i3 - January/February 2020 - 18

Tech

By Susan Schreiner

C 4 T R E N DS

5G: Are we
There Yet?

Enthusiasm around 5G focuses on commercial launches by the four largest
U.S. mobile operators. By the end of
2022, 24% of connections in North
America will be on 5G networks, rising
to 46% by 2025 - equivalent to 200
million 5G connections - according to
a new GSMA study on North America's
global 5G leadership.
5G enables intelligent connectivity
that will enhance all industries.
Imagine a digitalized society where
5G radically re-engineers how we perform nearly any task thanks to its
capacity to instantaneously meet the
needs of any application.
While progress is being made in data
throughputs, video streaming latency,
data reliability and voice-call setup and
drops, backend work still needs to be
done on the infrastructure side.

The Evolving Road To 5G

"Verizon is well on its way to 5G,"
says Sanyogita Shamsunder, VP of the
5G Labs and Innovation at Verizon.
Connectivity and the use of the cloud
and computing at the edge in a rapid,
real-time manner will create new
opportunities.
Verizon Business CEO Tami Erwin
says the company's recent restructure is
sending a strong signal of its ambition
to be a leader in 5G. "It is clear to us and
a growing number of customers that 5G
will fundamentally change businesses'
transformational journey," she says.
"This technology will give companies
18

JANUARY/FEBRUARY 2020

immersive experiences and solve their
new tools to serve their customers and
customers' challenging problems to win
enable companies to gain efficiencies in
cash prizes. One of the 5G ideas pretheir own operations."
sented was Loro, a companion app that
Among early 5G applications is retail,
uses hands-free and eye-tracking techwith 5G offering enhanced shopping
nology to help those with accessibility
experiences that impact operations and
challenges take advantage of smart
logistics, including 3D cataloging of
home devices. There is also Mobcrush,
inventory and manufacturing for intelliwho is working on a B2C live streaming
gent asset management. AR and VR
platform for gaming creators and Garou,
glasses are not only for entertainment,
a VR experience aimed at building
but for training, education, operations
communities where
and remote collaborausers can share VR contion. Similarly, public
tent and interact with
safety for emergency
responders is another
This technology others for real estate
or recreational
early use-case. "Verizon
will give compa- purposes
exploration.
is testing an infrared
nies new tools
mask that can see
to serve their
through smoke,"
Hype or Reality?
Shamsunder says.
It seems to be both -
customers and
Gaming in 5G also
although there are
enable compaoffers the potential for
nies to gain effi- signs that 2020 could
"exponential growth."
a tipping-point.
ciencies in their be
Lynn McMahon,
Challenges remain as
own operations. regulators consider how
Accenture's Media
-Tami Erwin, Verizon Business CEO
and Entertainment
to level the playing field.
says, "the business
On a global basis, there
model is already in
needs to be more specplace and consumers
trum for operators at
are used to, and willing to, subscribe
a reasonable cost. However, the transand pay for content." She adds, "What
formative potential of 5G is unrivaled as
starts as a pretty cool concept in peernew ways to monetize assets unfold
to-peer playing platforms ends up being
and new use-models are created to solve
taken into the health care industry or
real challenges.
automotive and manufacturing."
Verizon recently launched the "Built
CES 2020 Qualcomm President
on 5G Challenge" with 10 finalists vying
Cristiano Amon will participate in a
2020
to increase business efficiency, improve
5G SuperSession on Jan. 8.
I T I S I N N O VAT I O N

Marko Aliaksandr/Shutterstock

 A 

host of 5G smartphones are launching
at CES this year from LG Electronics,
Samsung and many others.


http://ces.tech/conferences

i3 - January/February 2020

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