Electronic Retailer - June 2011 - (Page 56)

MEMBER SPOTLIGHT BY ROBIN GREENSPAN The following companies have joined the Electronic Retailing Association and discovered the value of ERA membership. Read on to better understand the vast assortment of companies that help comprise this vibrant, fast-paced and growing industry. ERA, it would be difficult to get the contacts needed to help grow our business,” says Joe Szabo, co-founder and CEO, who adds: “It is also a great resource to keep up with new products, ideas and trends, as well as invaluable at keeping us up to date with government issues that may impact our business and the industry as a whole.” Who: Who: What: Frankfurt Kurnit Klein & Selz celebrates more than 30 years as a leading advertising, media and entertainment law firm. We represent many of the world’s foremost advertising and marketing services agencies and corporate brands, as well as leading publishers, producers, directors, distributors, actors, celebrities, writers, financiers and charitable organizations. We also represent corporate and individual clients in complex business transactions and commercial disputes and provide securities fraud, white collar defense, employment, ethics, tax, trusts and estates, insurance, real estate, and angel, seed and venture financing services. Where: New York, N.Y. Web: www.fkks.com Why ERA: “ERA is a powerful group with effective outreach, thought leadership, legislative advocacy and a great membership. We are proud to support ERA and to provide service to the organization and its members whenever we can.” – Michael Schiffer, associate, Frankfurt Kurnit Klein & Selz, PC What: Allstate Roadside Services is a leading provider of roadside assistance and other valued services to more than 22 million customers in the United States and Canada. Leveraging 50 years of roadside expertise, Allstate Roadside Services offers highly tailored solutions for a wide array of partners, including auto manufacturers, wireless providers, fleet vehicle services and affinity programs. Where: South Barrington, Ill. Web: www.allstateroadsideservices.com Why ERA: “The Electronic Retailers Association keeps us connected to the resources and expertise our business needs to be successful with our direct marketing efforts in this space. Maintaining a competitive advantage is key for growth, and the ERA is a valuable contributor to helping Allstate Roadside Services achieve just that.” – Anthony M. Royer, President, Allstate Roadside Services Who: Who: uSellWeShip What: uSellWeShip is a third-party logistics provider (3PL) specializing in fulfillment services for the direct response industry. Having overseen logistics at three direct response companies that utilized 3PL services, the founder of uSellWeShip knows what is expected from the client’s perspective. Having grown with start-up DR companies, we understand what its like to be just starting out and the attention necessary to guide in logistics development. We realize you may not be shipping 10,000 orders your first day. We are not afraid to take on the “little guy” as a new client and know how to make you feel like you are one of the big players. Where: Los Angeles, Calif. Web: www.usellweship.com Why ERA: “ERA gives us the portal we need to interact with the decision makers in the direct response industry. Without 56 electronicRETAILER | June 2011 What: MediaWhiz is an online performance marketing agency that helps clients acquire customers more profitably utilizing programs of continuous improvement via affiliate marketing, search marketing, social marketing, display advertising, email marketing and data acquisition. We don’t settle for good results. We strive to deliver great results, more customers and higher profits for our clients. Where: New York, N.Y. Web: www.mediawhiz.com Why ERA: MediaWhiz decided to join the ERA with the hopes to get more entrenched in the DRTV space. We believe we can benefit these marketers by utilizing our online programs of continuous improvement across our affiliate, email, search and display media channels. Being able to take part in the various http://www.allstateroadsideservices.com http://www.fkks.com http://www.mediawhiz.com http://www.usellweship.com

Table of Contents for the Digital Edition of Electronic Retailer - June 2011

Electronic Retailer - June 2011
Contents
Calendar of Events
Your Association, Your Bottom Line
Industry Reports
FTC Forum
eMarketer Research
IMS Retail Rankings
Jordan Whitney’s Top Categories
Lockard & Wechsler’s Clearance & Price Index
Ask the Expert
The Evolution of a Global Business
UK Home Shopping Finds Its Niche
Guest Viewpoint
Brendan Condon Wants it All
Managing an Order from Start to Finish
Radio
Legal
Support Services
Fulfillment
Member Spotlight
Advertiser Spotlight
Bulletin Board
Advertiser Index
Classifieds
Rick Petry

Electronic Retailer - June 2011

Electronic Retailer - June 2011 - Electronic Retailer - June 2011 (Page Cover1)
Electronic Retailer - June 2011 - Electronic Retailer - June 2011 (Page Cover2)
Electronic Retailer - June 2011 - Electronic Retailer - June 2011 (Page 3)
Electronic Retailer - June 2011 - Contents (Page 4)
Electronic Retailer - June 2011 - Contents (Page 5)
Electronic Retailer - June 2011 - Contents (Page 6)
Electronic Retailer - June 2011 - Calendar of Events (Page 7)
Electronic Retailer - June 2011 - Your Association, Your Bottom Line (Page 8)
Electronic Retailer - June 2011 - Your Association, Your Bottom Line (Page 9)
Electronic Retailer - June 2011 - Industry Reports (Page 10)
Electronic Retailer - June 2011 - Industry Reports (Page 11)
Electronic Retailer - June 2011 - Industry Reports (Page 12)
Electronic Retailer - June 2011 - Industry Reports (Page 13)
Electronic Retailer - June 2011 - FTC Forum (Page 14)
Electronic Retailer - June 2011 - FTC Forum (Page 15)
Electronic Retailer - June 2011 - eMarketer Research (Page 16)
Electronic Retailer - June 2011 - eMarketer Research (Page 17)
Electronic Retailer - June 2011 - IMS Retail Rankings (Page 18)
Electronic Retailer - June 2011 - IMS Retail Rankings (Page 19)
Electronic Retailer - June 2011 - Jordan Whitney’s Top Categories (Page 20)
Electronic Retailer - June 2011 - Jordan Whitney’s Top Categories (Page 21)
Electronic Retailer - June 2011 - Lockard & Wechsler’s Clearance & Price Index (Page 22)
Electronic Retailer - June 2011 - Lockard & Wechsler’s Clearance & Price Index (Page 23)
Electronic Retailer - June 2011 - Ask the Expert (Page 24)
Electronic Retailer - June 2011 - Ask the Expert (Page 25)
Electronic Retailer - June 2011 - The Evolution of a Global Business (Page 26)
Electronic Retailer - June 2011 - The Evolution of a Global Business (Page 27)
Electronic Retailer - June 2011 - The Evolution of a Global Business (Page 28)
Electronic Retailer - June 2011 - The Evolution of a Global Business (Page 29)
Electronic Retailer - June 2011 - The Evolution of a Global Business (Page 30)
Electronic Retailer - June 2011 - The Evolution of a Global Business (Page 31)
Electronic Retailer - June 2011 - UK Home Shopping Finds Its Niche (Page 32)
Electronic Retailer - June 2011 - UK Home Shopping Finds Its Niche (Page 33)
Electronic Retailer - June 2011 - UK Home Shopping Finds Its Niche (Page 34)
Electronic Retailer - June 2011 - UK Home Shopping Finds Its Niche (Page 35)
Electronic Retailer - June 2011 - Guest Viewpoint (Page 36)
Electronic Retailer - June 2011 - Guest Viewpoint (Page 37)
Electronic Retailer - June 2011 - Guest Viewpoint (Page 38)
Electronic Retailer - June 2011 - Guest Viewpoint (Page 39)
Electronic Retailer - June 2011 - Brendan Condon Wants it All (Page 40)
Electronic Retailer - June 2011 - Brendan Condon Wants it All (Page 41)
Electronic Retailer - June 2011 - Brendan Condon Wants it All (Page 42)
Electronic Retailer - June 2011 - Brendan Condon Wants it All (Page 43)
Electronic Retailer - June 2011 - Managing an Order from Start to Finish (Page 44)
Electronic Retailer - June 2011 - Managing an Order from Start to Finish (Page 45)
Electronic Retailer - June 2011 - Managing an Order from Start to Finish (Page 46)
Electronic Retailer - June 2011 - Managing an Order from Start to Finish (Page 47)
Electronic Retailer - June 2011 - Managing an Order from Start to Finish (Page 48)
Electronic Retailer - June 2011 - Radio (Page 49)
Electronic Retailer - June 2011 - Legal (Page 50)
Electronic Retailer - June 2011 - Legal (Page 51)
Electronic Retailer - June 2011 - Support Services (Page 52)
Electronic Retailer - June 2011 - Support Services (Page 53)
Electronic Retailer - June 2011 - Fulfillment (Page 54)
Electronic Retailer - June 2011 - Fulfillment (Page 55)
Electronic Retailer - June 2011 - Member Spotlight (Page 56)
Electronic Retailer - June 2011 - Member Spotlight (Page 57)
Electronic Retailer - June 2011 - Advertiser Spotlight (Page 58)
Electronic Retailer - June 2011 - Advertiser Index (Page 59)
Electronic Retailer - June 2011 - Classifieds (Page 60)
Electronic Retailer - June 2011 - Classifieds (Page 61)
Electronic Retailer - June 2011 - Rick Petry (Page 62)
Electronic Retailer - June 2011 - Rick Petry (Page Cover3)
Electronic Retailer - June 2011 - Rick Petry (Page Cover4)
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