Impressions - October/November 2013 - (Page 2)

October/November 2013 22 20 28 columns 4 First Impressions 6 From the Show Director 50 Embroidery Design & Digitizing 58 16 ON THE COVER: Garment and decoration by Vapor Apparel, N. Charleston, S.C. Photography by A. Hunter Graham Photography features 22 Allover Printing: It’s All Over America Create fashion- and sports-oriented looks by incorporating allover print sublimation into your product mix. By Christopher Bernat 28 The Digital Direction Take your decorating business to new heights with the latest digital equipment and supplies. By Lauren Mitchell 34 Peak Performance Boost business with the active lifestyle apparel market’s high-tech options. Understanding Alphabet and Font Options 54 Embroidery Technique Appliqué the Easy Way 58 Screen Printing Production Update: Digital CTS Imaging Systems 62 Screen Printing Technique Controlling Variables, Part 3 66 Digital Decorating Is Online Design in Your Company’s Future? departments 8 16 20 46 48 65 71 73 FYI Product Gallery ISS Conferences Shop Spotlight Shop Spotlight Online Directory Classifieds Ad Index By Lauren Mitchell 42 Tracking Trends is Key to Business Survival You may not like the way the industry is changing, but ignoring it may spell the end of your business. By Greg Kitson Don’t miss our Digital Exclusive content! To subscribe to our digital edition, go to OR download our new, free IMP Mobile app at the App Store or scan the QR code. 2 Impressions | October/November 2013 Volume 37, Issue 5, Impressions, (USPS number 426-070; ISSN 1043-6839) is published monthly, except bi-monthly in April/May; June/July; and October/November, by Emerald Expositions, 85 Broad St., New York, NY 10004. Periodicals postage paid at New York, NY and additional mailing offices. One Year rates (pre-paid in U.S. funds only): U.S. $75; Canada/Mexico, $79; International via airmail $190. Canadian Post Publications Mail Agreement Number 40612608. Return undeliverable Canadian addresses to: Pitney Bowes International Mail Services, P.O.Box 25542, London ON N6C 6B2. Printed in the USA, POSTMASTER: Send address changes to Impressions, P.O. Box 3601, Northbrook, IL 60065-3601; (800) 697-8859. Impressions assumes no responsibility for the return of unsolicited manuscripts or art. No part of this periodical may be reprinted without the written permission of the publisher. Advertisers, or their agents, assume responsibility for any claims arising there from against the publisher. Subscription Inquiries: Send all remittances, requests and changes of address to Impressions PO Box 3601, Northbrook, IL, 60065-3601; or (800) 697-8859; fax (847) 291-4816. Advertising and Editorial offices: Impressions, 1145 Sanctuary Pkwy., Suite 355, Alpharetta, GA 30009; (800) 241-9034 or (770) 569-1540.

Table of Contents for the Digital Edition of Impressions - October/November 2013

Impressions - October/November 2013
First Impressions
From the Show Director
Product Gallery
ISS Conferences
Allover Printing: It's All Over America
The Digital Direction
Peak Performance
Tracking Trends is Key to Business Survival
Shop Spotlight
Shop Spotlight
Embroidery Design & Digitizing
Embroidery Technique
Screen Printing Production
Screen Printing Technique
Online Directory
Digital Decorating
Ad Index

Impressions - October/November 2013