KBB - April 2014 - 17

All AbroAd
Neolith also launched a 10.5-ft. x 4.9-ft. (3,200-mm x 1,500-mm) slab
with a ½-in. thickness (12 mm). The new size allows for better utilization of
the surface, as well as reduced waste. For instance, one large slab can be
utilized for two full countertops.
Tile is an exceptional counter surface material, as it is 100 percent natural and recyclable. Porcelain has near-zero porosity, making the product
hygienic, stain resistant, easy-to-clean and impervious to chemicals. The
product is also wear, scratch and heat resistant, and its all-natural colors
do not vary when exposed to UV rays. Additionally, the thin product is
lightweight and easy to install, making it suitable for virtually every indoor
and outdoor home surface.

Looks Trending Now
Stone and marble continue to trend strongly. Mixed stone looks, where
a wide variation of stone types are combined, leverage the ability of tile
inkjet graphics to deliver a visually stunning pattern that would be nearly
impossible to recreate in nature. Add to that the fact that tile is nonporous
and can be specified in an anti-slip format, and this gives designers huge
advantages for the kitchen and bath area.
* Encaustic. Classic encaustic tiles in a wide variety of colors and
patterns were very popular at the fair. Since they launched two years ago
by a few companies, now nearly every manufacturer has a hydraulic look
from antiqued to modern.

Neolith Iron Copper offers an oxidized
industrial look that is trending and is
available in 3-, 5- or 12-mm thicknesses. The thinner tiles can be used
over an existing surface.
(Right) Tau features a classic
beveled-edged tile for walls paired
with an encaustic pattern on the
floor - a contemporary treatment
of a nostalgic look.

* Beveled. Beveled tile adds dimension, depth and interest to a subway
tile pattern. Tile textures and geometric shapes give designers the flexibility
to take classic looks and recreate them in new, interesting ways.
* Terra Cotta. Warm terra cotta finishes appear to be coming back. It
will be interesting to see if this trend holds and continues to grow. It's an
update on the traditional Mediterranean look that has been improved
upon and made to look handmade or antiqued - even when it's new because of ever-improving inkjet and reactive glaze technologies.
* Paleo. Wood tiles are always popular, and Spanish companies
continue to push the envelope to drive unique looks, including ultra realism, driftwood and reclaimed wood, and now it seems we've gone Paleo
as fossilized looks have entered the fray. n

Inalco launched a new 12-mm thin porcelain countertop in a
5-ft. x 10-ft. format with natural or bush-hammered finishes.

- Lori Dolnick has nearly 30 years of experience building brands.
She works primarily with manufacturers in the home design industry and
writes for several blogs.

www.kbbonline.com / April 2014

+
K BB

17


http://www.kbbonline.com

KBB - April 2014

Table of Contents for the Digital Edition of KBB - April 2014

KBB - April 2014
Contents
Online Contents
Editor’s Note
Show Director’s Note
People & Places
Dealer Dish
All Abroad
Universal Design
Green Design
Trends
Products
Game Changer
Cover Story
Let It Flow
Industry Viewpoint
KBB - April 2014 - Intro
KBB - April 2014 - KBB - April 2014
KBB - April 2014 - Cover2
KBB - April 2014 - 1
KBB - April 2014 - Contents
KBB - April 2014 - 3
KBB - April 2014 - Online Contents
KBB - April 2014 - 5
KBB - April 2014 - Editor’s Note
KBB - April 2014 - 7
KBB - April 2014 - Show Director’s Note
KBB - April 2014 - 9
KBB - April 2014 - People & Places
KBB - April 2014 - 11
KBB - April 2014 - 12
KBB - April 2014 - 13
KBB - April 2014 - Dealer Dish
KBB - April 2014 - 15
KBB - April 2014 - All Abroad
KBB - April 2014 - 17
KBB - April 2014 - Universal Design
KBB - April 2014 - 19
KBB - April 2014 - Green Design
KBB - April 2014 - 21
KBB - April 2014 - 22
KBB - April 2014 - 23
KBB - April 2014 - Trends
KBB - April 2014 - 25
KBB - April 2014 - 26
KBB - April 2014 - 27
KBB - April 2014 - Products
KBB - April 2014 - 29
KBB - April 2014 - 30
KBB - April 2014 - 31
KBB - April 2014 - 32
KBB - April 2014 - 33
KBB - April 2014 - 34
KBB - April 2014 - 35
KBB - April 2014 - 36
KBB - April 2014 - 37
KBB - April 2014 - Cover Story
KBB - April 2014 - 39
KBB - April 2014 - 40
KBB - April 2014 - 41
KBB - April 2014 - Let It Flow
KBB - April 2014 - 43
KBB - April 2014 - 44
KBB - April 2014 - 45
KBB - April 2014 - 46
KBB - April 2014 - Industry Viewpoint
KBB - April 2014 - 48
KBB - April 2014 - Cover3
KBB - April 2014 - Cover4
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