Electronic Retailer - July 2011 - 17

THE RETAIL SPOT RANKINGS FOR MAY 2011

SHORT-FORM PRODUCTS SOLD ON TV
Based solely on frequency of programs aired on national cable networks monitored. Rank 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 Product Nail Perfect Shake Weight Pajama Jeans Hoveround Proactiv Solution Bowflex Tread Climber Select Comfort Sleep Number ZQuiet Kobalt Speed Fit Total Pillow Solar Animal Repeller Pro-Form Ab Glider Tempur-Pedic Celtrixa Furniture Fix Wonder Hanger Baby Bullet Astonish Hydrolyze Tower 200 Flex Seal Fast Brite Happy Nappers Dream Look Full Fast Category Beauty Health & Fitness Fashion Personal Beauty Health & Fitness Household Personal Household Personal Household Health & Fitness Household Beauty Household Household Kitchen Household Beauty Health & Fitness Household Automotive Entertainment Beauty Health & Fitness Price $9.99 $29.95 $39.95 $0 $19.95 $0 $0 $9.95 $24.97 $19.99 $29.95 $14.95 $0 $0 $14.99 $9.99 $59.95 $9.95 $0 $14.95 $19.99 $10 $19.99 $19.99 $0 S&H $6.99 $9.95 $7.95 $0 $5.99 $0 $0 $0 $0 $7.95 $7.95 $0 $0 $0 $7.95 $7.95 $19.95 $0 $0 $0 $9.95 $7.95 $8.99 $7.95 $10

© 2011/Infomercial Monitoring Service, Inc. IMSTVOnline.com. Satellite 2, 810-812 Park Way, Philadelphia, PA 19008, USA. Phone: (610) 328-6902. Fax: (610) 328-6791. Email: sam@ imstv.com. Rankings are based solely on Spot Frequency and Media Index for infomercials of programs aired on national cable & satellite networks monitored. IMS is a research and publishing company that tracks both long- and short-form DRTV on national cable and satellite. Its database and video library services companies are involved in all aspects of the DR industry. IMS provides weekly and monthly reports with DRTV rankings, verification, evaluations, research, consulting, film and video production, post production and broadcast duplication. IMSTVOnline.com

July 2011 | electronicRETAILER

17



Electronic Retailer - July 2011

Table of Contents for the Digital Edition of Electronic Retailer - July 2011

Electronic Retailer - July 2011
Table of Contents
Calendar of Events
Your Association, Your Bottom Line
Industry Reports
FTC Forum
eMarketer Research
IMS Retail Rankings
Jordan Whitney’s Top Categories
Lockard & Wechsler’s Clearance & Price Index
Say Yes! Yes! To no!no!
Beauty Trends to Embrace – and Those to Avoid
Let the Data Do the Driving
Take the Right Route
Choose Your Team Wisely to Avoid Partners in Crime
Radio
Legal
Fulfillment
DRTV
Member Spotlight
Advertiser Spotlight
Bulletin Board
Advertiser Index
Classifieds
Rick Petry
Electronic Retailer - July 2011 - Electronic Retailer - July 2011
Electronic Retailer - July 2011 - Cover2
Electronic Retailer - July 2011 - 3
Electronic Retailer - July 2011 - Table of Contents
Electronic Retailer - July 2011 - 5
Electronic Retailer - July 2011 - 6
Electronic Retailer - July 2011 - Calendar of Events
Electronic Retailer - July 2011 - Your Association, Your Bottom Line
Electronic Retailer - July 2011 - Industry Reports
Electronic Retailer - July 2011 - 10
Electronic Retailer - July 2011 - 11
Electronic Retailer - July 2011 - FTC Forum
Electronic Retailer - July 2011 - 13
Electronic Retailer - July 2011 - eMarketer Research
Electronic Retailer - July 2011 - 15
Electronic Retailer - July 2011 - IMS Retail Rankings
Electronic Retailer - July 2011 - 17
Electronic Retailer - July 2011 - Jordan Whitney’s Top Categories
Electronic Retailer - July 2011 - 19
Electronic Retailer - July 2011 - Lockard & Wechsler’s Clearance & Price Index
Electronic Retailer - July 2011 - 21
Electronic Retailer - July 2011 - Say Yes! Yes! To no!no!
Electronic Retailer - July 2011 - 23
Electronic Retailer - July 2011 - 24
Electronic Retailer - July 2011 - 25
Electronic Retailer - July 2011 - 26
Electronic Retailer - July 2011 - 27
Electronic Retailer - July 2011 - Beauty Trends to Embrace – and Those to Avoid
Electronic Retailer - July 2011 - 29
Electronic Retailer - July 2011 - Let the Data Do the Driving
Electronic Retailer - July 2011 - 31
Electronic Retailer - July 2011 - 32
Electronic Retailer - July 2011 - 33
Electronic Retailer - July 2011 - Take the Right Route
Electronic Retailer - July 2011 - 35
Electronic Retailer - July 2011 - Choose Your Team Wisely to Avoid Partners in Crime
Electronic Retailer - July 2011 - 37
Electronic Retailer - July 2011 - Radio
Electronic Retailer - July 2011 - 39
Electronic Retailer - July 2011 - Legal
Electronic Retailer - July 2011 - 41
Electronic Retailer - July 2011 - 42
Electronic Retailer - July 2011 - Fulfillment
Electronic Retailer - July 2011 - 44
Electronic Retailer - July 2011 - DRTV
Electronic Retailer - July 2011 - 46
Electronic Retailer - July 2011 - 47
Electronic Retailer - July 2011 - Member Spotlight
Electronic Retailer - July 2011 - 49
Electronic Retailer - July 2011 - Advertiser Spotlight
Electronic Retailer - July 2011 - Advertiser Index
Electronic Retailer - July 2011 - Classifieds
Electronic Retailer - July 2011 - 53
Electronic Retailer - July 2011 - Rick Petry
Electronic Retailer - July 2011 - Cover3
Electronic Retailer - July 2011 - Cover4
https://www.nxtbookmedia.com