Aftermarket Insider Issue 75 - (Page Cover2)

VOLUME 75 F E AT U R ES A AIA STAFF EXECUTIVE OFFICE President & CeO 2.0 13 Toolbox: 4 Kathleen Schmatz Aftermarket eForum™ Experience the latest innovations in technology and e-commerce solutions in innovative new ways at the 2012 Aftermarket eForum™! The eForum is back and better than ever as a face-to-face event at the Hyatt Regency O’Hare with a dynamic lineup of speakers and new interactive features for the ultimate attendee experience. eForum 2.0 – be there like never before. EDITORIAL OFFICE Publisher Richard White editOr Jennifer Ortiz seniOr GraPhiC desiGner Tom Ho s P e C i a l i s t, C O m m u n i C at i O n s Gina Lemon A AIA IN FORMATION Phone: 301.654.6664 Fax: 301.654.3299 E-mail: aaia@aftermarket.org Web Site: www.aftermarket.org To subscribe to Aftermarket Insider, call AAIA headquarters. Subscription change of address or other circulation matters, call AAIA headquarters. Mail editorial news and correspondence to Aftermarket Insider, c/o AAIA 7101 Wisconsin Avenue, Suite 1300 Bethesda, MD 20814-3415. ThE ChAnging (inTER)FACE oF SoCiAl MEdiA Just when you thought you had this social media thing figured out… Toolbox logs into major changes happening with the most popular social media sites, and discovers some new sites that are generating big p-interest. Be sure to friend this issue of Toolbox to learn what to do with your company’s social media efforts, and ping into the latest and greatest in social media for your business. AF TERMARKET INSIDER (ISSN # 1526-4475) is published bi-monthly by the Automotive Aftermarket Industry Association with editorial offices at 7101 Wisconsin Avenue, Suite 1300 Bethesda, MD 20814-3415. Phone: 301.654.6664 Fax: 301.654.3299 Web Site: www.aftermarket.org POSTMASTER: Send address changes to 7101 Wisconsin Avenue, Suite 1300 Bethesda, MD 20814-3415. 18 AAiA Market intelligence: What’s Making an impact? The AAIA Market Intelligence Committee sought out to answer that question with the Key Issues Impact Survey introduced in 2010. Insider reveals the results of the most recent survey in comparison to past results, proving that intelligent business decisions start with market intelligence. © 2012 Automotive Aftermarket Industry Association. All rights reserved. This material may be reprinted only with the expressed written permission of AAIA. Printing and charging a fee for reprints of such articles are strictly prohibited. PEFC/29-31-130 http://www.aftermarket.org http://www.aftermarket.org

Table of Contents for the Digital Edition of Aftermarket Insider Issue 75

Aftermarket Insider Issue 75
Contents
President’s Message
Aftermarket eForum™
Government Affairs
Association News
Green Highlight
Toolbox
Industry News
Market Intelligence
Association News
Telematics Trendline

Aftermarket Insider Issue 75