Electronic Retailer - March 2012 - 7

CALENDAR
MARCH 2012 | VOLUME 9 • NUMBER 3
Electronic Retailing Association 607 14th Street, N.W., Suite 530 Washington, D.C. 20005 Toll Free: (800) 987-6462 | Phone: (703) 841-1751 Fax: 425-977-1036 www.retailing.org info@retailing.org President and CEO: Julie Coons Executive Director, ERA Europe: Marcel Avargues Chief Financial Officer and Chief Operating Officer: Kevin L. Kelly Vice President, Government Affairs: Bill McClellan Vice President, Marketing and Content: Dave Martin Vice President, Sales and Group Show Director: Evan Shubin Electronic Retailer magazine is published for ERA by Naylor, LLC 5950 NW 1st Place Gainesville, FL 32607 Toll Free: (800) 369-6220 | Phone: (352) 332-1252 Fax: (352) 331-3525 www.electronicretailermag.com EDITORIAL Senior Editor: Sarah Sain ssain@naylor.com | (352) 333-6020 Managing Editor: Elaine Richardson elaine@naylor.com | (800) 856-8092 Layout and Design: Barry Senyk Photography: Brian Davis Marketing: Kaydee Currie Contributing Writers: Alisdair Faulkner, Jack Gordon, Vitisia Paynich Contributing Columnists: Lesley Fair, Harry Hill, Jeffrey D. Knowles, Peter Koeppel, Ayal Latz, Rick Petry, Jonathan L. Pompan, Jeff Sawitke, Bill Sullivan Editorial Submissions Send press releases and other data to ssain@naylor.com ADVERTISING Publisher | Charles Popper cpopper@naylor.com | (888) 404-6154 Publication Manager | Heather Ciocca hciocca@naylor.com | (352) 333-3463 Publishing Consultant | Gina Mullins-Cohen gcohen@naylor.com | (949) 276-2346 Publication Director | Matthew Yates myates@naylor.com | (352) 333-6014 Sales Representatives | Pam Blasetti blasetti@naylor.com | (352) 333-3423 | Shaun Greyling sgreylin@naylor.com | (352) 333-3385 | Scott Pauquette spauquette@naylor.com | (352) 333-3446 | Jessica Semonin jsemonin@naylor.com | (352) 333-3357 MAGAZINE ADVISORY BOARD MAB Chairman: Dick Wechsler, Lockard & Wechsler Direct Hal Altman, Motivational Fulfillment & Logistics Services Brendan Condon, REVShare Danette Dickerman, R2C Group Stacy Durand, Revenue Frontier/Media Design Group Marty Fahncke, FawnKey & Associates Edward Glynn, Venable LLP Harry Hill, Oak Lawn Marketing Group Maria Kennedy, Discovery Communications Peter Koeppel, Koeppel Direct Gary Latz, a2b Fulfillment Inc. Collette Liantonio, Concepts TV Productions Robert Logie, Studio Moderna Ken Musante, Direct Response Payments Rick Petry, Creative Writer, LLC Joan Renfrow, Onyx Productions Direct Inc. Gene Silverman, Hawthorne Direct Anthony Sziklai, Moulton Logistics Management Jeff Tuller, Savvier Dan Zifkin, Zephyr Media Group SUBSCRIPTIONS Email Jerry Rozario, JRozario@retailing.org Published March 2012 ERA-M0312/6656

MARCH-JUNE 2012 INDUSTRY EVENTS

March 4-9

eMetrics Marketing Optimization Summit March 4-9 Marriott Marquis San Francisco San Francisco, Calif. For more information, visit www.emetrics.org/sanfrancisco Merchant Risk Council’s 10th Annual e-Commerce Payments & Risk Conference March 27-29 Wynn Las Vegas Las Vegas, Nev. For more information, visit www.merchantriskcouncil.org ad:tech San Francisco April 3-4 Moscone Center West San Francisco, California For more information, visit www.ad-tech.com 2012 ERA Hong Kong Seminar Presented by ERA April 20 Hong Kong Convention & Exhibition Centre (CEC), 1 Expo Drive Wanchai, Hong Kong For more information, visit www.retailing.org/events

March 27-29

April 3-4

April 20

May 7-8

Government Affairs Fly-In Presented by ERA May 7-8 Washington, D.C. For more information, visit www.retailing.org/events

May 15-16

Affiliate Summit Central May 15-16 Hilton Austin Austin, Texas For more information, visit www.affiliatesummit.com/12c-conference/

June 24-26

The Electronic HomeShopping Conference 2012 Presented by ERA Europe June 24-26 Marriott Hotel Berlin, Germany For more information, visit www.e-homeshopping.org

June 25-27

eTail Europe June 25-27 The Queen Elizabeth II (QEII) Conference Center, London, UK For more information, visit www.wbresearch.com/etaileurope/home. aspx

Please send your upcoming industry event listings to Sarah Sain at ssain@naylor.com. Note: Dates and locations are subject to change.

March 2012 | electronicRETAILER

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Electronic Retailer - March 2012

Table of Contents for the Digital Edition of Electronic Retailer - March 2012

Chasing Shadows in Mobile Retail
Calendar of Events
Industry Reports
eMarketer Research
IMS Retail Rankings
Jordan Whitney’s Top Categories
Lockard & Wechsler’s Clearance & Price Index
Cover Story CarMD Makes a DR Diagnosis
Selling in a Fragmented World
Case Study DR Marketing North of the Border
Advertiser Index
Bulletin Board
Classifieds
Electronic Retailer - March 2012 - Calendar of Events
Electronic Retailer - March 2012 - cover2
Electronic Retailer - March 2012 - 3
Electronic Retailer - March 2012 - 4
Electronic Retailer - March 2012 - 5
Electronic Retailer - March 2012 - 6
Electronic Retailer - March 2012 - 7
Electronic Retailer - March 2012 - 8
Electronic Retailer - March 2012 - Industry Reports
Electronic Retailer - March 2012 - 10
Electronic Retailer - March 2012 - 11
Electronic Retailer - March 2012 - 12
Electronic Retailer - March 2012 - 13
Electronic Retailer - March 2012 - eMarketer Research
Electronic Retailer - March 2012 - 15
Electronic Retailer - March 2012 - IMS Retail Rankings
Electronic Retailer - March 2012 - 17
Electronic Retailer - March 2012 - Jordan Whitney’s Top Categories
Electronic Retailer - March 2012 - 19
Electronic Retailer - March 2012 - Lockard & Wechsler’s Clearance & Price Index
Electronic Retailer - March 2012 - 21
Electronic Retailer - March 2012 - 22
Electronic Retailer - March 2012 - 23
Electronic Retailer - March 2012 - Cover Story CarMD Makes a DR Diagnosis
Electronic Retailer - March 2012 - 25
Electronic Retailer - March 2012 - 26
Electronic Retailer - March 2012 - 27
Electronic Retailer - March 2012 - Selling in a Fragmented World
Electronic Retailer - March 2012 - 29
Electronic Retailer - March 2012 - 30
Electronic Retailer - March 2012 - 31
Electronic Retailer - March 2012 - 32
Electronic Retailer - March 2012 - 33
Electronic Retailer - March 2012 - Case Study DR Marketing North of the Border
Electronic Retailer - March 2012 - 35
Electronic Retailer - March 2012 - 36
Electronic Retailer - March 2012 - 37
Electronic Retailer - March 2012 - 38
Electronic Retailer - March 2012 - 39
Electronic Retailer - March 2012 - 40
Electronic Retailer - March 2012 - 41
Electronic Retailer - March 2012 - 42
Electronic Retailer - March 2012 - Bulletin Board
Electronic Retailer - March 2012 - Classifieds
Electronic Retailer - March 2012 - 45
Electronic Retailer - March 2012 - 46
Electronic Retailer - March 2012 - cover3
Electronic Retailer - March 2012 - cover4
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