ACtion Magazine - July/August 2015 - (Page 34)

The Mobile Air Conditioning Society (MACS) Worldwide has formalized a cooperative alliance with MACPartners Europe VDO: coverage, quality and peace of mind When you choose VDO, you can be confident you've made the right call. VDO radiator and condenser fan motors and cooling fan assemblies are ready to install right out of the box. Every one is built and tested to OE specs and is backed up by real OE engineering expertise. And, when it comes to coverage, no one beats VDO! * Radiator and Condenser Fan Motors * Cooling Fan Assemblies For more information, call: 800-564-5066 or email: Scan for more info: VDO - A Trademark of the Continental Corporation 34 ACTION * July/August 2015 MACS and MACPartners EU have formally agreed to a cooperative alliance for the benefit of the membership of both organizations and the global mobile air conditioning industry. "MACS has enjoyed a cordial and professional relationship with MACPartners Europe since its founding. Some years ago, MACS and VASA (the group representing the mobile professional A/C service, electrical and repair industry in Australia and New Zealand, formed a formal alliance of our organizations to improve communications and better serve our respective members. Now, the boards of directors of MACS and MACPartners have taken action to formalize that alliance. The alliance that now exists among the three professional organizations stands to benefit the members of each through expanded exchange of news, technical information and mutual support," explained Elvis L. Hoffpauir, MACS president and chief operating officer. "From my personal and professional perspective having been involved in MACS and MACS trade show events for more than 20 years, it has always been a goal of mine to see the formation of a European Association not only to emulate the achievements of MACS in the USA and beyond, but to contribute to the global affiliation of MACS, VASA and MACPartners Europe, in order to serve all of our members to their best advantage." "MACPartners is still a relatively small but growing and learning trade association, totally committed to serving the auto A/C industry from OEM to aftermarket and to promote the highest standards of workmanship across all of the European Union. We are greatly encouraged by the welcome we have received from our cousins across the pond and look forward to the mutual benefits that our affiliation will bring," remarked Michael Harris, president of MACPartners Europe. You can explore the MACPartners website at www.mac-partners. eu and the VASA website at www. 'Make the most of your message': A MACS webinar on savvy use of media, September 9 The Mobile Air Conditioning Society (MACS) Worldwide will host a business development webinar that will focus on helping MACS members to work with their local media, develop a proactive plan and cultivate a crisis management strategy for their dealings with news media. On Wednesday, September 9th at 2pm EDT, Paul Gluck, Associate Professor of the Temple University School of media and communication and a 39-year broadcast veteran will share his expert advice on working with your local newspaper, radio station, TV station or cable access station. Topics will include: Making friends with local media * Writing a good news release that gets noticed * How to become the local goto expert on your business *

Table of Contents for the Digital Edition of ACtion Magazine - July/August 2015

T/CCI's Wind Tunnel: Let's Test It
CAT Training @ T/CCI
Service Port
Leonard's Law
Virtual View
Last Watch
By the numbers
Industry News
Association News
New Products

ACtion Magazine - July/August 2015