Ohio Spirits 2018 Q2 - 25

PICTURED:

Eddie Russell,
Wild Turkey
Master Distiller.

WHAT OHIO CONSUMERS CAN EXPECT
The Ohio program began with a barrel from
Buffalo Trace, generating an overwhelming
response from customers.
"It was a hit," says Canepa. "It literally
vaporized."
The next release will come from Maker's Mark
barrels, and the next from Woodford Reserve and
then Wild Turkey.
In choosing barrels specifically for Ohio, Canepa
says, "I defer to the master distillers. They're the
experts in picking out the best they have. I'm a
bourbon guy-I don't want to be disappointed-and
I don't want the customer to be disappointed, either.
I want it to be a home run, so I rely on the master
distillers with their discriminating palates to shepherd us in making an excellent selection."
When it comes to his personal favorite flavor
profiles, Canepa says, "I like the caramel notes,
vanilla notes, mocha, floral, sweeter notes. I'm
not big into pepper, tobacco or harsh notes. I like
a mellower profile, though there are others that
like a hotter flavor profile. What I'm noticing is
the master distillers guide us toward a variety."

And both Canepa and those master distillers
know it's important to have a sampling of products to satisfy the taste buds of all customers.

STAY TUNED
Keep your radar tuned to the Ohio Division of
Liquor Control to learn what new limited-release
products are coming down the pike. Go to www.
com.ohio.gov/liqr/ to sign up for the "OHLQ
Insiders' Bulletin" email list. By doing so, you'll get
a sneak peek at the great products coming to Ohio.
Also, be sure to view the current issue of the Ohio
Spirits magazine, follow @OhioLiquor on Twitter,
or follow a favorite local liquor merchandiser
with its own active social media and promotional
programs.
Ohio consumers may have other limited-release
spirits to look forward to in the future, like barrelaged tequila and Irish whisky.
"I'm interested in unique, cool, limited programs that create excitement for our enterprise and
product," Canepa says.
Single-barrel, custom-made Ohio bourbons are
the answer to creating that excitement.

SPRING/SUMMER 2018

25


http://com.ohio.gov/liqr/

Ohio Spirits 2018 Q2

Table of Contents for the Digital Edition of Ohio Spirits 2018 Q2

Ohio Spirits 2018 Q2 - Cover1
Ohio Spirits 2018 Q2 - Cover2
Ohio Spirits 2018 Q2 - 3
Ohio Spirits 2018 Q2 - 4
Ohio Spirits 2018 Q2 - 5
Ohio Spirits 2018 Q2 - 6
Ohio Spirits 2018 Q2 - 7
Ohio Spirits 2018 Q2 - 8
Ohio Spirits 2018 Q2 - 9
Ohio Spirits 2018 Q2 - 10
Ohio Spirits 2018 Q2 - 11
Ohio Spirits 2018 Q2 - 12
Ohio Spirits 2018 Q2 - 13
Ohio Spirits 2018 Q2 - 14
Ohio Spirits 2018 Q2 - 15
Ohio Spirits 2018 Q2 - 16
Ohio Spirits 2018 Q2 - 17
Ohio Spirits 2018 Q2 - 18
Ohio Spirits 2018 Q2 - 19
Ohio Spirits 2018 Q2 - 20
Ohio Spirits 2018 Q2 - 21
Ohio Spirits 2018 Q2 - 22
Ohio Spirits 2018 Q2 - 23
Ohio Spirits 2018 Q2 - 24
Ohio Spirits 2018 Q2 - 25
Ohio Spirits 2018 Q2 - 26
Ohio Spirits 2018 Q2 - 27
Ohio Spirits 2018 Q2 - 28
Ohio Spirits 2018 Q2 - 29
Ohio Spirits 2018 Q2 - 30
Ohio Spirits 2018 Q2 - 31
Ohio Spirits 2018 Q2 - 32
Ohio Spirits 2018 Q2 - 33
Ohio Spirits 2018 Q2 - 34
Ohio Spirits 2018 Q2 - 35
Ohio Spirits 2018 Q2 - 36
Ohio Spirits 2018 Q2 - 37
Ohio Spirits 2018 Q2 - 38
Ohio Spirits 2018 Q2 - 39
Ohio Spirits 2018 Q2 - 40
Ohio Spirits 2018 Q2 - 41
Ohio Spirits 2018 Q2 - 42
Ohio Spirits 2018 Q2 - Cover3
Ohio Spirits 2018 Q2 - Cover4
https://www.nxtbook.com/nxtbooks/leisure/Ohio_Spirits_2018_Q3
https://www.nxtbook.com/nxtbooks/leisure/Ohio_Spirits__2018_Q2
https://www.nxtbook.com/nxtbooks/leisure/Ohio_Spirits_2018_Q1
https://www.nxtbookmedia.com