Transportation & Logistics International - Spring 2017 - 93

SHIPPING & PORTS
As more manufacturers begin to consolidate their supply chains, Aerostar
prides itself on being the company that
can handle all their logistics needs.
"As manufacturers are consolidating
facilities and vendor bases, they need
partners that can satisfy their requirements worldwide, hence our growth
and expansion into different geographic
areas," Gioia says. "The company was
originally a freight forwarder and now
offers air, ocean, rail, trucking, warehousing, customs clearance, product
inspection and quality assurance for our
customers. We truly offer a full suite of
value-added logistics."
Suite of Services
Over the past few years, Aerostar has
begun offering a full suite of logistics
services to its customers. "It is our
consistent strategic vision to combine
all offerings for every customer," Gioia
explains. "We were doing international
shipping for one customer, domestic for
another and warehousing for another
customer. We've shifted to a one-stop
shop. Now we execute on-time delivery
for complicated supply chains in the
most demanding industry - every day."
Aerostar is reintroducing its services
to the market as manufacturers consolidate their supply chains. The company
is also adding salespeople to enable the
company's growth.
"Customers used to be secured in the
past by word of mouth and reputation,"
Gioia explains. "Now we're ready to
compete at scale."
Case-in-point, Aerostar recently
hired Terrence Brown, an industry
veteran from one of the 10 largest freight
forwarders in the world, with a specific
focus on aerospace. Gioia is confident
Brown will be a huge coup for the company. "It validates our strategy," he adds.
"We are going to market and saying
we are the specialist in the aerospace

supply chain, dedicated to delivering
on expectations with a commitment to
customer service. We are a high-touch,
customer service-focused logistics
provider and have carved out a niche in
the aerospace supply chain; so much so
that much larger companies have taken
notice of who we are. The addition of
Terrence is proof of the fact that the
industry believes there is a need for
specialists and Aerostar is ready to meet
those specialized needs."
Aerostar implements leading-edge
and best-in-class third-party software
to ensure it has the most up-to-date
programs. "The industry as a whole is
still in the 20th century when it comes
to technology, and transportation is one
of the last industries out there to see
major innovation," Gioia says. "Big data
and analytics are becoming available to
smaller companies, so we are bringing
people in and hiring people with experience in those fields who understand
the value of data and what it can offer to
our customers."
Aerostar is not only an expert in
moving products, but also provides
information to its customers that results
in higher-touch customer service. "We
deliver information as much as we deliver products, which is why people use
Aerostar," Gioia adds.
Strong Relationships
Aerostar has been a value-added partner
to Zodiac Aerospace's Gainesville, Texas-based seat facility, Zodiac Seats US,
for 20 years.
Zodiac is a world leader in aeronautical equipment for aircraft and helicopters, including the design and manufacturing of passenger seats for airlines and
commercial OEMs. "We consider them
a partner and they consider us to be a
critical partner in their supply chain,"
President Serge Bernard says. "That's
why we have co-located next to their

facility and have relationships across all
levels of the company."
Zodiac Aerospace prides itself on its
on-time delivery rate, which Bernard
says is supported by Aerostar. "We are
their provider to make sure they have
100 percent on-time service and that's
been our track record with them for the
past seven to eight years," he adds. "We
move heaven and Earth to make sure
they meet their delivery schedule while
providing them with solutions that are
cost-effective."
Aerostar is always looking to add
value. "We have offered our services and
expanded our facility in Dallas to try and
offer Zodiac more space and service for
warehouse and distribution," Gioia says.
"We sit down with leadership to focus
on driving cost out of the supply chain
and demonstrate the value in working
with one partner for all their needs."
Aerostar plans to continue focusing
on the aerospace industry, which represents 70 to 80 percent of its business.
The remaining percentage will target
automotive, healthcare and other hardto-handle goods, which Gioia says fits
right into the company's strategy.
"The goal we have is for our company
to quadruple in the next three to five
years and we will do so through our
sales force, strategic investments and
targeted efforts to grow in the aerospace
supply chain and any other industry
that has the same demanding customer
service needs," Gioia adds.
"The aerospace industry is counting
the minutes that something needs to be
delivered just in time. We have developed special expertise in aerospace,
but we can and do handle automotive,
healthcare and other products like sport
ammunition," he adds. "If someone has
hard-to-handle products and not everyone can ship them, we have people on
staff who are product experts and who
can get the job done."
SPRING 2017 TLIMAGAZINE.COM

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Table of Contents for the Digital Edition of Transportation & Logistics International - Spring 2017

Table Of Contents
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Transportation & Logistics International - Spring 2017 - Cover3
Transportation & Logistics International - Spring 2017 - Cover4
http://www.nxtbook.com/nxtbooks/knighthouse/tli_vol8issue4
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http://www.nxtbook.com/nxtbooks/knighthouse/tli_vol7issue1
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