Impressions - February 2016 - 22
PLACKETS
&WOV E N S
Versatility is a main
reason why this
apparel category
is gaining in
popularity.
By John Burns,
Associate Editor
T
HEY MAY NOT BE the obvious choice
for casual wear that T-shirts are,
but plackets and wovens are rapidly
gaining ground on the apparel king.
Part of the appeal is that these wearables
can be worn in multiple environments, from
a business-casual meeting or golf course, to
an evening out on the town. The versatility
is as much a part of the garment's allure as
the classy, refined look.
"Apparel decorators should be sure to show
plackets and wovens to their customers as
another option to T-shirts," says Margaret
Crow, director of marketing, S&S Activewear.
"It's a category of apparel that can really make
a group stand out."
Indeed, while plackets and wovens are no
longer worn simply for dress-up occasions,
they certainly add something that a T-shirt
simply cannot achieve for wearers.
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I M P R E S S I O N S M A G . C O M February 2016
Polo-style plackets, in particular, have
found a strong and expanding role in the
"athleisure" trend, and offer comfort and
class for wearers who participate in certain
sports and athletic events.
"There's a lot of buzz with polo plackets,"
says Vicki Ostrom, senior designer, SanMar.
"With the heavy emphasis in sport-luxe
looks with the athleisure trend, polos are
a natural item getting a makeover."
In fact, men's polo shirts are getting sportier
overall - even those that are worn in office
or business settings.
"Men's polo plackets, in general, are shorter
and narrower," Ostrom says. "The visual
difference is not dramatic but on a placket,
you don't have to make much of a change
to have it make a significant difference to
the overall look. Everything gets a little bit
trimmer looking and more sporty overall."
http://www.IMPRESSIONSMAG.COM
Impressions - February 2016
Table of Contents for the Digital Edition of Impressions - February 2016
Impressions - February 2016
Contents
First Impressions
From the Show Director
Overheard
First Look
Scene at ISS
On Design
Plackets & Wovens Pushing Ahead
Inside the Embroidery Evolution
Market Watch: B2C vs. B2B
Shop Talk
Embroidery Design & Digitizing
Embroidery Production
Screen Printing Production
Sublimation
Direct-To-Garment
Heat Printing
Ad Index/Online Directory
Classifieds
Impressions - February 2016 - CT1
Impressions - February 2016 - CT2
Impressions - February 2016 - Impressions - February 2016
Impressions - February 2016 - Cover2
Impressions - February 2016 - 1
Impressions - February 2016 - Contents
Impressions - February 2016 - 3
Impressions - February 2016 - 4
Impressions - February 2016 - 5
Impressions - February 2016 - First Impressions
Impressions - February 2016 - 7
Impressions - February 2016 - From the Show Director
Impressions - February 2016 - 9
Impressions - February 2016 - Overheard
Impressions - February 2016 - 11
Impressions - February 2016 - 12
Impressions - February 2016 - 13
Impressions - February 2016 - 14
Impressions - February 2016 - 15
Impressions - February 2016 - First Look
Impressions - February 2016 - 17
Impressions - February 2016 - 18
Impressions - February 2016 - Scene at ISS
Impressions - February 2016 - 19a
Impressions - February 2016 - 19b
Impressions - February 2016 - On Design
Impressions - February 2016 - 21
Impressions - February 2016 - Plackets & Wovens Pushing Ahead
Impressions - February 2016 - 23
Impressions - February 2016 - 24
Impressions - February 2016 - 25
Impressions - February 2016 - 26
Impressions - February 2016 - 27
Impressions - February 2016 - Inside the Embroidery Evolution
Impressions - February 2016 - 29
Impressions - February 2016 - 30
Impressions - February 2016 - 31
Impressions - February 2016 - Market Watch: B2C vs. B2B
Impressions - February 2016 - 33
Impressions - February 2016 - Shop Talk
Impressions - February 2016 - 35
Impressions - February 2016 - Embroidery Design & Digitizing
Impressions - February 2016 - 37
Impressions - February 2016 - 38
Impressions - February 2016 - 39
Impressions - February 2016 - Embroidery Production
Impressions - February 2016 - 41
Impressions - February 2016 - Screen Printing Production
Impressions - February 2016 - 43
Impressions - February 2016 - Sublimation
Impressions - February 2016 - 45
Impressions - February 2016 - 46
Impressions - February 2016 - 47
Impressions - February 2016 - Direct-To-Garment
Impressions - February 2016 - 49
Impressions - February 2016 - 50
Impressions - February 2016 - 51
Impressions - February 2016 - Heat Printing
Impressions - February 2016 - 53
Impressions - February 2016 - 54
Impressions - February 2016 - 55
Impressions - February 2016 - Ad Index/Online Directory
Impressions - February 2016 - Classifieds
Impressions - February 2016 - 58
Impressions - February 2016 - Cover3
Impressions - February 2016 - Cover4
Impressions - February 2016 - ISS1
Impressions - February 2016 - ISS2
Impressions - February 2016 - ISS3
Impressions - February 2016 - ISS4
Impressions - February 2016 - ISS5
Impressions - February 2016 - ISS6
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