Beauty Link - volume 2, issue 1 - (Page 20)

Q | feat ure | R Mindset List for the Class of Tom McBr ide, Professor of Humanities & Ron Nief, Emer itus Public Affairs Director, Beloit College he Beloit Mindset List, updated annually to reflect the perception of students embarking on post-secondary education, was created by Beloit College’s Tom McBride, professor of humanities, and Ron Nief, emeritus public affairs director. Although the list is made up of generalizations as students come from many different walks of life, it serves as a reminder of the current generation’s rapidly changing state of mind. 1. The Soviet Union has never existed and therefore is about as scary as the student union. 2. They have only known two presidents. 3. For most of their lives, major U.S. airlines have been bankrupt. 4. Manuel Noriega has always been in jail in the U.S. 5. They have grown up getting lost in “big boxes.” 6. There has always been only one Germany. 7. They have never heard anyone actually “ring it up” on a cash register. 8. They are wireless, yet always connected. 9. A stained blue dress is as famous to their generation as a thirdrate burglary was to their parents’. 10. Thanks to pervasive headphones in the back seat, parents have always been able to speak freely in the front. 11. A coffee has always taken longer to make than a milkshake. 12. Smoking has never been permitted on U.S. airlines. 13. Faux fur has always been a necessary element of style. 14. The moral majority has never needed an organization. 15. They have never had to distinguish between the St. Louis Cardinals baseball and football teams. 16. DNA fingerprinting has always been admissible evidence in court. 17. They grew up pushing their own miniature shopping carts in the supermarket. 18. They grew up with and have outgrown faxing as a means of communication. 19. “Google” has always been a verb. 20. Text messaging is their e-mail. 21. Milli Vanilli has never had anything to say. 22. Mr. Rogers, not Walter Cronkite, has always been the most trusted man in America.| B EA U TYLIN K | T H E 2 0 1 0 ST UDE NT © T 23. Bar codes have always been on everything, from library cards and snail mail to retail items. 24. Madden has always been a game, not a Superbowl-winning coach. 25. Phantom of the Opera has always been on Broadway. 26. “Boogers” candy has always been a favorite for grossing out parents. 27. There has never been a “skyhook” in the NBA. 28. Carbon copies are oddities found in their grandparents’ attics. 29. Computerized player pianos have always been tinkling in the lobby. 30. Non-denominational mega-churches have always been the fastest-growing religious organizations in the U.S. 31. They grew up in minivans. 32. Reality shows have always been on television. 33. They have no idea why we needed to ask “Can we all get along?” THEY ARE WIRELESS, YET ALWAYS CONNECTED.

Table of Contents for the Digital Edition of Beauty Link - volume 2, issue 1

Beauty Link - volume 2, issue 1
Message From the AACS President And CEA Chair
Teaching The Millennial Generation
The Workings Of Washington
Mobile Marketing: The Next Big Thing In Recruitment Advertising
Mindset List For The Class of 2010
AACS Listserve Q&A: Extinguishing Bad Attitudes
Decoding The Results: Attitudes And Perceptions Of Beauty And Wellness Careers From the AACS Commissioned National Survey
Educator Resource Review
And Then There’s Compliance
The 2009 AACS Annual Convention: Building Essential Links To Success
Voices From The Classroom
From A Distance: Today’s Education Experience
Turning Over A New Leaf
Regulatory Issues
Connecting Through Conflict: Turning Angry Clients Into Happy Ones
Student Scholarship Opportunities
Superstar Graduates
New School Members
Associate Member Profiles
New Products & Services
People & Places
Calling All Skin Care Educators
Upcoming 2010 Events
Index To Advertisers

Beauty Link - volume 2, issue 1