Impressions - April/May 2013 - (Page 8)

Hanes Launches Hanes4Education Adopt-a-School Program The Hanes4Education Adopt-a-School program gives customers the opportunity to support a participating K-8 school by ordering Hanes products. Hanes Branded Printwear, Winston-Salem, N.C., has launched the Hanes4Education Adopt-a-School program. Through this program, customers can designate T-shirt, sport shirt or ﬂeece orders to beneﬁt a K-8 school participating in the Box Tops for Education program. “The Hanes4Education Adopt-a-School program is a very easy way for decorators and promotional product distributors to involve all of their customers in supporting K-8 schools simply by ordering Hanes shirts,” says Andrew Verga, marketing manager for Hanes Branded Printwear. “It’s also a great way to be a hero in your community by offering local businesses, organizations and groups an opportunity to make a difference with their purchase.” The Adopt-a-School program works within the existing Hanes4Education effort and there is no work involved for decorators or promotional product distributors, according to the company. Each Hanes shirt ordered equals one Box Top, so if a customer orders 500 shirts for an upcoming 5K, that order would earn 500 Box Tops for a participating Box Tops K-8 school designated by the customer. The customer or school handles the paperwork, and the Box Tops automatically are credited to the school’s account. Any customer is eligible to participate in the Hanes4Education Adopt-a-School program with a maximum order size of 5,000 shirts. Order receipts are required and must specify that Hanes shirts were ordered. Wholesaler invoices to decorators or promotional products distributors do not qualify. “We know that elementary and middle schools across the country are struggling to make ends meet, and Box Tops for Education is a phenomenal way for them to earn much-needed cash,” Verga says. “Hanes Branded Printwear is proud to be the exclusive partner with Box Tops in the decorated apparel industry, and to provide decorators and promotional products distributors with a simple and easy way for their customers to support K-8 schools.” For more information, visit hanes4education.com. — L.M. PolyOne Unveils New Wilﬂex Inks for Sports and Fitness Fabrics PolyOne Corp., Kennesaw, Ga., recently unveiled Wilﬂex Epic Top Score inks. Available in a series of premixed colors, the new nonphthalate inks deliver a “big brand” look on performance athletic fabric substrates while meeting environmental and regulatory requirements. “Printing on today’s sports and ﬁtness textiles can be challenging on several levels,” says Scott Craig, PolyOne’s general manager of specialty inks and polymers systems. “We developed Epic Top Score inks to meet numerous technical and regulatory challenges while improving our customers’ competitive edge and proﬁtability.” Epic Top Score inks are CPSIA compliant and feature a matte ﬁnish, high stretch- and bleed-resistance, accurate color 8 Impressions | April/May 2013 With high-stretch resistance and intense color formulations, Wilﬂex Epic Top Score inks are ideal for performance athletic fabric substrates. reproduction, low-tack surface and low-cure properties. Additionally, the inks offer intense color formulations that provide maximum opacity, repeatable accuracy for consistent color across all substrates, 21 premixed colors for quick supply speed, and efﬁcient packaging, according to the company. For more information, visit polyone.com/topscore. — L.M. impressionsmag.com http://www.hanes4education.com http://www.polyone.com/topscore http://www.impressionsmag.com

Table of Contents for the Digital Edition of Impressions - April/May 2013

Impressions - April/May 2013
Contents
First Impressions
From the Show Director
FYI
Product Gallery
ISS Conferences
Game On!
There’s a Cap for That
Should You Start a Preprint Line? Part 2
How to Maximize Your Resources
Setting Up a Mobile Garment Decoration Business
Shop Spotlight
Embroidery Design & Digitizing
Embroidery Production
Screen Printing Graphics & Design
Screen Printing Production
Online Directory
Digital Decorating
Classifieds
Ad Index

Impressions - April/May 2013