Electronic Retailer - April 2011 - 24

RETAIL RANKINGS THE RETAIL INFOMERCIAL RANKINGS FOR FEBRUARY 2011

LONG-FORM PRODUCTS SOLD ON TV
Rank 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 Product TurboFire P90X Shark Navigator Lift Away no! no! Meaningful Beauty Total Gym Food Lovers Fat Loss System Wen Nu-Wave 10 Minute Trainer Abdoer Twist Body Makeover Shark Vac then Steam Insanity Sensa Ninja 1100 Ab Circle Oreck Air Zumba Murad Resurgence Tria Laser Spinning Power Juicer Ab Rocket Twister KettleWorx Category Health & Fitness Health & Fitness Household Beauty Beauty Health & Fitness Health & Fitness Beauty Kitchen Health & Fitness Health & Fitness Health & Fitness Household Health & Fitness Health & Fitness Kitchen Health & Fitness Household Health & Fitness Beauty Beauty Health & Fitness Kitchen Health & Fitness Health & Fitness Price Six payments of $19.95 plus $24.95 S&H Three payments of $39.95 plus $19.95 S&H Four payments of $49.95 plus $45.90 S&H Three payments of $89.95 plus $14.95 S&H $29.95 plus $5.95 S&H 30 day trial for $49.95 Six payments of $19.99 plus $19.99 S&H $29.95 plus $5.99 S&H Three payments of $39.99 plus $29.95 S&H Two payments of $39.95 plus $9.95 S&H 30 day trial for $14.95 plus $29.95 S&H

Based solely on media spending for programs aired on national cable networks monitored, media index and web activity.

$119.94 or six payments of $19.99 plus $19.99 S&H Four payments of $39.95 plus $29.95 S&H Three payments of $39.95 plus $24.95 S&H 30 day trial for $9.95 with free S&H Four payments of $39.95 with free S&H 30 day trial for $14.95 plus S&H $349.95 with payments as low as $27.27 per month Three payments of $19.95 plus $12.95 S&H $39.95 plus $8.95 S&H Lead generation 30 day trial for $49.95 with free S&H Three payments of $29.99 plus $29.99 S&H 30 day trial for $14.95 with free S&H Three payments of $29.95 plus $19.95 S&H

© 2011 / Infomercial Monitoring Service, Inc. IMSTVOnline.com. Satellite 2, 810-812 Park Way, Philadelphia, PA 19008, USA. Phone: (610) 328-6902. Fax: (610) 328-6791. Email: sam@ imstv.com. Based solely on frequency of programs aired on national cable networks monitored, media index and web activity. IMS is a research and publishing company that tracks both long- and short-form DRTV on national cable and satellite. Its database and video library services companies are involved in all aspects of the DR industry. IMS provides weekly and monthly reports with DRTV rankings, verification, evaluations, research, consulting, film and video production, post production and broadcast duplication. IMSTVOnline.com

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electronicRETAILER | April 2011



Electronic Retailer - April 2011

Table of Contents for the Digital Edition of Electronic Retailer - April 2011

Electronic Retailer - April 2011
Contents
Calendar of Events
Your Association, Your Bottom Line
Industry Reports
FTC Forum
ERA Government Affairs Fly-In Preview
The Electronic HomeShopping Preview
eMarketer Research
IMS Retail Rankings
Jordan Whitney’s Top Categories
Lockard & Wechsler’s Clearance & Price Index
Ask the Expert
Cover Story: Staying Ahead of the Curve
Guest Viewpoint
Why is it Tougher to Make DRTV Pay?
Legal
Advertising
Payment Processing
Advertiser Spotlight
Bulletin Board
Advertiser Index
Classifieds
Rick Petry
Electronic Retailer - April 2011 - Electronic Retailer - April 2011
Electronic Retailer - April 2011 - Cover2
Electronic Retailer - April 2011 - 3
Electronic Retailer - April 2011 - Contents
Electronic Retailer - April 2011 - 5
Electronic Retailer - April 2011 - 6
Electronic Retailer - April 2011 - Calendar of Events
Electronic Retailer - April 2011 - Your Association, Your Bottom Line
Electronic Retailer - April 2011 - 9
Electronic Retailer - April 2011 - Industry Reports
Electronic Retailer - April 2011 - 11
Electronic Retailer - April 2011 - 12
Electronic Retailer - April 2011 - 13
Electronic Retailer - April 2011 - 14
Electronic Retailer - April 2011 - 15
Electronic Retailer - April 2011 - FTC Forum
Electronic Retailer - April 2011 - 17
Electronic Retailer - April 2011 - ERA Government Affairs Fly-In Preview
Electronic Retailer - April 2011 - 19
Electronic Retailer - April 2011 - The Electronic HomeShopping Preview
Electronic Retailer - April 2011 - 21
Electronic Retailer - April 2011 - eMarketer Research
Electronic Retailer - April 2011 - 23
Electronic Retailer - April 2011 - IMS Retail Rankings
Electronic Retailer - April 2011 - 25
Electronic Retailer - April 2011 - 26
Electronic Retailer - April 2011 - 27
Electronic Retailer - April 2011 - Jordan Whitney’s Top Categories
Electronic Retailer - April 2011 - 29
Electronic Retailer - April 2011 - Lockard & Wechsler’s Clearance & Price Index
Electronic Retailer - April 2011 - 31
Electronic Retailer - April 2011 - Ask the Expert
Electronic Retailer - April 2011 - 33
Electronic Retailer - April 2011 - Cover Story: Staying Ahead of the Curve
Electronic Retailer - April 2011 - 35
Electronic Retailer - April 2011 - 36
Electronic Retailer - April 2011 - 37
Electronic Retailer - April 2011 - 38
Electronic Retailer - April 2011 - 39
Electronic Retailer - April 2011 - 40
Electronic Retailer - April 2011 - 41
Electronic Retailer - April 2011 - Guest Viewpoint
Electronic Retailer - April 2011 - 43
Electronic Retailer - April 2011 - Why is it Tougher to Make DRTV Pay?
Electronic Retailer - April 2011 - 45
Electronic Retailer - April 2011 - 46
Electronic Retailer - April 2011 - 47
Electronic Retailer - April 2011 - 48
Electronic Retailer - April 2011 - 49
Electronic Retailer - April 2011 - Legal
Electronic Retailer - April 2011 - 51
Electronic Retailer - April 2011 - Advertising
Electronic Retailer - April 2011 - 53
Electronic Retailer - April 2011 - Payment Processing
Electronic Retailer - April 2011 - 55
Electronic Retailer - April 2011 - 56
Electronic Retailer - April 2011 - Advertiser Spotlight
Electronic Retailer - April 2011 - 58
Electronic Retailer - April 2011 - Advertiser Index
Electronic Retailer - April 2011 - Classifieds
Electronic Retailer - April 2011 - 61
Electronic Retailer - April 2011 - Rick Petry
Electronic Retailer - April 2011 - Cover3
Electronic Retailer - April 2011 - Cover4
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