MontgomeryCountySpirits-2019-Q2 - 18

Charity Corner
Spirits producers continue to support good causes.
BY DENISE KOFF
VET TIX: TICKETS FOR VETERANS
In May, the Vet Tix program is getting support from Fireball Cinnamon Whisky. For every
bottle of Fireball sold in Montgomery County

CHARITY CORNER
CALENDAR
May - Vet Tix

Liquor & Wine stores, the brand will donate

Fireball Cinnamon
Whisky

to help veterans in our local area have pos-

vettix.org

itive experiences. Vet Tix enables veterans
and their immediate families to have fun and

June - Alex's Lemonade
Stand

create lasting memories by providing tickets

Tito's Vodka

to concerts-whether country, pop, rock or hip-

alexslemonade.org

hop-as well as to sporting events, Broadway

August - Warrior Canine
Connection

shows and family entertainment.
"Vet Tix is very honored to partner
with Fireball in an effort to support our military, veteran and first
responder community,"
says Mike Focareto, CEO

Tito's Vodka
warriorcanineconnection.
org
Warrior Canine Connection, a Montgomery County nonprofit, utilizes animal-assisted
therapy to aid combat veterans locally and around the nation.

and Founder Vet Tix. "This
partnership enables Vet
Tix to create even more

"Tito's will be giving $1 for

for Warrior Canine Connection. "As a result

memories and experi-

every bottle of Tito's Handmade

of these efforts, veterans with disabilities

ences that benefit so

Vodka sold up to $10,000, and

receive the finest in trained service dogs

many of our VetTixers

expects to reach goal; and will

at no cost."

and their families. We're

be offering in-store samplings

In August, Tito's Handmade Vodka will

excited to partner with

of lemonade-flavored bev-

be donating $1 for every bottle sold in the

Fireball as they assist Vet

erages to help this amazing

Montgomery County Liquor & Wine stores up

Tix in bringing awareness

cause," says David Kent of Tito's

to $10,000, which they anticipate to donate.

to our mission."

Handmade Vodka.

"This will be the first time we've worked in
conjunction with Montgomery County on this

ALEX'S LEMONADE STAND

WARRIOR CANINE CONNECTION

Tito's is giving back in June by partnering with

Located in Montgomery County, this nonprofit

the DLC on Alex's Lemonade Stand. This charity,

is dedicated to helping combat veterans in a

begun by Alexandra "Alex" Scott, a four-year-

unique way. Warrior Canine Connection helps

GIVE YOUR SUPPORT AS YOU SHOP
THE AISLES

old with cancer, has raised millions and funded

soldiers recovering from the stress of combat

The marketing team at the DLC is working hard

nearly 1,000 research programs. Though Alex

reconnect with their families, communities and

to coordinate these donation efforts made by

passed away, her determination to help her

life through animal-assisted therapy. Training the

Tito's Handmade Vodka and Fireball Cinnamon

doctors by providing much-needed funding for

dogs helps military veterans cope with post-de-

Whisky.

childhood cancer research is also a means to

ployment stress. By interacting with the dogs,

"Each year, the DLC and our 25 retail

teach children that they can make a difference.

veterans benefit from a physiological and psy-

stores are proud to support a variety of

Alex's Lemonade Stand annual Lemonade Days

chological animal-human connection.

worthy causes within Montgomery County

amazing cause," says Kent.

tradition, slated for June 1-9 this year, enables

"More than 60 warriors benefit from

and across the region," says Melissa Davis,

children to give back by hosting simultaneous

the training of a single dog. The training

senior marketing officer. "It is the partner-

summer stands. The non-profit encourages

costs $30,000 and takes two years," says

ship with our spirits, wine and beer suppli-

children to be involved every step of the way.

Jennifer Wilder, Director of Development

ers that makes this possible." ♦

18 MONTGOMERY COUNTY DLC
http://www.vettix.org http://www.alexslemonade.org http://warriorcanineconnection.org
MontgomeryCountySpirits-2019-Q2

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