Electronic Retailer - August 2011 - 13

of ERA, under the DRP brand, and will continue to focus on the direct-toconsumer industry. Both Eureka Payments and Direct Response Payments are recognizable players in payment processing for the D2C industry. “Moving toward a single brand within this space will allow us to focus our marketing and service efforts to better serve existing clients and future prospects,” commented Ken Musante, president of Eureka Payments, LLC. To celebrate the consolidation of brands Eureka Payments launched a D2C show promotion for new Eureka Payments merchants, called D2C Premier Pricing. “Our goal is to remain competitive in the D2C space and reward low-risk D2C merchants with amazing pricing and services”, said Steve Kimberling, EVP of Sales & Marketing. To find out more, contact Eureka Payment at 877-476-0570, email d2c@eurekapayments.com or visit www. eurekapayments.com.

Yet very few marketers integrate their TV and online campaigns to maximize conversion. At Koeppel Direct we are experts at coordinating TV and online advertising to achieve the optimal ROI.
To setup a meeting at The ERA Show:

OrderMotion Receives PCi level 1 Certification

Call 972.732.6110 or visit www.koeppeldirect.com

BURliNGtON, Mass. – OrderMotion, Inc., a leading web-based order manage541461_Koeppel.indd ment and analytics platform company serving the direct-to-consumer and e-commerce industries today announced its official PCI Level 1 Certification as a service provider under PCI DSS latest version 2.0. Compliance with PCI’s version 2.0 is not mandatory until January 1, 2012, and 2.0 was created to provide greater clarity on requirements, improve flexibility for merchants, help manage evolving threats, and align with changes in industry best practices. Early compliance with PCI v2.0 reflects OrderMotion’s position as a leading-edge service provider and its commitment to ensuring the highest level of data security for its customers. PCI DSS is a set of policies and procedures intended to optimize the security of credit, debit and cash card transactions, and protect cardholders against misuse of their personal information. Created jointly in 2004 by Visa, MasterCard, Discover and American Express, PCI DSS has become widely accepted as the standard for cardholder data security.
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Electronic Retailer - August 2011

Table of Contents for the Digital Edition of Electronic Retailer - August 2011

Calendar of Events
Your Association, Your Bottom Line
Industry Reports
FTC Forum
eMarketer Research Facebook Marketing:
IMS Retail Rankings The Top 25 Shows and Spots
Jordan Whitney’s Top Categories
Lockard & Wechsler’s Clearance & Price Index
Ask the Expert
Cover Story TVGoods Buys AsSeenOnTV.com
Come Face2Face at D2C
The Wired World of U.S. Hispanics
Real Truth in Advertising
Marketing for TV is Just the Beginning
Teleservices
Legal
Creative
Member Spotlight
Advertiser Spotlight
Bulletin Board
Advertiser Index
Classifieds
Rick Petry
Electronic Retailer - August 2011 - Cover1
Electronic Retailer - August 2011 - cover2
Electronic Retailer - August 2011 - 3
Electronic Retailer - August 2011 - 4
Electronic Retailer - August 2011 - 5
Electronic Retailer - August 2011 - 6
Electronic Retailer - August 2011 - Calendar of Events
Electronic Retailer - August 2011 - Your Association, Your Bottom Line
Electronic Retailer - August 2011 - 9
Electronic Retailer - August 2011 - Industry Reports
Electronic Retailer - August 2011 - 11
Electronic Retailer - August 2011 - 12
Electronic Retailer - August 2011 - 13
Electronic Retailer - August 2011 - FTC Forum
Electronic Retailer - August 2011 - eMarketer Research Facebook Marketing:
Electronic Retailer - August 2011 - 16
Electronic Retailer - August 2011 - 17
Electronic Retailer - August 2011 - IMS Retail Rankings The Top 25 Shows and Spots
Electronic Retailer - August 2011 - 19
Electronic Retailer - August 2011 - Jordan Whitney’s Top Categories
Electronic Retailer - August 2011 - 21
Electronic Retailer - August 2011 - Lockard & Wechsler’s Clearance & Price Index
Electronic Retailer - August 2011 - 23
Electronic Retailer - August 2011 - 24
Electronic Retailer - August 2011 - Ask the Expert
Electronic Retailer - August 2011 - Cover Story TVGoods Buys AsSeenOnTV.com
Electronic Retailer - August 2011 - 27
Electronic Retailer - August 2011 - 28
Electronic Retailer - August 2011 - 29
Electronic Retailer - August 2011 - 30
Electronic Retailer - August 2011 - Come Face2Face at D2C
Electronic Retailer - August 2011 - 32
Electronic Retailer - August 2011 - 33
Electronic Retailer - August 2011 - The Wired World of U.S. Hispanics
Electronic Retailer - August 2011 - 35
Electronic Retailer - August 2011 - 36
Electronic Retailer - August 2011 - 37
Electronic Retailer - August 2011 - Real Truth in Advertising
Electronic Retailer - August 2011 - 39
Electronic Retailer - August 2011 - Marketing for TV is Just the Beginning
Electronic Retailer - August 2011 - 41
Electronic Retailer - August 2011 - 42
Electronic Retailer - August 2011 - 43
Electronic Retailer - August 2011 - Teleservices
Electronic Retailer - August 2011 - Legal
Electronic Retailer - August 2011 - 46
Electronic Retailer - August 2011 - 47
Electronic Retailer - August 2011 - Creative
Electronic Retailer - August 2011 - 49
Electronic Retailer - August 2011 - 50
Electronic Retailer - August 2011 - Member Spotlight
Electronic Retailer - August 2011 - 52
Electronic Retailer - August 2011 - Advertiser Spotlight
Electronic Retailer - August 2011 - 54
Electronic Retailer - August 2011 - Advertiser Index
Electronic Retailer - August 2011 - Classifieds
Electronic Retailer - August 2011 - 57
Electronic Retailer - August 2011 - Rick Petry
Electronic Retailer - August 2011 - cover3
Electronic Retailer - August 2011 - cover4
Electronic Retailer - August 2011 - Outsert01
Electronic Retailer - August 2011 - Outsert02
Electronic Retailer - August 2011 - Outsert03
Electronic Retailer - August 2011 - Outsert04
Electronic Retailer - August 2011 - Outsert05
Electronic Retailer - August 2011 - Outsert06
Electronic Retailer - August 2011 - Outsert07
Electronic Retailer - August 2011 - Outsert08
Electronic Retailer - August 2011 - Outsert09
Electronic Retailer - August 2011 - Outsert10
Electronic Retailer - August 2011 - Outsert11
Electronic Retailer - August 2011 - Outsert12
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