i3 - January/February 2020 - 1

Contents

32
02
From the CEO
Get Ready for our
Roaring 20s
04
Editor's Note
The Wonder of CES

Tech
08
INNOVATOR
P&G Chief
Brand Officer
Marc Pritchard,
Deloitte Global
Chief Marketing
Officer Diana
O'Brien and WPP
CEO Mark Read
14
INTERNATIONAL
FOCUS
Germany
16
A TECHNOLOGY
TO WATCH
Security and
Privacy
18
C4
Is 5G Hype or
Becoming Reality?

Features
24
Experiential
Retail
New experiences
for consumers.
32
The Car Cockpit
of the Future
Displays and app
integration are key
components.
38
Doubling Down
on Esports
2019 was the first
billion-dollar year
for esports.
44
Tech This Out
The cross section
of music and tech.

38

48

78

97

CES Unveiled

POLICY IN
ACTION
Innovation in
Seoul, Korea

TECH TACTICS
Next Gen TV

50
Innovation
Awards
Showcase

Policy
71
POLICY UPDATE
● Leading a
National Dialogue
on Diversity and
Inclusion
● Important IP
Information for
Entrepreneurs:
STOPfakes
● Extend the
WTO E-Commerce
Moratorium
76
GUEST BLOG
Megatrend: Iris
Biometrics

98

Business

81

88

FACES OF
INNOVATION
Auriel Wright and
Kristen Fang of
StrattyX

C SPACE
● C Space Elevates
Content and Tech
● Streaming goes
Multilingual

82

92

GREEN POLICY
The CES 2020
Eureka Park
Climate Change
Innovators

FORWARD
STRATEGIES
AI and Machine
Learning Can Help
Your Firm

83

93

POLICY NEWS
Meet Klaxoon

BY THE NUMBERS
The Ringing Future
of Smart Home
Technology

86
TECH HUB
Eureka Park

94
RETAIL
STRATEGIES
Top Retail Groups
Ask 'What's Next'
at CES

CT REPORTS
● CTA Foundation
● CTA Calendar
● Robbie Cabral
Profile
102
MARKET BEAT
Technology Product
Lifecycles
104
STATS & FACTS
Charting
Technology
Lifecycles

ON THE COVER
Diana O'Brien, Mark Read
and Marc Pritchard
Illustrated by Gluekit

08

96
ADVICE FOR
ENTREPRENEURS
CES Tips

20
PIPELINE
CTA's Most Popular
Standards

C TA . t e c h / i 3

JANUARY/FEBRUARY 2020

1


https://www.ces.tech/ https://www.cta.tech/ https://cta.tech/i3

i3 - January/February 2020

Table of Contents for the Digital Edition of i3 - January/February 2020

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