Contract - June 2011 - (Page 90)

design trees and terminals Jump Studios humanizes Bloomberg’s London offices By Michael Webb • Photography b Jump Studios Bloomberg L.P., the international financial media and data giant, has incorporated a stylized forest glade within its European headquarters in London. As part of its ongoing arts program, the company commissioned the award-winning Jump Studios to transform transitional spaces linking the working areas to the elevator core on the top three floors. The client stipulated that the interiors be accessible and useful to the 5,000 building employees and be fabricated for only $160,000. The goal was to create a decompression chamber: a place where people could slow down and socialize. “We wanted to give them an alternative to the technocratic character of their work environment, where screens and audio feeds are ubiquitous— even in the bathrooms,” says Simon Jordan, the co-founder of Jump Studios. “We looked out the windows to the trees in the square and decided to bring a bit of nature indoors, without being too literal and using potted plants.” The three stacked spaces totaling 3,800 sq. . can be viewed through glass walls from the atrium, and that suggested an installation that was visually interconnected. “We aimed to create something that was whimsical and disrupted people’s perceptions of the building,” says Jordan. “That generated the sequence of trunks on the lower floor, branches in the middle, and a canopy above, so that the trees appear to rise through the floors.” Like trees, the concept grew organically in response to program and site. Asked how inspiration strikes, Jordan quotes Hen Miller’s response to a similar question: “If I knew where my ideas came from, I’d go back and get some more.” Jump Studios was inspired by trees in the park outside the Bloomberg offices to simulate a forest glade in three stacked spaces that connect the work areas to the elevators (leſt). The designers exploited the glass walls that open onto the atrium to divide their trees into three sections so that they appear to be growing through the floors (opposite). 90 contract june 2011

Table of Contents for the Digital Edition of Contract - June 2011

Contract - June 2011
Table of Contents
Publisher’s Letter
Exhibition: Neocon® Preview
Focus: Right in Tune
Focus: Formed to Function
Materials: Carbon Connexion
Practice: Scenario Planning
Blazing a Trail
Perfectly Palatable
Leap of Faith
Details, Details
Dollars and Sense
Family Style
Trees & Terminals
Designers Rate: Milan Furniture Fair
Essay: Building Blocks of a Design Career
Process: Designing the Multigenerational Workplace
Ad Index

Contract - June 2011