LatinFinance - November/December 2014 - 47

the local retail market by focusing on
customers long-underserved by the
banking industry.
A year ago, Banco General began
partnering with retail outlets such as
supermarkets, drugstores and gas stations
in districts without branches. "BG Express"
offers basic services and extended hours to
a lower-income, non-traditional clientele:
a benefit to customers and shop owners
alike. It's a model that has worked well in
Brazil and Colombia, says Alemán.
"We're getting ever closer to the clients'
needs," he says. "We're making things
easier and easier."
Younger customers now expect 24/7
convenience, which has led Banco General
to "take transactions outside the branch,"
Alemán says. Expanding distribution
channels - including ATM, online and
mobile banking - serves that purpose and
reduces the costs associated with brick-andmortar locations.
The new approach is already showing
results. Loans and deposits from Banco
General's more than 700,000 customers
grew about 11% each from mid-2013 to mid2014, and the bank posted a 15.6% increase
in net profit.
A leading role in the national market

RAÚL ALEMÁN, BANCO GENERAL

"WE'RE GETTING EVER
CLOSER TO THE
CLIENTS' NEEDS.
WE'RE MAKING THINGS
EASIER AND EASIER"
has also allowed the bank to look beyond
Panama's borders. For six years, it has
maintained a full-service subsidiary in
Costa Rica, whose growth has been steady,
if a bit slower than that of its parent. Banco
General is considering a new representation
office in Peru, Alemán says, but there is no
risk of overextension.
"We are very patient," he says. "We have
a decidedly long-term vision."
What he says is Panama's stable context,
meanwhile, makes the chief executive
optimistic. A boom from 2011 to 2013
may be over, but Alemán still expects the
Panamanian economy to grow by 6.5%
to 7% annually: still "a very interesting
number", he says, and one that may open

the door to further development on both
sides of the balance sheet. LF

BANK OF THE YEAR GUATEMALA

BANCO AGROMERCANTIL

Rising capital, falling bad
debt, and growing profits
mark a year that also saw a
debut cross-border bond,
and a new pact with a
regional leader
"Make people's lives easier." That's the
simple mission and vision of the winner of
LatinFinance's Bank of the Year Guatemala
award.
Locally, the bank is up against three
larger competitors: Banco Industrial, Banco
de Desarrollo Rural and G&T Continental.
But Banco Agromercantil, the fourth biggest
bank, stood out thanks to its strong financial
performance, a debut in the cross-border
bond market, as well as a $100 million
unsecured A/B loan led by the Netherlands

November/December 2014 - L ATINFINA NCE.COM 47


http://www.msf.com http://www.msf.com http://www.LATINFINANCE.COM

LatinFinance - November/December 2014

Table of Contents for the Digital Edition of LatinFinance - November/December 2014

Contents
LatinFinance - November/December 2014 - Cover1
LatinFinance - November/December 2014 - Cover2
LatinFinance - November/December 2014 - Contents
LatinFinance - November/December 2014 - 2
LatinFinance - November/December 2014 - 3
LatinFinance - November/December 2014 - 4
LatinFinance - November/December 2014 - 5
LatinFinance - November/December 2014 - 6
LatinFinance - November/December 2014 - 7
LatinFinance - November/December 2014 - 8
LatinFinance - November/December 2014 - 9
LatinFinance - November/December 2014 - 10
LatinFinance - November/December 2014 - 11
LatinFinance - November/December 2014 - 12
LatinFinance - November/December 2014 - 13
LatinFinance - November/December 2014 - 14
LatinFinance - November/December 2014 - 15
LatinFinance - November/December 2014 - 16
LatinFinance - November/December 2014 - 17
LatinFinance - November/December 2014 - 18
LatinFinance - November/December 2014 - 19
LatinFinance - November/December 2014 - 20
LatinFinance - November/December 2014 - 21
LatinFinance - November/December 2014 - 22
LatinFinance - November/December 2014 - 23
LatinFinance - November/December 2014 - 24
LatinFinance - November/December 2014 - 25
LatinFinance - November/December 2014 - 26
LatinFinance - November/December 2014 - 27
LatinFinance - November/December 2014 - 28
LatinFinance - November/December 2014 - 29
LatinFinance - November/December 2014 - 30
LatinFinance - November/December 2014 - 31
LatinFinance - November/December 2014 - 32
LatinFinance - November/December 2014 - 33
LatinFinance - November/December 2014 - 34
LatinFinance - November/December 2014 - 35
LatinFinance - November/December 2014 - 36
LatinFinance - November/December 2014 - 37
LatinFinance - November/December 2014 - 38
LatinFinance - November/December 2014 - 39
LatinFinance - November/December 2014 - 40
LatinFinance - November/December 2014 - 41
LatinFinance - November/December 2014 - 42
LatinFinance - November/December 2014 - 43
LatinFinance - November/December 2014 - 44
LatinFinance - November/December 2014 - 45
LatinFinance - November/December 2014 - 46
LatinFinance - November/December 2014 - 47
LatinFinance - November/December 2014 - 48
LatinFinance - November/December 2014 - 49
LatinFinance - November/December 2014 - 50
LatinFinance - November/December 2014 - 51
LatinFinance - November/December 2014 - 52
LatinFinance - November/December 2014 - 53
LatinFinance - November/December 2014 - 54
LatinFinance - November/December 2014 - 55
LatinFinance - November/December 2014 - 56
LatinFinance - November/December 2014 - 57
LatinFinance - November/December 2014 - 58
LatinFinance - November/December 2014 - 59
LatinFinance - November/December 2014 - 60
LatinFinance - November/December 2014 - Cover3
LatinFinance - November/December 2014 - Cover4
https://www.nxtbook.com/nxtbooks/latinfinance/0319QMR
https://www.nxtbook.com/nxtbooks/latinfinance/1218JYM
https://www.nxtbook.com/nxtbooks/latinfinance/paraguay_2018
https://www.nxtbook.com/nxtbooks/latinfinance/8320YTM
https://www.nxtbook.com/nxtbooks/latinfinance/8465TBM
https://www.nxtbook.com/nxtbooks/latinfinance/1476YBW
https://www.nxtbook.com/nxtbooks/latinfinance/7835THM
https://www.nxtbook.com/nxtbooks/latinfinance/8655TGL
https://www.nxtbook.com/nxtbooks/latinfinance/0614IJP
https://www.nxtbook.com/nxtbooks/latinfinance/ecuador_20170910
https://www.nxtbook.com/nxtbooks/latinfinance/2713KNP
https://www.nxtbook.com/nxtbooks/latinfinance/4982CFT
https://www.nxtbook.com/nxtbooks/latinfinance/7803HWE
https://www.nxtbook.com/nxtbooks/latinfinance/3829THA
https://www.nxtbook.com/nxtbooks/latinfinance/7891MDD
https://www.nxtbook.com/nxtbooks/latinfinance/7714JCR
https://www.nxtbook.com/nxtbooks/latinfinance/5619CMK
https://www.nxtbook.com/nxtbooks/latinfinance/6939ASL
https://www.nxtbook.com/nxtbooks/latinfinance/1364ASF
https://www.nxtbook.com/nxtbooks/latinfinance/0453DAS
https://www.nxtbook.com/nxtbooks/latinfinance/0453DAS_supp
https://www.nxtbook.com/nxtbooks/latinfinance/1304APV
https://www.nxtbook.com/nxtbooks/latinfinance/7234GSD
https://www.nxtbook.com/nxtbooks/latinfinance/1643XGS
https://www.nxtbook.com/nxtbooks/latinfinance/9511JKM_supp
https://www.nxtbook.com/nxtbooks/latinfinance/9511JKM
https://www.nxtbook.com/nxtbooks/latinfinance/8745TNV
https://www.nxtbook.com/nxtbooks/latinfinance/3629PBC
https://www.nxtbook.com/nxtbooks/latinfinance/7466TBC_HSBC
https://www.nxtbook.com/nxtbooks/latinfinance/7466TBC_supp
https://www.nxtbook.com/nxtbooks/latinfinance/7466TBC
https://www.nxtbook.com/nxtbooks/latinfinance/9463RVB
https://www.nxtbook.com/nxtbooks/latinfinance/7345GPY
https://www.nxtbook.com/nxtbooks/latinfinance/6398TVB
https://www.nxtbook.com/nxtbooks/latinfinance/4899EXM_supp
https://www.nxtbook.com/nxtbooks/latinfinance/4899EXM
https://www.nxtbook.com/nxtbooks/latinfinance/3885CWS
https://www.nxtbook.com/nxtbooks/latinfinance/45923GBC
https://www.nxtbook.com/nxtbooks/latinfinance/67449NBD
https://www.nxtbook.com/nxtbooks/latinfinance/46733NLP
https://www.nxtbook.com/nxtbooks/latinfinance/78456HCL
https://www.nxtbook.com/nxtbooks/latinfinance/89456RBM
https://www.nxtbook.com/nxtbooks/latinfinance/22278HBL
https://www.nxtbook.com/nxtbooks/latinfinance/2895YBM
https://www.nxtbook.com/nxtbooks/latinfinance/9033TBM
https://www.nxtbook.com/nxtbooks/latinfinance/8934TNP
https://www.nxtbook.com/nxtbooks/latinfinance/costarica20130304
https://www.nxtbook.com/nxtbooks/latinfinance/4672PNB
https://www.nxtbook.com/nxtbooks/latinfinance/9377BKL
https://www.nxtbook.com/nxtbooks/latinfinance/drmtest
https://www.nxtbook.com/nxtbooks/latinfinance/drmtest2
https://www.nxtbook.com/nxtbooks/latinfinance/5532LMC
https://www.nxtbook.com/nxtbooks/latinfinance/9044TBM
https://www.nxtbook.com/nxtbooks/latinfinance/4877RBC
https://www.nxtbook.com/nxtbooks/latinfinance/3008JHV
https://www.nxtbook.com/nxtbooks/latinfinance/3728YBC
https://www.nxtbook.com/nxtbooks/latinfinance/9337KLM
https://www.nxtbook.com/nxtbooks/latinfinance/5674GNJ
https://www.nxtbook.com/nxtbooks/latinfinance/8330KMC
https://www.nxtbook.com/nxtbooks/latinfinance/7663HCM
https://www.nxtbook.com/nxtbooks/latinfinance/2319ZMB
https://www.nxtbook.com/nxtbooks/latinfinance/7110MKL
https://www.nxtbook.com/nxtbooks/latinfinance/8599FHG
https://www.nxtbook.com/nxtbooks/latinfinance/4517HJK
https://www.nxtbook.com/nxtbooks/latinfinance/7813GHB
https://www.nxtbook.com/nxtbooks/latinfinance/1564FBM
https://www.nxtbook.com/nxtbooks/latinfinance/8884HGV
https://www.nxtbook.com/nxtbooks/latinfinance/7863SVB
https://www.nxtbook.com/nxtbooks/latinfinance/5233SFB
https://www.nxtbook.com/nxtbooks/latinfinance/5899SML
https://www.nxtbook.com/nxtbooks/latinfinance/4311PMN
https://www.nxtbook.com/nxtbooks/latinfinance/1366FBB
https://www.nxtbook.com/nxtbooks/latinfinance/9355AXC
https://www.nxtbook.com/nxtbooks/latinfinance/8559EBN
https://www.nxtbook.com/nxtbooks/latinfinance/8244QXC
https://www.nxtbook.com/nxtbooks/latinfinance/1779BBN
https://www.nxtbook.com/nxtbooks/latinfinance/7144XVB
https://www.nxtbook.com/nxtbooks/latinfinance/8971QGH
https://www.nxtbook.com/nxtbooks/latinfinance/200805
https://www.nxtbook.com/nxtbooks/latinfinance/200804
https://www.nxtbook.com/nxtbooks/latinfinance/200803
https://www.nxtbookmedia.com