Impressions - Team & Spirit Apparel - Spring 2017 - 9

This appliqué features a
crimson felt background
with a navy lace on top for a
unique look. Sample courtesy
of Northeast Stitches & Ink,
South Glens Falls, NY.

I had eight sewers. After, I retained only
one sewer."
Quality also improved, according to
Goldstone. "When you work with sewers,
each one of them operates differently," he
says. "They have diverse techniques and do
not operate all at the same speed. Even each
sewing machine operates differently. So, it's
very difficult to get a handle on actual
costs. When you're doing the same project
on a laser bridge, you can figure out costs
exactly because the laser bridge is so consistent and repeatable."
The Graphic Edge, a full-service custom
shop in Carroll, Iowa, also saw dramatic
increases in its capabilities after adding
a laser bridge machine. The company
has established itself as a major player,
providing team uniforms and spiritwear
for football, baseball, softball and hockey
at the middle school, high school, small
college and elite levels.
The shop's laser bridge is built over a
total of 21 heads consisting of three sixhead embroidery machines and three
singleheads. Two inside reps plus 20
in-house customer service staff and 36
outside sales reps in 16 states handle sales.
The focus is on individual teams vs.
entire leagues or organizations, and this
keeps the average order in the 18-piece
range. For coaches' apparel, another
related niche, orders fall between four and
eight pieces.
Like Goldstone's company, prior to buying
the laser bridge, the appliqué process was
A Supplement to Impressions

On this reverse appliqué, the
cut edges were left raw giving
a distressed effect. Sample
courtesy of The Graphic Edge,
Carroll, Iowa.

labor intensive. The company cut some
of its own appliqué, but primarily it purchased precut appliqué from a supplier.
"If you had a six-head embroidery
machine, it was stopped every time you
had to position the appliqué pieces in the
hoop for sew down. It was a very tedious
process," says Rich Hartley, vice president
of sales for The Graphic Edge.
The company brought in a laser bridge
in 2008. "We found we could do basic oneto three-color twill in less than half the
time of doing it manually," Hartley says.

New Looks

In addition to increasing production
speed, a laser bridge enabled both companies to use a wider selection of appliqué
fabrics. Th is is partially due to the fact
that unlike the traditional method, using
a laser bridge doesn't require cutting and
moving fabric to the embroidery machine.
Instead, a swatch is laid in the hoop,
and it never has to be moved. Th is makes it
possible to use lighter-weight fabrics, even
lace, which is not production friendly if it
Spring 2017 * 9



Impressions - Team & Spirit Apparel - Spring 2017

Table of Contents for the Digital Edition of Impressions - Team & Spirit Apparel - Spring 2017

Impressions - Team & Spirit Apparel - Spring 2017
Contents
The Laser-Bridge Leap
The Recognition Business
Going For It
Gear Bag
Impressions - Team & Spirit Apparel - Spring 2017 - Impressions - Team & Spirit Apparel - Spring 2017
Impressions - Team & Spirit Apparel - Spring 2017 - Cover2
Impressions - Team & Spirit Apparel - Spring 2017 - 1
Impressions - Team & Spirit Apparel - Spring 2017 - Contents
Impressions - Team & Spirit Apparel - Spring 2017 - 3
Impressions - Team & Spirit Apparel - Spring 2017 - 4
Impressions - Team & Spirit Apparel - Spring 2017 - 5
Impressions - Team & Spirit Apparel - Spring 2017 - The Laser-Bridge Leap
Impressions - Team & Spirit Apparel - Spring 2017 - 7
Impressions - Team & Spirit Apparel - Spring 2017 - 8
Impressions - Team & Spirit Apparel - Spring 2017 - 9
Impressions - Team & Spirit Apparel - Spring 2017 - 10
Impressions - Team & Spirit Apparel - Spring 2017 - 11
Impressions - Team & Spirit Apparel - Spring 2017 - The Recognition Business
Impressions - Team & Spirit Apparel - Spring 2017 - 13
Impressions - Team & Spirit Apparel - Spring 2017 - 14
Impressions - Team & Spirit Apparel - Spring 2017 - 15
Impressions - Team & Spirit Apparel - Spring 2017 - 16
Impressions - Team & Spirit Apparel - Spring 2017 - 17
Impressions - Team & Spirit Apparel - Spring 2017 - Going For It
Impressions - Team & Spirit Apparel - Spring 2017 - 19
Impressions - Team & Spirit Apparel - Spring 2017 - 20
Impressions - Team & Spirit Apparel - Spring 2017 - 21
Impressions - Team & Spirit Apparel - Spring 2017 - 22
Impressions - Team & Spirit Apparel - Spring 2017 - Gear Bag
Impressions - Team & Spirit Apparel - Spring 2017 - 24
Impressions - Team & Spirit Apparel - Spring 2017 - 25
Impressions - Team & Spirit Apparel - Spring 2017 - 26
Impressions - Team & Spirit Apparel - Spring 2017 - 27
Impressions - Team & Spirit Apparel - Spring 2017 - 28
Impressions - Team & Spirit Apparel - Spring 2017 - Cover3
Impressions - Team & Spirit Apparel - Spring 2017 - Cover4
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https://www.nxtbook.com/nxtbooks/impressions/201701
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https://www.nxtbook.com/nxtbooks/impressions/201610
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https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2016fall
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https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2015fall
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