International Educator Media Planner & Sales Book 2013 - 11


Digital Ad File Submission Guidelines
Proper PDF Format
k Electronic files must be in PDF format. If documents are currently in PostScript files, convert to PDF format using Acrobat Distiller 4.0 (or greater) with all fonts embedded (text and image PDF). Flash (SWF) files are also accepted. We cannot accept SWF files created in SWiSH, only Flash. Any SWF files should be accompanied by the FLA file from which they were created. SWF files must be version 9 or 10 using Actionscript 3. k The preferred output resolution of the PDFs is 150 dpi, print ready quality. k Supply the PDF compiled as single pages, if not compiled, page numbers must be indicated on file name. k Pages should be cropped to trim. If they cannot be cropped, crop marks must be at the same location on each page. k All pages need to be the same width and height (except for special pages such as gatefolds, belly bands, etc). k Any gatefolds, cover wraps, bind-ins, or bellybands clearly indicated. k Convert any ligatures into their proper letters before sending files. k PDF files must not use overprint. k Please note that we cannot use PDF/X standard files. k When embedding links within the PDF using the Link Tool in Acrobat—make sure the Link Type is set to “Invisible Rectangle” and the Highlight style is set to “None.” k Do not embed animations, buttons, forms, video, or any other interactive media within the source PDF. Every thing should be static and graphical. k If Acrobat 10 is used to create the PDF files, please be sure to down save the PDF so that it is compatible with Acrobat 9 or earlier.

INTERNATIONAL EDUCATOR | 2 01 3 P R I N T + D I G I TA L M E D I A P L A N N E R

Rich Media/Advertiser Specifications
Advertisers Area Sizes
We encourage our clients to adhere to the following sizes to promote a uniform look issue to issue. These sizes correspond to IAB specs for easy transition from website to the International Educator digital edition. These sizes are flexible on a case-by-case basis: k IAB Skyscrapers right/left = 120 pixels wide X 600 pixels high. k IAB Full Banners top/bottom = 468 pixels wide X 60 pixels high. k Sponsorship page left of cover = 550 pixels wide X 480 pixels high (IAB Large Pop-Up Size).

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International Educator Media Planner & Sales Book 2013

Table of Contents for the Digital Edition of International Educator Media Planner & Sales Book 2013

International Educator Media Planner 2013
Contents
Editorial Calendar
Build Your Brand
Print Advertising Rates
Digital Advertising Rates
Advertising Sizes
Submission Guidelines
Conditions + Policies
Other Advertising Opportunities
Digital Edition Examples
International Educator Media Planner & Sales Book 2013 - International Educator Media Planner 2013
International Educator Media Planner & Sales Book 2013 - 2
International Educator Media Planner & Sales Book 2013 - Contents
International Educator Media Planner & Sales Book 2013 - Editorial Calendar
International Educator Media Planner & Sales Book 2013 - 5
International Educator Media Planner & Sales Book 2013 - Build Your Brand
International Educator Media Planner & Sales Book 2013 - 7
International Educator Media Planner & Sales Book 2013 - Digital Advertising Rates
International Educator Media Planner & Sales Book 2013 - Advertising Sizes
International Educator Media Planner & Sales Book 2013 - Submission Guidelines
International Educator Media Planner & Sales Book 2013 - 11
International Educator Media Planner & Sales Book 2013 - 12
International Educator Media Planner & Sales Book 2013 - Conditions + Policies
International Educator Media Planner & Sales Book 2013 - Other Advertising Opportunities
International Educator Media Planner & Sales Book 2013 - 15
International Educator Media Planner & Sales Book 2013 - Digital Edition Examples
International Educator Media Planner & Sales Book 2013 - 1.2
International Educator Media Planner & Sales Book 2013 - 1.3
International Educator Media Planner & Sales Book 2013 - 1.4
International Educator Media Planner & Sales Book 2013 - 2.1
International Educator Media Planner & Sales Book 2013 - 2.2
International Educator Media Planner & Sales Book 2013 - 2.3
International Educator Media Planner & Sales Book 2013 - 2.4
International Educator Media Planner & Sales Book 2013 - 3.1
International Educator Media Planner & Sales Book 2013 - 3.2
International Educator Media Planner & Sales Book 2013 - 4.3
International Educator Media Planner & Sales Book 2013 - 4.4
International Educator Media Planner & Sales Book 2013 - 5.1
International Educator Media Planner & Sales Book 2013 - 5.2
International Educator Media Planner & Sales Book 2013 - 6.1
International Educator Media Planner & Sales Book 2013 - 6.2
International Educator Media Planner & Sales Book 2013 - 7.1
International Educator Media Planner & Sales Book 2013 - 7.2
International Educator Media Planner & Sales Book 2013 - 8.1
International Educator Media Planner & Sales Book 2013 - 8.2
International Educator Media Planner & Sales Book 2013 - 8.3
International Educator Media Planner & Sales Book 2013 - 8.4
International Educator Media Planner & Sales Book 2013 - 8.7
International Educator Media Planner & Sales Book 2013 - 8.8
International Educator Media Planner & Sales Book 2013 - 8.9
International Educator Media Planner & Sales Book 2013 - 8.10
International Educator Media Planner & Sales Book 2013 - 9.1
International Educator Media Planner & Sales Book 2013 - 9.2
International Educator Media Planner & Sales Book 2013 - 11.1
International Educator Media Planner & Sales Book 2013 - 11.2
International Educator Media Planner & Sales Book 2013 - 12.1
International Educator Media Planner & Sales Book 2013 - 12.2
International Educator Media Planner & Sales Book 2013 - 13.1
International Educator Media Planner & Sales Book 2013 - 13.2
International Educator Media Planner & Sales Book 2013 - 16.1
International Educator Media Planner & Sales Book 2013 - 15.2
International Educator Media Planner & Sales Book 2013 - 15.1
International Educator Media Planner & Sales Book 2013 - 16.2
International Educator Media Planner & Sales Book 2013 - 18.1
International Educator Media Planner & Sales Book 2013 - 18.2
International Educator Media Planner & Sales Book 2013 - 22.1
International Educator Media Planner & Sales Book 2013 - 22.2
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