Impressions - February 2017 - 12

opening
thoughts

OVERHEARD

RTP Apparel Needs
No Pretreatment

RTP APPAREL, Midvale, Ohio, recently announced the release
of its newest innovation for the direct-to-garment (DTG) printing
market: T-shirts that require no pretreatment.
Featuring pretreatment technology from Image Armor, these
new ready-to-print T-shirts allow printing anywhere, from over
the sleeves to down the sides of the garment.
"No one has yet to date, on a large scale commercially, produced
a viable ready-to-print shirt," says Brian Walker, owner, RTP
Apparel. "This is the Holy Grail of DTG printing."
The shirts were designed to provide the best printing and inkreactive fabric to make the DTG process easy and efficient, and
remove issues such as pretreatment "boxes," staining, and dye
reactions and inconsistency, according to the company.
"The impact on the market may not be perceptible at first, but
the ramifications will be historic in nature," Walker says. "We
believe that the future will hold that all shirts will be ready to
print. Reducing or eliminating the entire pretreating procedure
for some shops is a dream come true."
Shirts are available in black and white in sizes S-3XL, and
sold in the United States. The company hopes to offer the
shirts in other countries this year, and eventually expand
color selection and available styles, according to Walker.
For more information, visit rtpapparel.com. - L.V.

WHAT'S
NEW

YOUR EMBROIDERY SERVICES (YES) LTD., Mansfield, United Kingdom, recently celebrated
the opening of its new headquarters. The company, in business for more than 20 years,
now moves into Mansfield's Sovereign House, where it will conduct administration,
sales and support functions, and mechanical and electronic workshops. Grand-opening
attendees were shown how new machines are built, as well as the quality control for
used and pre-built machines. Staff members from each department demonstrated a range
of machines for embroidery; direct-to-garment, UV and label printing; and finishing.
RUTLAND GROUP, Pineville, North Carolina, launched new websites for the company and
each of its brands, as well as new color-mixing software for ink customers. The websites
include a simple layout and easy-to-find product information, as well as a productselector tool that makes it easy for customers to get to suitable inks that can be used
based on customer requirements. A new Ink Academy area provides printers with general
information on tips and techniques, a print gallery, how-to videos and other tools.
BOXERCRAFT, Atlanta, recently announced the passing of Tod Rastello, vice president of
sales, after a long battle with pancreatic cancer. Rastello passed away Dec. 3 and was
54 years old. A Methuen, Massachusetts, native and resident of Woodstock, Georgia, he
joined Boxercraft as vice president of sales in 2013. His retail apparel and licensing
career spanned 23 years and - in addition to Boxercraft - he worked with such brands as
Pro Player, Fruit of the Loom, Team Choice, Russell Athletic and Spalding. Rastello is
survived by his wife, Tammy Campbell-Rastello; children, Nicholas, Jacob and Jordan;
and parents Bernie and Emily; as well as additional family.

P.12

I M P R E S S I O N S M A G . C O M FEBRUARY 2017

http://www.rtpapparel.com http://www.IMPRESSIONSMAG.COM

Impressions - February 2017

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