Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - 13

Imperative One:
Embrace Change and Budget for R&D
ultimately failed, after the 2008 financial crisis
wiped out any remaining consumer credit lines
and purchasing power.
This drove GM to the brink of collapse before
a government bailout, with strict requirements
for product line renovation were needed
to bring the company back to life. The 2012
bankruptcy of Eastman Kodak also embodies
complacency and refusal to bend to gradual
and foreseeable technological advancements.
As picture quality from digital cameras steadily
improved and camera sizes shrunk, consumers
began tossing aside their film cameras for their
digital counterparts.
In a recent Forbes article John Kotter, Harvard
Business School professor, explained why Kodak
Amplify Your Innovation Bandwidth
failed to react to the digital wave:
“There were people who saw the
problem coming — people buried in the
organization — but the firm did not act
when it should have, which is decades
ago. Kodak faced the technological
discontinuities challenge, first clearly
articulated by my colleague Clay
Christensen: a new technology has fierce
competitors, low margins and cannibalizes
your high margin core business. And Kodak
did not take decisive action to combat the
inevitable challenges.”
Yet, the move from traditional film to digital
was a long road which began in 1975 with
the invention of the digital camera by Steven
13
Sasson. Ironically, Sasson was an Eastman
Kodak engineer and was commissioned by the
company to develop the new technology. In
this context, Kodak had the needed time and
foresight necessary to transform the company
to prevailing trends – but didn’t.

Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World

Table of Contents for the Digital Edition of Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World

Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World
Contents
Introduction
SMAC DNA for the Digital Revolution
Mobility is Now the Preferred Mode of Accessing the Internet
Big Data Requires Sophisticated Analytics, and Applications
Cloud-Driven Information Sharing is Now Interactive and Instantaneous
Enterprise Adoption of SMAC
Three Imperatives for Successful Technology Partnerships
Imperative One: Embrace Change and Budget for R&D
Disruption: Blind-Sided by SMAC Tech Blockbuster, Nintendo, and Power
Imperative Two: Build Trusting Relationships with Agile Technology Partners
Imperative Three: Pull Best Practices from Different Verticals
Sponsors
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Contents
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Introduction
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - 4
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - SMAC DNA for the Digital Revolution
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Mobility is Now the Preferred Mode of Accessing the Internet
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Big Data Requires Sophisticated Analytics, and Applications
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Cloud-Driven Information Sharing is Now Interactive and Instantaneous
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Enterprise Adoption of SMAC
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Three Imperatives for Successful Technology Partnerships
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - 11
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Imperative One: Embrace Change and Budget for R&D
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - 13
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Disruption: Blind-Sided by SMAC Tech Blockbuster, Nintendo, and Power
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Imperative Two: Build Trusting Relationships with Agile Technology Partners
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - 16
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - 17
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Imperative Three: Pull Best Practices from Different Verticals
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - 19
Amplify your Innovation Bandwith: How and Where to Leverage Partnerships in the Brave New Technological World - Sponsors
https://www.nxtbookmedia.com