Hospitality Design - December 2013 - 76

now

3d printing

There may be no creative industry more
concerned with timing, quality, and
customization than hospitality design. This
could be why designers are using 3D printing
technology-the process of making a threedimensional, solid object of any shape or
dimension from a digital model using an
additive process whereby layers of materials
are laid down in various shapes-in increasing
numbers. While 3D printing has been available
for years, the demand from hospitality designers
is growing parallel to the capabilities on offer.
Elisa Richardson of Shapeways, an online
community and marketplace for making,
buying, and selling 3D printed goods, allows
buyers and designers to easily realize their
creations, purchase custom pieces, or sell their
own. With a factory in Long Island City, New
York, and one in the Netherlands, they use
printers the size of a standard refrigerator with
40 different materials from plastic to ceramic
to precious metals. "Often, designers come to
us looking to create add-ons, custom pieces that
go with products or designs they already have.
With 3D printing you can make exactly what
you want in the exact quantity you want," she
says. Although there are some limitations to the
size of the product being created, printing can
be a designer's dream, with the convenience
and quick turnaround you don't often see with
traditional manufacturers on custom pieces.
"The idea of having no inventory, and having
items made to order is empowering," Richardson
adds. "Not taking on any overhead, and giving
customers only what they need when they need
it, is a more cost-effective and sustainable way of
doing things."
Belgian 3D printing company Materialise
offers services to fields ranging from medical
to automotive and design and fashion. Joris
Debo is the creative director for .MGX by
Materialise, a division that caters to product
and hospitality designers specifically, and he
says designers most often use their services for
prototyping needs and, echoing Richardson, for
unique customization and high-end furniture
and interior elements. "Complex and bespoke
designs are now also possible in high-end
materials like bronze and ceramics," he
says. This technology also gives designers
the ability to make more changes later in the
design process.
"Before, designers were limited in the
creation of their ideas by the choice of the
manufacturing process they would use.

076

December 2013 hospitalitydesign.com

1. The Growth Chair
by designer Mathias
Bengtsson is made from
bronze using .MGX by
Materialise's 3D printing
technology and finished
by craftsmen.

Nowadays using our printing technologies, the
designer is only limited by his own
imagination," says Debo. While he admits
that 3D-printed products are often expensive,
the ability for total design freedom, mass
customization, and bespoke geometries make
the technology a worthwhile one. "More and
more we're working on hospitality projects-as
the possibilities grow, so does the interest from
the hospitality community."

"We are currently looking
into 3D printing technology.
It will be a great tool to have
during the design phase of a
project, and will also allow
my designers to be more
experimental and daring."
Warren Foster-Brown
FBEYE International


http://www.hospitalitydesign.com

Table of Contents for the Digital Edition of Hospitality Design - December 2013

Contents
Hospitality Design - December 2013 - Intro
Hospitality Design - December 2013 - Cover1
Hospitality Design - December 2013 - Cover2
Hospitality Design - December 2013 - 1
Hospitality Design - December 2013 - 2
Hospitality Design - December 2013 - 3
Hospitality Design - December 2013 - 4
Hospitality Design - December 2013 - 5
Hospitality Design - December 2013 - 6
Hospitality Design - December 2013 - 7
Hospitality Design - December 2013 - 8
Hospitality Design - December 2013 - 9
Hospitality Design - December 2013 - 10
Hospitality Design - December 2013 - 11
Hospitality Design - December 2013 - 12
Hospitality Design - December 2013 - 13
Hospitality Design - December 2013 - 14
Hospitality Design - December 2013 - Contents
Hospitality Design - December 2013 - 16
Hospitality Design - December 2013 - 17
Hospitality Design - December 2013 - 18
Hospitality Design - December 2013 - 19
Hospitality Design - December 2013 - 20
Hospitality Design - December 2013 - 21
Hospitality Design - December 2013 - 22
Hospitality Design - December 2013 - 23
Hospitality Design - December 2013 - 24
Hospitality Design - December 2013 - 25
Hospitality Design - December 2013 - 26
Hospitality Design - December 2013 - 27
Hospitality Design - December 2013 - 28
Hospitality Design - December 2013 - 29
Hospitality Design - December 2013 - 30
Hospitality Design - December 2013 - 31
Hospitality Design - December 2013 - 32
Hospitality Design - December 2013 - 33
Hospitality Design - December 2013 - 34
Hospitality Design - December 2013 - 35
Hospitality Design - December 2013 - 36
Hospitality Design - December 2013 - 37
Hospitality Design - December 2013 - 38
Hospitality Design - December 2013 - 39
Hospitality Design - December 2013 - 40
Hospitality Design - December 2013 - 41
Hospitality Design - December 2013 - 42
Hospitality Design - December 2013 - 43
Hospitality Design - December 2013 - 44
Hospitality Design - December 2013 - 45
Hospitality Design - December 2013 - 46
Hospitality Design - December 2013 - 47
Hospitality Design - December 2013 - 48
Hospitality Design - December 2013 - 49
Hospitality Design - December 2013 - 50
Hospitality Design - December 2013 - 51
Hospitality Design - December 2013 - 52
Hospitality Design - December 2013 - 53
Hospitality Design - December 2013 - 54
Hospitality Design - December 2013 - 55
Hospitality Design - December 2013 - 56
Hospitality Design - December 2013 - 57
Hospitality Design - December 2013 - 58
Hospitality Design - December 2013 - 59
Hospitality Design - December 2013 - 60
Hospitality Design - December 2013 - 61
Hospitality Design - December 2013 - 62
Hospitality Design - December 2013 - 63
Hospitality Design - December 2013 - 64
Hospitality Design - December 2013 - 65
Hospitality Design - December 2013 - 66
Hospitality Design - December 2013 - 67
Hospitality Design - December 2013 - 68
Hospitality Design - December 2013 - 69
Hospitality Design - December 2013 - 70
Hospitality Design - December 2013 - 71
Hospitality Design - December 2013 - 72
Hospitality Design - December 2013 - 73
Hospitality Design - December 2013 - 74
Hospitality Design - December 2013 - 75
Hospitality Design - December 2013 - 76
Hospitality Design - December 2013 - 77
Hospitality Design - December 2013 - 78
Hospitality Design - December 2013 - 79
Hospitality Design - December 2013 - 80
Hospitality Design - December 2013 - 81
Hospitality Design - December 2013 - 82
Hospitality Design - December 2013 - 83
Hospitality Design - December 2013 - 84
Hospitality Design - December 2013 - 85
Hospitality Design - December 2013 - 86
Hospitality Design - December 2013 - 87
Hospitality Design - December 2013 - 88
Hospitality Design - December 2013 - 89
Hospitality Design - December 2013 - 90
Hospitality Design - December 2013 - 91
Hospitality Design - December 2013 - 92
Hospitality Design - December 2013 - 93
Hospitality Design - December 2013 - 94
Hospitality Design - December 2013 - 95
Hospitality Design - December 2013 - 96
Hospitality Design - December 2013 - Cover3
Hospitality Design - December 2013 - Cover4
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