Impressions - August 2017 - 34

Step 2:
The final "URBANA GRIFFINS" design encompassed the entire
front of shirt. Such a design can command a premium price because
it requires more time, effort and ink to print.

This exposes a portion of the platen to the print head and possible
print area. To prevent ink from being printed there, put a piece of paper under the shirt to cover the exposed area. This will allow printing
off the edge of the shirt, if desired.
It's also important to ensure the print head will not brush against the
shirt as it enters the printer. Some DTG printers have automatic
sensors that will tell you if the shirt sits low enough. If your machine includes this feature, use it. If not, you can lower the platen to
allow the seam's highest point to clear the print head when printing.
If your printer has a relatively stationary platen and doesn't allow vertical adjustment, printing over seams may be tricky, if not impossible.
Step 2:
Printing the shirt is straightforward once everything is set. Be careful
when removing the paper if a portion of the image was printed onto
it. Pull it away without touching the shirt. Once the paper is removed,
the shirt can carefully be picked up, placed on the heat press and cured.

ALLOVER PRINTING
One of the fun and challenging aspects of the DTG process is printing on the front of an entire shirt, including sleeves. The process isn't
difficult, but requires more attention to detail and changing the print
execution to achieve desirable results.
When printing over shirt sleeves and seams, remember to ensure
the shirt is flat in the heat press. Smooth out every wrinkle on the top
and bottom. Also, align the front and back as accurately as possible.
A skewed shirt can lead to wrinkles that turn into pleats, which are
nearly impossible to remove without using a steamer.
Once the shirt is as flat as possible, use a short, medium-to-high
pressure setting on the heat press to remove any moisture, resulting
in a smooth, thin, printable surface.
The following steps can helpful when printing allover designs:
Step 1:
The shirt is loaded so that the entire right sleeve is on the platen.

HAVE FUN
Using a DTG printer to decorate more than the standard front and back
designs can be intellectually stimulating and rewarding. It forces you to
think outside the box, become more creative and - in the process -
it gives you new skills and sales tools for existing and new customers.
You don't have to turn down a job that seems too difficult. If you
think through the process, and plan and print accordingly, exciting
new doors can open in the DTG world and help set you apart from
other shops in town. 
Brian Walker has been active in the apparel-decorating business since the
mid-1980s and has owned a screen-printing business, developed quoting and
pricing software, and also launched a successful online DTG equipment and
supplies business. He currently is involved with i-Group Technologies, makers
of Viper pretreatment machines; Image Armor inks and pretreatments; and is
founder of RTP Apparel, which supplies pretreated shirts for the DTG printing
industry. For more information or to comment on this article, email Brian at
brian@igrouptech.com.

P.34

I M P R E S S I O N S M A G . C O M AUGUST 2017


http://www.IMPRESSIONSMAG.COM

Impressions - August 2017

Table of Contents for the Digital Edition of Impressions - August 2017

Impressions - August 2017
Contents
First Impressions
From the Show Director
Overheard
First Look
Scene at ISS
On Design
Fleecewear Lightens the Load
Trending in the Branding World
Breaking DTG Boundaries
Shop Talk
Embroidery Technique
Screen Printing Graphics & Design
Direct-To-Garment
Heat Printing
Ad Index/Online Directory
Classifieds
Impressions - August 2017 - CT1
Impressions - August 2017 - CT2
Impressions - August 2017 - Impressions - August 2017
Impressions - August 2017 - Cover2
Impressions - August 2017 - 1
Impressions - August 2017 - Contents
Impressions - August 2017 - 3
Impressions - August 2017 - 4
Impressions - August 2017 - 5
Impressions - August 2017 - First Impressions
Impressions - August 2017 - 7
Impressions - August 2017 - From the Show Director
Impressions - August 2017 - 9
Impressions - August 2017 - 10
Impressions - August 2017 - Overheard
Impressions - August 2017 - 12
Impressions - August 2017 - 13
Impressions - August 2017 - 14
Impressions - August 2017 - 15
Impressions - August 2017 - First Look
Impressions - August 2017 - 17
Impressions - August 2017 - 17a
Impressions - August 2017 - 17b
Impressions - August 2017 - Scene at ISS
Impressions - August 2017 - 19
Impressions - August 2017 - 20
Impressions - August 2017 - On Design
Impressions - August 2017 - Fleecewear Lightens the Load
Impressions - August 2017 - 23
Impressions - August 2017 - 24
Impressions - August 2017 - 25
Impressions - August 2017 - Trending in the Branding World
Impressions - August 2017 - 27
Impressions - August 2017 - 28
Impressions - August 2017 - 29
Impressions - August 2017 - 30
Impressions - August 2017 - Breaking DTG Boundaries
Impressions - August 2017 - 32
Impressions - August 2017 - 33
Impressions - August 2017 - 34
Impressions - August 2017 - 35
Impressions - August 2017 - Shop Talk
Impressions - August 2017 - 37
Impressions - August 2017 - Embroidery Technique
Impressions - August 2017 - 39
Impressions - August 2017 - 40
Impressions - August 2017 - 41
Impressions - August 2017 - Screen Printing Graphics & Design
Impressions - August 2017 - 43
Impressions - August 2017 - 44
Impressions - August 2017 - Direct-To-Garment
Impressions - August 2017 - 46
Impressions - August 2017 - 47
Impressions - August 2017 - Heat Printing
Impressions - August 2017 - 49
Impressions - August 2017 - 50
Impressions - August 2017 - 51
Impressions - August 2017 - Ad Index/Online Directory
Impressions - August 2017 - Classifieds
Impressions - August 2017 - 54
Impressions - August 2017 - Cover3
Impressions - August 2017 - Cover4
Impressions - August 2017 - IO1
Impressions - August 2017 - IO2
Impressions - August 2017 - IO3
Impressions - August 2017 - IO4
Impressions - August 2017 - IO5
Impressions - August 2017 - IO6
Impressions - August 2017 - IF1
Impressions - August 2017 - IF2
Impressions - August 2017 - IF3
Impressions - August 2017 - IF4
Impressions - August 2017 - IF5
Impressions - August 2017 - IF6
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https://www.nxtbook.com/nxtbooks/impressions/202103
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https://www.nxtbook.com/nxtbooks/impressions/202009
https://www.nxtbook.com/nxtbooks/impressions/teamactive_2020fall
https://www.nxtbook.com/nxtbooks/impressions/202008
https://www.nxtbook.com/nxtbooks/impressions/20200607
https://www.nxtbook.com/nxtbooks/impressions/202005
https://www.nxtbook.com/nxtbooks/impressions/dd_2020
https://www.nxtbook.com/nxtbooks/impressions/202004
https://www.nxtbook.com/nxtbooks/impressions/202003
https://www.nxtbook.com/nxtbooks/impressions/202002
https://www.nxtbook.com/nxtbooks/impressions/202001
https://www.nxtbook.com/nxtbooks/impressions/201912
https://www.nxtbook.com/nxtbooks/impressions/dd_2019
https://www.nxtbook.com/nxtbooks/impressions/201910
https://www.nxtbook.com/nxtbooks/impressions/201909
https://www.nxtbook.com/nxtbooks/impressions/teamactive_2019fall
https://www.nxtbook.com/nxtbooks/impressions/201908
https://www.nxtbook.com/nxtbooks/impressions/20190607
https://www.nxtbook.com/nxtbooks/impressions/201905
https://www.nxtbook.com/nxtbooks/impressions/201904
https://www.nxtbook.com/nxtbooks/impressions/201903
https://www.nxtbook.com/nxtbooks/impressions/teamactive_2019spring
https://www.nxtbook.com/nxtbooks/impressions/201902
https://www.nxtbook.com/nxtbooks/impressions/201901
https://www.nxtbook.com/nxtbooks/impressions/201812
https://www.nxtbook.com/nxtbooks/impressions/dd_2018
https://www.nxtbook.com/nxtbooks/impressions/201810
https://www.nxtbook.com/nxtbooks/impressions/201809
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2018fall
https://www.nxtbook.com/nxtbooks/impressions/201808
https://www.nxtbook.com/nxtbooks/impressions/201806
https://www.nxtbook.com/nxtbooks/impressions/201805
https://www.nxtbook.com/nxtbooks/impressions/201804
https://www.nxtbook.com/nxtbooks/impressions/201803
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2018spring
https://www.nxtbook.com/nxtbooks/impressions/201802
https://www.nxtbook.com/nxtbooks/impressions/201801
https://www.nxtbook.com/nxtbooks/impressions/201712
https://www.nxtbook.com/nxtbooks/impressions/201710
https://www.nxtbook.com/nxtbooks/impressions/201709
https://www.nxtbook.com/nxtbooks/impressions/201708
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2017fall
https://www.nxtbook.com/nxtbooks/impressions/20170607
https://www.nxtbook.com/nxtbooks/impressions/201705
https://www.nxtbook.com/nxtbooks/impressions/201704
https://www.nxtbook.com/nxtbooks/impressions/201703
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2017spring
https://www.nxtbook.com/nxtbooks/impressions/201702
https://www.nxtbook.com/nxtbooks/impressions/201701
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer
https://www.nxtbook.com/nxtbooks/impressions/201612
https://www.nxtbook.com/nxtbooks/impressions/201610
https://www.nxtbook.com/nxtbooks/impressions/201609
https://www.nxtbook.com/nxtbooks/impressions/201608
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2016fall
https://www.nxtbook.com/nxtbooks/impressions/20160607
https://www.nxtbook.com/nxtbooks/impressions/201605
https://www.nxtbook.com/nxtbooks/impressions/201604
https://www.nxtbook.com/nxtbooks/impressions/201603
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2016spring
https://www.nxtbook.com/nxtbooks/impressions/201602
https://www.nxtbook.com/nxtbooks/impressions/201601
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201512
https://www.nxtbook.com/nxtbooks/impressions/201512
https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2015fall
https://www.nxtbook.com/nxtbooks/impressions/201510
https://www.nxtbook.com/nxtbooks/impressions/201509
https://www.nxtbook.com/nxtbooks/impressions/201508
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2015fall
https://www.nxtbook.com/nxtbooks/impressions/20150607
https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2015summer
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201506
https://www.nxtbook.com/nxtbooks/impressions/201504
https://www.nxtbook.com/nxtbooks/impressions/201503
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2015spring
https://www.nxtbook.com/nxtbooks/impressions/201502
https://www.nxtbook.com/nxtbooks/impressions/201501
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201412
https://www.nxtbook.com/nxtbooks/impressions/201412
https://www.nxtbook.com/nxtbooks/impressions/201410
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_2014fall
https://www.nxtbook.com/nxtbooks/impressions/201409
https://www.nxtbook.com/nxtbooks/impressions/201408
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2014fall
https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2014summer
https://www.nxtbook.com/nxtbooks/impressions/20140607
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_2014spring
https://www.nxtbook.com/nxtbooks/impressions/201404
https://www.nxtbook.com/nxtbooks/impressions/201403
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2014spring
https://www.nxtbook.com/nxtbooks/impressions/201402
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201401
https://www.nxtbook.com/nxtbooks/nielsen/impressions_sportsfanretailer_201312
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201312
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20131011
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201309
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201308
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2013fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20130607
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201304
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201303
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2013spring
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201302
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201301
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201212
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20121011
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2012fall
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https://www.nxtbook.com/nxtbooks/nielsen/impressions_20120607
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https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2012spring
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