Impressions - October/November 2011 - (Page 2)

THE DECORATED APPAREL AUTHORITY Oct/Nov >> 2011 EMBROIDERY Alo garment provided by S & S Activewear, Bolingbrook, Ill.; Laser etching and photography by Henry Bernstein, Hirsch Intl., Solon, Ohio ON THE COVER 20 52 Technique By Deborah Jones Add Appeal to Embroidery with Specialty Threads SCREEN PRINTING 58 Production Can Your Shop Survive When You Are Gone? By Greg Kitson 62 For Screen Printers Only EVERY ISSUE 20 Laser Etching on Performancewear 28 On the Move features Simplifying Simulated Process Printing By Charlie Taublieb Unlike ink or thread, laser etching doesn’t block moisturewicking properties — making it an ideal method for embellishing performancewear. By Henry Bernstein >> 4 6 10 17 18 67 68 69 69 71 Gain peak profits with these cutting-edge active lifestyle apparel options. By Marcia Derryberry FIRST IMPRESSIONS FROM THE SHOW DIRECTOR FYI PRODUCT GALLERY ISS CONFERENCE PROGRAM 2012: DESIGNED FOR SUCCESS ONLINE DIRECTORY TECH TIPS BUSINESS TO BUSINESS CLASSIFIEDS AD INDEX 40 It Pays to Take Shirt Design Online 46 The Digital Difference By Marcia Derryberry 2 Impressions >> October/November 2011 Here are some tips on how to make the most of adding an online design software program to your website. By Kevin Kelly Adopt new digital embellishing technologies to take your new or existing apparel decorating business to the next level. Volume 35, Issue 4, Impressions, (USPS number 426-070; ISSN 1043-6839) is published monthly, except bi-monthly in Apr/May; June/July; Aug/Sept; and Oct/Nov, by Nielsen Business Media, 770 Broadway, New York, NY 10003-9595. Periodicals postage paid at New York, NY and additional mailing offices. One Year rates (pre-paid in U.S. funds only): U.S. $75; Canada/ Mexico, $79; International via airmail $190. Canadian Post Publications Mail Agreement No. 40031729. Printed in the USA. POSTMASTER: Send address changes to Impressions, PO Box 3601, Northbrook, IL, 60065-3601; (800) 697-8859. Impressions assumes no responsibility for the return of unsolicited manuscripts or art. No part of this periodical may be reprinted without the written permission of the publisher. Advertisers, or their agents, assume responsibility for any claims arising there from against the publisher. Subscription Inquiries: Send all remittances, requests and changes of address to Impressions PO Box 3601, Northbrook, IL, 60065-3601; or (800) 697-8859; fax (847) 291-4816. Advertising and Editorial offices: Impressions, 1145 Sanctuary Pkwy., Suite 355, Alpharetta, GA 30009; (800) 241-9034 or (770) 569-1540.

Table of Contents for the Digital Edition of Impressions - October/November 2011

Impressions - October/November 2011
First Impressions
From the Show Director
Product Gallery
ISS Conference Program 2012: Designed for Success
Laser Etching on Performancewear
On the Move
It Pays to Take Shirt Design Online
The Digital Difference
For Screen Printers Only
Online Directory
Tech Tips
Business to Business
Ad Index

Impressions - October/November 2011