Franchising Today - Fall 2016 - 76

LAUNCH TRAMPOLINE PARK
www.launchtrampolinepark.com / HQ: Warwick, R.I. / Employees: 1,200 / Rob
Arnold, owner: "We're looking for people that love friends, family, fitness and fun."

Launch Trampoline Park puts the client
first, and its staff members help ensure the
kids have a good time in a positive way.

Bouncing High
Launch Trampoline Park provides guests with 'the
ultimate family experience.' BY ALAN DORICH
Some may think you can open
a trampoline park and immediately be
a success, but it's not so easy. Many
franchises do not have the formula
that made Launch Trampoline Park
thrive, owner Rob Arnold says. "A lot
of these guys are doing the same-old,
same-old," he says.
"They don't have any of the newer
attractions that we're doing on our
end," he explains. "We're not just a
trampoline park anymore. We're the
ultimate family experience."
Based in Warwick, R.I., Launch
Trampoline has 10 locations that
each features connected trampolines
that form large jumping surfaces.
But, Arnold notes, the locations also
76

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FALL 2016

have other attractions, including arcades and a 20-foot stunt tower where
guests can experience a free fall into a
large air bag.
The locations also feature
240-square-foot courts where children can play "extreme dodgeball,"
Arnold says. "We have a platform obstacle in the middle which the kids can
use to hide behind," he explains.
Arnold got the idea for Launch
Trampoline in 2011, while on vacation
with his wife in Florida. "It happened
to be a rainy day, so instead of going out
to Disney World, we decided to go to an
indoor trampoline park," he recalls.
"Within the first few minutes, we
looked at each other and said, 'This

is right up our alley,'" he says, noting
that both he and his wife were athletes. Afterward, the two began researching what it would take to open
a series of parks.
Arnold then partnered with Ty Law,
a former cornerback for the New England Patriots and a three-time Super
Bowl Champion, to found Launch
Trampoline. "I had done some work
at his house with my construction
company," Arnold recalls. "I started
talking about the trampoline parks,
and his eyes lit up."
Today, Launch Trampoline's locations are across the United States.
"We're as far north as Nashua, N.H.,
and as far south as Columbus, Ga.,"
he says, noting that the company has
plans to open more locations in Pasadena, Calif., and Miami.
He also credits the concept's success
to its focus on putting the client first.
For example, the company employs
"court monitors," which are similar to
lifeguards at a pool, Arnold says. Unlike lifeguards, monitors engage with
its guests. "They're making sure the
kids are there to have a good time in a
positive way," he says.

True Believers
Launch Trampoline looks for people with enthusiasm when recruiting
franchisees. "We're looking for people that love friends, family, fitness
and fun," Arnold says.
"There are a lot of franchisees that
come in that are here just to make a
dollar," he says. "We're not looking
for people who are interested in just
the money. They have to believe in the
Launch brand and the culture."
It helps if they are looking for a
business that is exciting, fun and
changing, Arnold says. But the Launch
Trampoline model also fits those who
want to be absentee owners.


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Table of Contents for the Digital Edition of Franchising Today - Fall 2016

Contents
Franchising Today - Fall 2016 - Cover1
Franchising Today - Fall 2016 - Cover2
Franchising Today - Fall 2016 - 1
Franchising Today - Fall 2016 - Contents
Franchising Today - Fall 2016 - 3
Franchising Today - Fall 2016 - 4
Franchising Today - Fall 2016 - 5
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