AAIA Factbook 2010 - (Page Cover3)

harMonIzaTIon of afTerMarkeT InDusTry DaTa In this section, AAIA and Lang Marketing Resources, Inc. have harmonized their research data sets to establish a single estimate for the total size of automotive aftermarket. Based on this analysis, the estimated size of the industry in 2008 was $301.8 billion. To achieve this estimate, it was important to recognize that public companies in the automotive industry are using information both from AAIA and Lang Marketing Resources, Inc. Efforts were made to preserve the basic “outline” of this information as it pertains to aftermarket size and scope so the financial community and public companies would not be confused by this harmonization effort. The details are presented below. Through exclusive rights granted by Lang Marketing Resources, Inc., AAIA is privileged to provide our newest publication entitled the Digital Automotive Aftermarket Factbook & Lang Annual 2010. This report contains both the traditional Aftermarket Factbook 2010 and the entire Lang Aftermarket Annual 2010 thus providing our readers with the broadest possible range of analysis not previously available elsewhere. harmonization analysis 2006 - 2007 - 2008 (in billions of Dollars at user-Price) aaIa 2008 = $301.2 billion $20.5 $126.9 To order a copy of the Digital Automotive Aftermarket Factbook & Lang Annual 2010, please see the ecommerce instructions on the inside back cover of this document. lang Marketing resources, Inc. 2008 = $301.8 billion $280.7 $74.7 $100.2 A B A B C aaIa aftermarket analysis A B (A) Total Products and Services (B) Total Products and Purchased Services in Lang Data, but not in AAIA Data Other Automotive Products (Lang Analysis) Purchased Services for Other Automotive Products (Lang Analysis) AAIA Products and Purchased Services Plus Market Segments Only Covered by Lang 2006 $274 .5 $20 .2 $12.7 $7.5 $294.7 2007 $285 .5 $20 .8 $13.0 $7.8 $306.3 2008 $280 .7 $20 .5 $12.8 $7.7 $301.2 lang aftermarket analysis A (A) Lang Total Products Light Vehicle Products Medium and Heavy Duty Truck Products Other Automotive Products (B) Lang Total Purchased Services Purchased Services for Light Vehicles Purchased Services for Other Applications Total Products and Purchased Services C (C) Total Products and Purchased Services in AAIA Data but not in Lang Data Specialty Equipment Products (less tires) Covered by AAIA but not Lang Purchased Services for Specialty Equipment Products Covered by AAIA but not Lang Tires for Light Vehicles Covered by AAIA but not Lang Tires and Retreads for Medium/Heavy Trucks Covered by AAIA but not Lang Collision Market Products and Purchased Service Covered by AAIA but not Lang Trim Automotive Aftermarket Covered by AAIA but not Lang Lang Products and Purchased Service Plus Market Segments Only Covered by AAIA Difference Between AAIA and Lang Estimate of Size of Automotive Aftermarket Percent Difference Between AAIA and Lang Automotive Aftermarket Estimate Copyright © 2009 Lang Marketing Resources, Inc., www.langmarketing.com B $126 .2 $89.1 $24.4 $12.7 $72 .7 $52.8 $19.9 $198.9 $97 .1 $19.9 $7.0 $20.7 $7.5 $36.2 $5.8 $296.0 $1.3 0.4% $129 .1 $91.0 $25.1 $13 .0 $75 .2 $54.5 $20.7 $204.3 $102 .3 $20.7 $7.3 $22.9 $7.3 $38.0 $6.1 $306.6 $0.3 0.1% $126 .9 $89.3 $24.8 $12 .8 $74 .7 $54.2 $20.5 $201.6 $100 .2 $18.1 $6.2 $23.7 $7.2 $38.9 $6.1 $301.8 $0.6 0.2% 94 2 0 1 0 d i g i t a l a f t e r ma rk et f a ctb o o k c op y r i g h t © 2 0 0 9 a uto mo ti ve a f terma rk et i ndustry associat ion http://pages.nxtbook.com/nxtbooks/mercury/aaiafactbook2010/docs/Page_94_Harmonization_of_Aftermarket_Industry_Data.xls http://www.langmarketing.com

Table of Contents for the Digital Edition of AAIA Factbook 2010

AAIA Factbook 2010
Economic and Financial Indicators
Key Economic Indicators
Aftermarket Employment
Technician Employment and Wages
Aftermarket Mergers and Acquisitions
Financial Profiles of Selected Aftermarket Companies
U S Motor Vehicle Aftermarket
Channel Forecast Model
Census Review and Forecast Assumptions
U.S. Motor Vehicle Aftermarket
Size of the Automotive Aftermarket
Aftermarket Sales by Distribution Channel
Aftermarket Service and Retail Channels
Program Distribution Summary
Automotive Aftermarket
Consumer Profile
Sales of Replacement Tires
Replacement Rates for Motor Vehicle Parts and Jobs
Aftermarket Accessories
Chemicals and Fluids
Automotive Chemicals and Fluids
Aftermarket Segments
Medium and Heavy Duty Truck Aftermarket
Paint, Body and Equipment Aftermarket
Tool and Equipment Aftermarket
Vehicle Sales, Usage and Registrations
U.S. Motor Vehicle Sales
Top 10 Light Vehicle Sales
U.S. Motor Vehicle Population
Hybrid Vehicles
Vehicle Operating Costs
Gasoline Affordability and Vehicle Miles Traveled
State Summary Statistics
State Summary Statistics
Global Aftermarket
Global Economic and Automotive Data
Global Vehicle Registrations
Canadian Aftermarket
Mexican Aftermarket
Chinese Aftermarket
Glossary and Reference
Glossary of Aftermarket Terms
NAICS Definitions
Aftermarket Data Resources
Aftermarket Data Resources
AAIA Market Research
AAIA Market Research
AAIA – Lang Market Comparison
Harmonization of Aftermarket Industry Data

AAIA Factbook 2010