Contract - July/August 2011 - (Page 98)

retail Simple, robust materials like polished concrete, raw steel, glass, and plywood reference the working roots of the Levi brand in its latest store in New York’s Meatpacking District (this page). A vintage cast-iron libra stack serves as an adjustable display near the entrance, while bulletin boards overhead provide easy-to-change signage for sales or other promotional announcements. The extra-deep vitrine near the entrance allows displays to face inward toward the store, as well as out toward the street. A view from the back of the space (opposite) looking toward the entrance reveals the store’s layout, with benches and stools for the rear cash wrap (le ) and an on-site tailor (right), and the central staircase separating the women’s section from the men’s. 98 contract july/august 2011

Table of Contents for the Digital Edition of Contract - July/August 2011

Contract - July/August 2011
Industry News
Product Focus: Change it Up
Product Focus: Angling for Attention
Product Focus: (Good) Writing on the Wall
Product Focus: Come Together
Best of NeoCon® 2011
Making a Marc
Becoming Kate
Ray of Light
True Blue
Nature Speaks
A New Home
Bloomie's New Edition
Shring to Fitness
Practice: Smaller, Sustainable Retail
Trends: Retail Retrofit
Designers Select: Fabrics
Ad Index

Contract - July/August 2011