NEWH - Winter 2014 - 41

Left and above: The Inis Mór carpet collection
from Milliken is inspired by Irish fishermen's
sweaters and is PVC free; Los Angeles-based
iWORKS offers the latest in LED technology, like in
Sputnik, with its lighting products.

demanding fabrics that met these new standards," he adds.
The fear for some is that design suffers in the name of being
eco-conscious, but Ivey contends that "beautifully designed
carpet and eco-friendly carpets are not mutually exclusive."
Designers, he adds, don't need to "forsake aesthetics for function
or green qualities." He points to the company's Inis Mór
collection, which is inspired by Irish fishermen's sweaters but
also is PVC-free and offers total recycled content of 44 percent.
For Fabricut, its FR-One eco-friendly line meets environmental
standards and designers' needs. However, the challenge isn't
just aesthetic. "When it comes down to two identical fabrics for
a project, we've found sustainability is not chosen over price,"
DeShantz says.
Time is also a challenge. Sustainable products, like Carnegie's
biobased Xorel line-derived from sugarcane-can extend
development times, Goldman says, especially "when you are
considering more than simply the aesthetics of a material or
technology."
But on a macro level, environmental stewardship is about
"preserving the world for future generations," Ivey says. For
example, Los Angeles-based iWORKS uses local vendors. "Buying
locally helps the economy, it reduces our carbon footprint, and it
allows us to maintain a higher standard of quality," says Matthew
Dehnert, director of strategic business development, noting the
company's products are all fabricated in LA. "Society is becoming
more and more environmentally conscious," he adds, and
clients have come to expect sustainability products from the
company. ❙❘❚

Winter 2014

41



http://www.lexmarkcarpet.com

NEWH - Winter 2014

Table of Contents for the Digital Edition of NEWH - Winter 2014

Table of Contents
News
Who’s Who
Sustainability
Conference Recap
Q&A: Julian Brinton
Q&A: Chris Kitteridge
Q&A: Stacy Shoemaker Rauen
Have You Seen?
Product Know How
On the Scene
Tropitone’s brand evolution
Project
New Members
Save the Date
Partner Profiles
Chapter Highlights
Ad Index
NEWH - Winter 2014 - Cover1
NEWH - Winter 2014 - Cover2
NEWH - Winter 2014 - Table of Contents
NEWH - Winter 2014 - News
NEWH - Winter 2014 - 5
NEWH - Winter 2014 - Who’s Who
NEWH - Winter 2014 - 7
NEWH - Winter 2014 - 8
NEWH - Winter 2014 - 9
NEWH - Winter 2014 - 10
NEWH - Winter 2014 - 11
NEWH - Winter 2014 - 12
NEWH - Winter 2014 - 13
NEWH - Winter 2014 - Sustainability
NEWH - Winter 2014 - 15
NEWH - Winter 2014 - Conference Recap
NEWH - Winter 2014 - 17
NEWH - Winter 2014 - 18
NEWH - Winter 2014 - 19
NEWH - Winter 2014 - Q&A: Julian Brinton
NEWH - Winter 2014 - 21
NEWH - Winter 2014 - Q&A: Chris Kitteridge
NEWH - Winter 2014 - 23
NEWH - Winter 2014 - Q&A: Stacy Shoemaker Rauen
NEWH - Winter 2014 - 25
NEWH - Winter 2014 - 26
NEWH - Winter 2014 - 27
NEWH - Winter 2014 - 28
NEWH - Winter 2014 - 29
NEWH - Winter 2014 - Have You Seen?
NEWH - Winter 2014 - 31
NEWH - Winter 2014 - 32
NEWH - Winter 2014 - 33
NEWH - Winter 2014 - 34
NEWH - Winter 2014 - 35
NEWH - Winter 2014 - 36
NEWH - Winter 2014 - 37
NEWH - Winter 2014 - 38
NEWH - Winter 2014 - 39
NEWH - Winter 2014 - Product Know How
NEWH - Winter 2014 - 41
NEWH - Winter 2014 - On the Scene
NEWH - Winter 2014 - 43
NEWH - Winter 2014 - 44
NEWH - Winter 2014 - 45
NEWH - Winter 2014 - 46
NEWH - Winter 2014 - 47
NEWH - Winter 2014 - 48
NEWH - Winter 2014 - 49
NEWH - Winter 2014 - 50
NEWH - Winter 2014 - 51
NEWH - Winter 2014 - Tropitone’s brand evolution
NEWH - Winter 2014 - 53
NEWH - Winter 2014 - Project
NEWH - Winter 2014 - 55
NEWH - Winter 2014 - 56
NEWH - Winter 2014 - 57
NEWH - Winter 2014 - New Members
NEWH - Winter 2014 - 59
NEWH - Winter 2014 - 60
NEWH - Winter 2014 - 61
NEWH - Winter 2014 - Save the Date
NEWH - Winter 2014 - 63
NEWH - Winter 2014 - 64
NEWH - Winter 2014 - 65
NEWH - Winter 2014 - Partner Profiles
NEWH - Winter 2014 - 67
NEWH - Winter 2014 - 68
NEWH - Winter 2014 - 69
NEWH - Winter 2014 - Chapter Highlights
NEWH - Winter 2014 - 71
NEWH - Winter 2014 - 72
NEWH - Winter 2014 - 73
NEWH - Winter 2014 - Ad Index
NEWH - Winter 2014 - Cover3
NEWH - Winter 2014 - Cover4
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