Franchising Today - Winter 2017 - 65

BRIGHTSTAR CARE
www.brightstarcare.com / Headquarters: Gurnee, Ill. / Specialty: Healthcare /
Brightstar Care: "For us, helping people is more than our work, it's our passion."

Care Continuum
BrightStar Care scales its health services according to
the customer's individual need.

BrightStar Care offers a complete
continuum of home care, from companionship
to hygiene assistance.

From 2002 to 2012, spending
in the homecare industry more than
doubled from $30.4 billion annually
to $65.4 billion, according to the U.S.
Census bureau. With an aging population that is living longer, the need for
home healthcare services is unlikely
to slow down anytime soon. Which
is why it's become an attractive business for entrepreneurs.
More than perhaps any other industry, trust is a vital component between the customer and healthcare
provider. Patients will only invite

companies or providers into their
home if they're comfortable with
their caregiver and view that person
as an expert capable of providing the
highest level of care. That's where
BrightStar Care comes in.
CEO Shelly Sun and her husband,
J.D., founded BrightStar in 2002 after
their own experience coordinating
care for Sun's grandmother across
state lines. The couple struggled to
find a home healthcare provider that
offered the full continuum of care for
a senior who's needs were constantly

changing. They realized there was a
need in the market for such a business, which sparked the idea that became BrightStar.
BrightStar offers a complete range
of services covering companion care,
personal care and skilled home care.
"We can provide an unequalled range
of in-home care services from companionship, toileting and hygiene assistance to in-home blood draws. Our
services are available around the
clock to meet our clients' every need,"
the company says. "The care we proWINTER 2017

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Table of Contents for the Digital Edition of Franchising Today - Winter 2017

Contents
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Franchising Today - Winter 2017 - Cover2
Franchising Today - Winter 2017 - 1
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