Contract - November/December 2010 - (Page 56)

trends the real social network By Stacy Straczynski In an age of mobility and digital communication, communal seating repeatedly is cropping up—and even being requested by clients—in today’s restaurant designs When it comes to communication proficiency, today’s younger generations inarguably take the crown. Advancing in the blink of a few years time from basic e-mailing to social networking prowess, techie savants have paved the path for a 24/7 flood of digital information to satiate their hunger for constant connection. It is this new craving for increased casual interaction that is pushing designers to incorporate a particular social catalyst into their restaurant designs—the communal table. “The whole mood right now is toward an increased level of casualness,” says Andre Kikoski, owner and principal of New York-based firm Andre Kikoski Architect, who says that eating at a communal table with a group of six to eight people is no longer uncommon at a restaurant but fun. “Communal tables are very social, very approachable, and make dining very memorable. They present a way to be one person and openly be able to socialize with the other people around.” At Gensler-designed Urban Tavern in San Francisco (above, photo © John Benson), a communal table serves as the private dining room’s main feature. In the reception area of Gensler’s San Francisco office, a communal table welcomes visitors (left, photo © Eric Laignel ). Architectural Design Studio, Inc., designed hanging pot racks over communal seating (far left, photo by Patricia Deriquito) to emphasize the feeling of sitting in the kitchen at Wolfgang Puck Café in Universal Citywalk, Calif. 56 contract november/december 2010

Table of Contents for the Digital Edition of Contract - November/December 2010

Contract - November/December 2010
Editor’s Note
Focus: Suspended Reality
Palette of Time
House of Sweet Dreams
America’s Lounge
A Fine Winery
Mexico City Materialism
Risqué Business
Brooklyn Baroque
Reading on the Walls
Trends: The Real Social Network
Designers Rate: Lounge Seating
2010 Brand Report
Ad Index
Perspectives: Anurag Nema, Nemaworkshop

Contract - November/December 2010