Electronic Retailer - March 2012 - 19

JORDAN WHITNEY’S TOP TRADITIONAL SHORTFORM CATEGORIES FOR JANUARY 2012

HOUSEWARES
RANK 1 2 3 4 5 SPOT NAME OrGreenic Flex Seal Lint Lizard Furniture Fix Music Bullet PRODUCT Ceramic non-stick cookware Rubber spray sealant Dryer lint removal wand Support panels for furniture Portable speaker PRICE/OFFER $19.99 $19.99 $10.99 $14.99 $19.99 DISTRIBUTOR Telebrands Swift Response Telebrands Hampton Direct IdeaVillage

BEAUTY
RANK 1 2 3 4 5 SPOT NAME no!no! Proactiv Solution Salon Express Micro Touch Max Meaningful Beauty PRODUCT Hair removal Acne treatment Designer manicure kit Hair trimmer Skincare PRICE/OFFER Lead-generating $19.95 $10 $14.99 $29.95 DISTRIBUTOR Radiancy Guthy-Renker Ontel IdeaVillage Guthy-Renker

PERSONAL CARE
RANK 1 2 3 4 5 SPOT NAME Trojan Vibrations Miracle Socks Micro Plus Strutz Sole Angel Easy Feet PRODUCT Fingertip mini-massager Compressions socks Sound amplifying earpiece Supportive foot strap Massaging shower sandals $10 $19.95 $14.99 $14.99 PRICE/OFFER Lead-generating Ontel Bell & Howell/Emson Ontel IdeaVillage/Zoom Products DISTRIBUTOR Church & Dwight

Source: The Jordan Whitney “Greensheet,” published by Jordan Whitney Inc., Tustin, Calif. For information about the “Greensheet,” Jordan Whitney’s consulting, tape library or category-speciﬁc research reports, contact Clare Kogler at Jordan Whitney Inc. Voice: (714) 832-3353; fax: (714) 832-4422; email: greensheet@cox.net or visit our website: jwgreensheet.com. ©Jordan Whitney Inc. 2012

March 2012 | electronicRETAILER

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Electronic Retailer - March 2012

Table of Contents for the Digital Edition of Electronic Retailer - March 2012

Chasing Shadows in Mobile Retail
Calendar of Events
Industry Reports
eMarketer Research
IMS Retail Rankings
Jordan Whitney’s Top Categories
Lockard & Wechsler’s Clearance & Price Index
Cover Story CarMD Makes a DR Diagnosis
Selling in a Fragmented World
Case Study DR Marketing North of the Border
Advertiser Index
Bulletin Board
Classifieds
Electronic Retailer - March 2012 - Calendar of Events
Electronic Retailer - March 2012 - cover2
Electronic Retailer - March 2012 - 3
Electronic Retailer - March 2012 - 4
Electronic Retailer - March 2012 - 5
Electronic Retailer - March 2012 - 6
Electronic Retailer - March 2012 - 7
Electronic Retailer - March 2012 - 8
Electronic Retailer - March 2012 - Industry Reports
Electronic Retailer - March 2012 - 10
Electronic Retailer - March 2012 - 11
Electronic Retailer - March 2012 - 12
Electronic Retailer - March 2012 - 13
Electronic Retailer - March 2012 - eMarketer Research
Electronic Retailer - March 2012 - 15
Electronic Retailer - March 2012 - IMS Retail Rankings
Electronic Retailer - March 2012 - 17
Electronic Retailer - March 2012 - Jordan Whitney’s Top Categories
Electronic Retailer - March 2012 - 19
Electronic Retailer - March 2012 - Lockard & Wechsler’s Clearance & Price Index
Electronic Retailer - March 2012 - 21
Electronic Retailer - March 2012 - 22
Electronic Retailer - March 2012 - 23
Electronic Retailer - March 2012 - Cover Story CarMD Makes a DR Diagnosis
Electronic Retailer - March 2012 - 25
Electronic Retailer - March 2012 - 26
Electronic Retailer - March 2012 - 27
Electronic Retailer - March 2012 - Selling in a Fragmented World
Electronic Retailer - March 2012 - 29
Electronic Retailer - March 2012 - 30
Electronic Retailer - March 2012 - 31
Electronic Retailer - March 2012 - 32
Electronic Retailer - March 2012 - 33
Electronic Retailer - March 2012 - Case Study DR Marketing North of the Border
Electronic Retailer - March 2012 - 35
Electronic Retailer - March 2012 - 36
Electronic Retailer - March 2012 - 37
Electronic Retailer - March 2012 - 38
Electronic Retailer - March 2012 - 39
Electronic Retailer - March 2012 - 40
Electronic Retailer - March 2012 - 41
Electronic Retailer - March 2012 - 42
Electronic Retailer - March 2012 - Bulletin Board
Electronic Retailer - March 2012 - Classifieds
Electronic Retailer - March 2012 - 45
Electronic Retailer - March 2012 - 46
Electronic Retailer - March 2012 - cover3
Electronic Retailer - March 2012 - cover4
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