count for the
screen. The higher the mesh, the less ink
will be deposited onto the shirt. For underbase screens, try using a 156 instead of a
110. Screen selection isn't automatic and is
dependent upon the image being printed,
as some mesh choices won't be completely
successful. The only way to learn is to experiment and see what works for you.
Try using a different ink base to increase
the viscosity. Finesse base, Chino base -
even adding some curable reducer to the
ink you are using - will work. The idea
here is to "thin" the ink down to improve
how it flows onto the shirt substrate. Be
careful though; inks are formulated to work
a certain way on purpose. When you start
introducing additives to the ink, you may
change its properties and have some unintended consequences if you aren't careful.
Opacity and curing issues are the two most
popular consequences, in most cases.
Roller squeegees also can help. This
after-market type of device works great
and we have them on all of our automatic
screen printing presses at my shop. After
you print your underbase and flash the
shirt, use a roller squeegee in the cooldown station. This flattens the ink that
has just been gelled by the flash unit and
sets up the printed ink nicely for taking
on more colors. You also can achieve this
yourself by using an unexposed screen, a
squeegee and some base. Set up the screen

Your art staff can
help you control your print
quality in many ways. Their
knowledge and understanding
of what happens on press
will greatly influence the
decisions they make in
creating the art that will be
printed later. Photo courtesy
of Press Press Merch.

34

Impressions | September 2014

like normal with the squeegee. The base
gives the squeegee something to move
around and reduces friction. Underneath
the screen, tape a big sheet of Teflon (like
the kind you use for your heat press platen
cover.) A roller works better, but this technique will work in a pinch.

KEEPING THINGS STRAIGHT
Your print quality is sometimes only as
good as your shirt loader. Getting the shirt
straight and in the correct position on the
platen is a basic step in printing, and often
is overlooked until the client complains
about crooked or off-center imprints. Let's
face it, loading a T-shirt press is a monotonous and robotic-like process, and it's easy
to lose focus and get distracted. Look at
the following in your shop:
Speed. If your press operator misses
boards as they rotate and has questionable
image location results, it may be that the
press speed is set too fast. Printing a bunch
of misprints quickly is never better than
running the press at a speed where quality counts. All too often in production,
the emphasis is on how many impressions
are printed during the shift. Start keeping
a discrepancy log with misprints, quality
control and other issues, and you'll quickly
see that these errors can add up fast. Slow
down for better quality.
Ergonomics. Skilled press operators
know exactly what they like in a work
station. These can include a good, thick
spongy mat under their feet, some music
to print with and - most of all - a properly positioned cart or table full of shirts.
As all press operators come in different
shapes and sizes, let them adjust this to
what they like. Shorter printers sometimes
can't handle the same mountain of shirts
that a taller printer will churn through.
Some printers like the shirt openings
facing them; some like it the opposite way.
There's only one hard-and-fast rule: comfort counts. Good print quality for loading
comes for being comfortable and relaxed
in the process. Make sure there is room for
your press operator to function and adjust
along the way.
Mark Your Boards. Good press operators instinctively know where and how to
load shirts to get the best print. However,
they don't stop there. For great results,
mark your boards where the collar is to
drop, where the center of the shirt will be

impressionsmag.com


http://www.impressionsmag.com

Impressions - September 2014

Table of Contents for the Digital Edition of Impressions - September 2014

Impressions - September 2014
Contents
First Impressions
From the Show Director
FYI
Product Gallery
ISS Conferences
Outerwear Amounts to Lucrative Layers
Top Tips to Improve T-Shirt Print Quality
How Green is Your Green?
Social Work
Shop Spotlight
Embroidery Technique
Embroidery Design & Digitizing
Screen Printing Production
Screen Printing Technique
Digital Decorating
Online Directory
Tech Tips
Classifieds
Ad Index
Impressions - September 2014 - CT1
Impressions - September 2014 - CT2
Impressions - September 2014 - Impressions - September 2014
Impressions - September 2014 - Cover2
Impressions - September 2014 - 1
Impressions - September 2014 - Contents
Impressions - September 2014 - 3
Impressions - September 2014 - First Impressions
Impressions - September 2014 - 5
Impressions - September 2014 - From the Show Director
Impressions - September 2014 - 7
Impressions - September 2014 - FYI
Impressions - September 2014 - 9
Impressions - September 2014 - 10
Impressions - September 2014 - 11
Impressions - September 2014 - 12
Impressions - September 2014 - 13
Impressions - September 2014 - 14
Impressions - September 2014 - 15
Impressions - September 2014 - Product Gallery
Impressions - September 2014 - 17
Impressions - September 2014 - 18
Impressions - September 2014 - 19
Impressions - September 2014 - 19a
Impressions - September 2014 - 19b
Impressions - September 2014 - ISS Conferences
Impressions - September 2014 - 21
Impressions - September 2014 - Outerwear Amounts to Lucrative Layers
Impressions - September 2014 - 23
Impressions - September 2014 - 24
Impressions - September 2014 - 25
Impressions - September 2014 - 26
Impressions - September 2014 - 27
Impressions - September 2014 - 28
Impressions - September 2014 - 29
Impressions - September 2014 - 30
Impressions - September 2014 - 31
Impressions - September 2014 - Top Tips to Improve T-Shirt Print Quality
Impressions - September 2014 - 33
Impressions - September 2014 - 34
Impressions - September 2014 - 35
Impressions - September 2014 - 36
Impressions - September 2014 - 37
Impressions - September 2014 - How Green is Your Green?
Impressions - September 2014 - 39
Impressions - September 2014 - 40
Impressions - September 2014 - 41
Impressions - September 2014 - 42
Impressions - September 2014 - 43
Impressions - September 2014 - Social Work
Impressions - September 2014 - 45
Impressions - September 2014 - 46
Impressions - September 2014 - 47
Impressions - September 2014 - 48
Impressions - September 2014 - 49
Impressions - September 2014 - Shop Spotlight
Impressions - September 2014 - 51
Impressions - September 2014 - Embroidery Technique
Impressions - September 2014 - 53
Impressions - September 2014 - 54
Impressions - September 2014 - 55
Impressions - September 2014 - Embroidery Design & Digitizing
Impressions - September 2014 - 57
Impressions - September 2014 - 58
Impressions - September 2014 - 59
Impressions - September 2014 - Screen Printing Production
Impressions - September 2014 - 61
Impressions - September 2014 - 62
Impressions - September 2014 - Screen Printing Technique
Impressions - September 2014 - 64
Impressions - September 2014 - 65
Impressions - September 2014 - Digital Decorating
Impressions - September 2014 - 67
Impressions - September 2014 - Online Directory
Impressions - September 2014 - 69
Impressions - September 2014 - Tech Tips
Impressions - September 2014 - Classifieds
Impressions - September 2014 - 72
Impressions - September 2014 - Ad Index
Impressions - September 2014 - 74
Impressions - September 2014 - Cover3
Impressions - September 2014 - Cover4
Impressions - September 2014 - ISS1
Impressions - September 2014 - ISS2
Impressions - September 2014 - ISS3
Impressions - September 2014 - ISS4
Impressions - September 2014 - ISS5
Impressions - September 2014 - ISS6
https://www.nxtbook.com/emerald/impressions/20240809
https://www.nxtbook.com/emerald/impressions/20240809S
https://www.nxtbook.com/emerald/impressions/20240506
https://www.nxtbook.com/emerald/impressions/202404S
https://www.nxtbook.com/emerald/impressions/202404
https://www.nxtbook.com/emerald/impressions/202403
https://www.nxtbook.com/emerald/impressions/20240102
https://www.nxtbook.com/emerald/impressions/202312
https://www.nxtbook.com/emerald/impressions/20231011
https://www.nxtbook.com/emerald/impressions/20230809
https://www.nxtbook.com/emerald/impressions/2023
https://www.nxtbook.com/emerald/impressions/20230506
https://www.nxtbook.com/emerald/impressions/202304
https://www.nxtbook.com/emerald/impressions/202303
https://www.nxtbook.com/emerald/impressions/20230102
https://www.nxtbook.com/emerald/impressions/202212
https://www.nxtbook.com/emerald/impressions/20221011
https://www.nxtbook.com/emerald/impressions/20220809
https://www.nxtbook.com/emerald/impressions/20220506
https://www.nxtbook.com/emerald/impressions/202204
https://www.nxtbook.com/emerald/impressions/202203
https://www.nxtbook.com/emerald/impressions/20220102
https://www.nxtbook.com/emerald/impressions/202112
https://www.nxtbook.com/emerald/impressions/20211011
https://www.nxtbook.com/emerald/impressions/DigitalDecorator_2021
https://www.nxtbook.com/emerald/impressions/20210809
https://www.nxtbook.com/emerald/impressions/teamactivewear_2021
https://www.nxtbook.com/emerald/impressions/202106
https://www.nxtbook.com/emerald/impressions/202105
https://www.nxtbook.com/emerald/impressions/imp_0421_digital
https://www.nxtbook.com/nxtbooks/impressions/202103
https://www.nxtbook.com/nxtbooks/impressions/20210102
https://www.nxtbook.com/nxtbooks/impressions/202012
https://www.nxtbook.com/nxtbooks/impressions/dd_fall2020
https://www.nxtbook.com/nxtbooks/nxtbook_bhtest/impwessons
https://www.nxtbook.com/nxtbooks/impressions/20201011
https://www.nxtbook.com/nxtbooks/impressions/202009
https://www.nxtbook.com/nxtbooks/impressions/teamactive_2020fall
https://www.nxtbook.com/nxtbooks/impressions/202008
https://www.nxtbook.com/nxtbooks/impressions/20200607
https://www.nxtbook.com/nxtbooks/impressions/202005
https://www.nxtbook.com/nxtbooks/impressions/dd_2020
https://www.nxtbook.com/nxtbooks/impressions/202004
https://www.nxtbook.com/nxtbooks/impressions/202003
https://www.nxtbook.com/nxtbooks/impressions/202002
https://www.nxtbook.com/nxtbooks/impressions/202001
https://www.nxtbook.com/nxtbooks/impressions/201912
https://www.nxtbook.com/nxtbooks/impressions/dd_2019
https://www.nxtbook.com/nxtbooks/impressions/201910
https://www.nxtbook.com/nxtbooks/impressions/201909
https://www.nxtbook.com/nxtbooks/impressions/teamactive_2019fall
https://www.nxtbook.com/nxtbooks/impressions/201908
https://www.nxtbook.com/nxtbooks/impressions/20190607
https://www.nxtbook.com/nxtbooks/impressions/201905
https://www.nxtbook.com/nxtbooks/impressions/201904
https://www.nxtbook.com/nxtbooks/impressions/201903
https://www.nxtbook.com/nxtbooks/impressions/teamactive_2019spring
https://www.nxtbook.com/nxtbooks/impressions/201902
https://www.nxtbook.com/nxtbooks/impressions/201901
https://www.nxtbook.com/nxtbooks/impressions/201812
https://www.nxtbook.com/nxtbooks/impressions/dd_2018
https://www.nxtbook.com/nxtbooks/impressions/201810
https://www.nxtbook.com/nxtbooks/impressions/201809
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2018fall
https://www.nxtbook.com/nxtbooks/impressions/201808
https://www.nxtbook.com/nxtbooks/impressions/201806
https://www.nxtbook.com/nxtbooks/impressions/201805
https://www.nxtbook.com/nxtbooks/impressions/201804
https://www.nxtbook.com/nxtbooks/impressions/201803
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2018spring
https://www.nxtbook.com/nxtbooks/impressions/201802
https://www.nxtbook.com/nxtbooks/impressions/201801
https://www.nxtbook.com/nxtbooks/impressions/201712
https://www.nxtbook.com/nxtbooks/impressions/201710
https://www.nxtbook.com/nxtbooks/impressions/201709
https://www.nxtbook.com/nxtbooks/impressions/201708
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2017fall
https://www.nxtbook.com/nxtbooks/impressions/20170607
https://www.nxtbook.com/nxtbooks/impressions/201705
https://www.nxtbook.com/nxtbooks/impressions/201704
https://www.nxtbook.com/nxtbooks/impressions/201703
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2017spring
https://www.nxtbook.com/nxtbooks/impressions/201702
https://www.nxtbook.com/nxtbooks/impressions/201701
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer
https://www.nxtbook.com/nxtbooks/impressions/201612
https://www.nxtbook.com/nxtbooks/impressions/201610
https://www.nxtbook.com/nxtbooks/impressions/201609
https://www.nxtbook.com/nxtbooks/impressions/201608
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2016fall
https://www.nxtbook.com/nxtbooks/impressions/20160607
https://www.nxtbook.com/nxtbooks/impressions/201605
https://www.nxtbook.com/nxtbooks/impressions/201604
https://www.nxtbook.com/nxtbooks/impressions/201603
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2016spring
https://www.nxtbook.com/nxtbooks/impressions/201602
https://www.nxtbook.com/nxtbooks/impressions/201601
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201512
https://www.nxtbook.com/nxtbooks/impressions/201512
https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2015fall
https://www.nxtbook.com/nxtbooks/impressions/201510
https://www.nxtbook.com/nxtbooks/impressions/201509
https://www.nxtbook.com/nxtbooks/impressions/201508
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2015fall
https://www.nxtbook.com/nxtbooks/impressions/20150607
https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2015summer
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201506
https://www.nxtbook.com/nxtbooks/impressions/201504
https://www.nxtbook.com/nxtbooks/impressions/201503
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2015spring
https://www.nxtbook.com/nxtbooks/impressions/201502
https://www.nxtbook.com/nxtbooks/impressions/201501
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201412
https://www.nxtbook.com/nxtbooks/impressions/201412
https://www.nxtbook.com/nxtbooks/impressions/201410
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_2014fall
https://www.nxtbook.com/nxtbooks/impressions/201409
https://www.nxtbook.com/nxtbooks/impressions/201408
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2014fall
https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2014summer
https://www.nxtbook.com/nxtbooks/impressions/20140607
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_2014spring
https://www.nxtbook.com/nxtbooks/impressions/201404
https://www.nxtbook.com/nxtbooks/impressions/201403
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2014spring
https://www.nxtbook.com/nxtbooks/impressions/201402
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201401
https://www.nxtbook.com/nxtbooks/nielsen/impressions_sportsfanretailer_201312
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201312
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20131011
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201309
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201308
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2013fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20130607
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201304
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201303
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2013spring
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201302
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201301
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201212
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20121011
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2012fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20120809
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20120607
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201204
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201203
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2012spring
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201202
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201201
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201112
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20111011
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20110809
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2011fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20110607
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201104
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201103
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2011spring
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201102
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201101
https://www.nxtbook.com/nxtbooks/nielsen/impressions_sourcebook2010
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20101112
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20100910
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2010fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20100708
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201004
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2010winter
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201003
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201002
https://www.nxtbook.com/nxtbooks/nielsen/impressions_200909
https://www.nxtbook.com/nxtbooks/nielsen/impressions_eco_2009fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2009fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_200910
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20091112
https://www.nxtbook.com/nxtbooks/nielsen/impressions_sourcebook_200906
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201001
https://www.nxtbookmedia.com