i3 - March/April 2016 - 4

Editor's Note

I T I S I N N OVAT I O N

DISTRUPTIVE INNOVATION

D

isruption surrounds us. In February, a line of thunderstorms
rushed through the D.C. area and was said to be one of the
fiercest since the June 2012 derecho. One section of the
path where I run was devastated and it occurred to me that it was
an example of creative destruction. Because now in May, this area
has fresh green shoots sprouting around the fallen trees showing
a dramatic rebirth.
Disruption innovation in technology will be displayed at CES
Asia™ taking place in Shanghai on May 11. This premier platform
highlighting global innovation in the Asian marketplace includes
tech powerhouses, innovative startups, manufacturers, developers and suppliers that aim to display the latest products and create
strong business relationships. To showcase innovation in the Asian
market, i3 talks with Huawei's President of the Handset Division
Kevin Ho about Huawei's brand, flagship devices and plans for the
future.
And speaking of disruption, look at the presidential election.
This unconventional cycle full of twists and turns has kept everyone guessing and is upending traditional campaign wisdom. Of
course, we won't know the outcome until Election Day in November, but we certainly will be paying attention. The day after the
election, CTA will host its annual CT Hall of Fame dinner. This
year's event takes place at the Rainbow Room in New York on
November 9, so mark your calendars to be on hand as this impressive group of tech disruptors accepts their awards. See CTA.tech/i3
for a complete list.
Further underscoring the impact of tech disruption, see how
augmented reality (AR) differs from virtual reality (VR). AR
content is overlaid on the physical environment users see, blending digital sound, video, graphics and GPS data with real life. With
VR, users immerse themselves in manufactured surroundings. See
how AR is being put to work in aerospace, consumer technology,
construction, health care and oil and gas.
And the global Internet of Things (IoT) encompasses everything
from personal health monitoring systems to industrial machine-tomachine integration. Recently China Mobile and Nokia demonstrated a platform that connects robots via 5G wireless technology,
underscoring the importance of global IoT collaboration. And
while connecting cars to the Internet and cloud-based services
has clear benefits, connectivity also brings cybersecurity concerns.
Read on to see the work being done in this area. And we take a
deeper dive into one of the biggest things in entertainment today,
Cindy Loffler Stevens, Editor-in-Chief
Please let us know what you are interested in reading about
and send comments to: cstevens@CTA.tech.

DOWNLOAD THE i3 APP

PRESIDENT AND CEO

Gary Shapiro

SENIOR VICE PRESIDENT

Jeff Joseph

EDITOR-IN-CHIEF

Cindy Loffler Stevens
MANAGING EDITOR

Mark Chisholm

EDITORIAL ASSISTANT

Justin Siraj

SENIOR CREATIVE MANAGER

John Lindsey

GRAPHIC DESIGNERS, CREATIVE SERVICES

Ian Shields, Matt Patchett
DIRECTOR, MARKETING

Jenni Moyer

ADVERTISING MANAGEMENT

Aurelie Cornet
ART DIRECTOR

Glenn Pierce

DESIGN, PRODUCTION AND
PUBLISHING MANAGEMENT

CIRCULATION MANAGER

Gretchen Mitchler

EDITORIAL CONTRIBUTORS

Gary Arlen, Alan Breznick, Robert Calem, Shawn DuBravac, John Gaudiosi,
Steve Koenig, Natalie Hope McDonald, Allan Richter, Ron Schneiderman,
Steve Smith, Susan Schreiner, Murray Slovick, Peter Weedfald
EDITORIAL ADVISORY BOARD

Kari Aakre, Intel; Dave Arland, Arland Communications; Sally Washlow,
Cobra; Peter Brinkman, Casio; Anna Reyes, Sony; Gabriele Collier, HDMI;
Kristen Cook, BDS Marketing; Danielle Deabler, NPR Labs; John Dunstan,
Netgear; Sean Durkin, Dolby Laboratories Inc.; Peter Fannon, Panasonic/
Matsushita; Bill Kircos, Intel; Bill Leebens, LM&M; Chris Loncto, Sharp
Electronics Corp.; Daniel Pidgeon, Starpower; Jim Reilly, Panasonic;
David Steel, Samsung; John Taylor, LG Electronics
It Is Innovation (i3) is published as a service to the members of the Consumer Technology Association
(CTA) and to key players in the consumer electronics industry. CTA represents more than 2,200 U.S.
manufacturers of audio, video, digital imaging, accessories, mobile electronics, home networking,
wireless communication, information technology and multimedia products that are sold through
consumer channels.
The opinions expressed in articles are those of the authors and not necessarily those of CTA.
-Comments, questions and letters to the editor are welcome. Address responses to: It Is Innovation (i3),
Consumer Technology Association, 1919 South Eads St., Arlington, VA 22202, tel: 703 907 7600.
© 2016 Consumer Technology Association
Articles from this issue may be reproduced in whole or in part, provided full credit is given to CTA.
CES® and International Consumer Electronics Show® are trademarks owned by CTA.
It Is Innovation (i3) (USPS 022897 Vol. 4, No. 2) is published bi-monthly by the Consumer Technology
Association, 1919 South Eads St., Arlington, VA 22202. Periodicals Postage Paid at Arlington, VA and at
additional mailing offices. POSTMASTER:Send address changes to It Is Innovation,
CTA, 1919 South Eads St., Arlington, VA 22202. Canadian Publications Agreement No. 41502062.
U.S. & Canada-$24.99 a year; $5 for a single issue
Mexico-$39.99 a year; $7.50 for a single issue
Elsewhere-$49.99 a year; $9.00 for a single issue
ISSN 23257350

Download our i3 app in the App Store and on
Google Play, visit CTA.tech/i3

4

MAY/JUNE 2016

I T I S I N N O VAT I O N


http://www.cesasia.cn http://www.cta.tech/foundation http://www.cta.tech/foundation http://CTA.tech/IEA http://www.cta.tech http://www.CES.tech http://CTA.tech/i3

i3 - March/April 2016

Table of Contents for the Digital Edition of i3 - March/April 2016

Contents
i3 - March/April 2016 - Cover1
i3 - March/April 2016 - Cover2
i3 - March/April 2016 - Contents
i3 - March/April 2016 - 2
i3 - March/April 2016 - 3
i3 - March/April 2016 - 4
i3 - March/April 2016 - 5
i3 - March/April 2016 - 6
i3 - March/April 2016 - 7
i3 - March/April 2016 - 8
i3 - March/April 2016 - 9
i3 - March/April 2016 - 10
i3 - March/April 2016 - 11
i3 - March/April 2016 - 12
i3 - March/April 2016 - 13
i3 - March/April 2016 - 14
i3 - March/April 2016 - 15
i3 - March/April 2016 - 16
i3 - March/April 2016 - 17
i3 - March/April 2016 - 18
i3 - March/April 2016 - 19
i3 - March/April 2016 - 20
i3 - March/April 2016 - 21
i3 - March/April 2016 - 22
i3 - March/April 2016 - 23
i3 - March/April 2016 - 24
i3 - March/April 2016 - 25
i3 - March/April 2016 - 26
i3 - March/April 2016 - 27
i3 - March/April 2016 - 28
i3 - March/April 2016 - 29
i3 - March/April 2016 - 30
i3 - March/April 2016 - 31
i3 - March/April 2016 - 32
i3 - March/April 2016 - 33
i3 - March/April 2016 - 34
i3 - March/April 2016 - 35
i3 - March/April 2016 - 36
i3 - March/April 2016 - 37
i3 - March/April 2016 - 38
i3 - March/April 2016 - 39
i3 - March/April 2016 - 40
i3 - March/April 2016 - 41
i3 - March/April 2016 - 42
i3 - March/April 2016 - 43
i3 - March/April 2016 - 44
i3 - March/April 2016 - 45
i3 - March/April 2016 - 46
i3 - March/April 2016 - 47
i3 - March/April 2016 - 48
i3 - March/April 2016 - Cover3
i3 - March/April 2016 - Cover4
https://www.nxtbook.com/nxtbooks/manifest/i3_20210304
https://www.nxtbook.com/nxtbooks/manifest/i3_20210102
https://www.nxtbook.com/nxtbooks/manifest/i3_20201112
https://www.nxtbook.com/nxtbooks/manifest/i3_20200910
https://www.nxtbook.com/nxtbooks/manifest/i3_20200708
https://www.nxtbook.com/nxtbooks/manifest/i3_20200506
https://www.nxtbook.com/nxtbooks/manifest/i3_20200304
https://www.nxtbook.com/nxtbooks/manifest/i3_20200102
https://www.nxtbook.com/nxtbooks/manifest/i3_20191112
https://www.nxtbook.com/nxtbooks/manifest/i3_20190910
https://www.nxtbook.com/nxtbooks/manifest/i3_20190708
https://www.nxtbook.com/nxtbooks/manifest/i3_20190506
https://www.nxtbook.com/nxtbooks/manifest/i3_20190304
https://www.nxtbook.com/nxtbooks/manifest/i3_20190102
https://www.nxtbook.com/nxtbooks/manifest/i3_20181112
https://www.nxtbook.com/nxtbooks/manifest/i3_20180910
https://www.nxtbook.com/nxtbooks/manifest/i3_20180708
https://www.nxtbook.com/nxtbooks/manifest/i3_20180506
https://www.nxtbook.com/nxtbooks/manifest/i3_20180304
https://www.nxtbook.com/nxtbooks/manifest/i3_20180102
https://www.nxtbook.com/nxtbooks/manifest/i3_20171112
https://www.nxtbook.com/nxtbooks/manifest/i3_20170910
https://www.nxtbook.com/nxtbooks/manifest/i3_20170708
https://www.nxtbook.com/nxtbooks/manifest/i3_20160102
https://www.nxtbook.com/nxtbooks/manifest/i3_20160304
https://www.nxtbook.com/nxtbooks/manifest/i3_20160506
https://www.nxtbook.com/nxtbooks/manifest/i3_20160708
https://www.nxtbook.com/nxtbooks/manifest/i3_20170506
https://www.nxtbook.com/nxtbooks/manifest/i3_20170304
https://www.nxtbook.com/nxtbooks/manifest/i3_20170102
https://www.nxtbook.com/nxtbooks/manifest/i3_20161112
https://www.nxtbook.com/nxtbooks/manifest/i3_20160910
https://www.nxtbookmedia.com