Incentive - December 2007 - (Page 46)

AWARDS Update your offerings with contemporary tableware that’s colorful, casual or classic By Stephanie Arasim Portnoy SAY GOO TO BOR purchasing analyst for Rymax Marketing Services, a manufacturer’s rep and incentive house. “As people step up the design of their kitchen, they want to step up the design of their utensils and other accessories,” she adds. “Everything is left on the counter now, so people can easily use these appliances. They’re not hidden away under the cabinet, so people want them to look good,” Jacobson adds. No longer are we gathering around the dining room table for a formal Sunday dinner, agrees Dottie Connelly, director of special markets for crystal maker Y um-O might be the word Rachael Ray uses to describe her brightly colored cookware—so gorgeous that most people just set it on the counter or hang it up to display. This is the latest trend, as entertaining has taken on a more culinary bent. Dishes, flatware, pots and pans are keeping up with the times, as people move from entertaining in the dining room to entertaining in the kitchen. “People have gone away from your typical place setting and flatware and are getting into more home entertaining,” says Jackie Jacobson, Fabulous Fondue courtesy of Rachael Ray, available from Rymax Marketing Services 46 | Incentive | December 2007 | incentivemag.com http://incentivemag.com

Table of Contents for the Digital Edition of Incentive - December 2007

Incentive - December 2007
Contents
Editor’s Note: Revved Up
In the News
Cover Story: Rolls-Royce Empowers Its Own
Case Study: Booz Allen Hamilton
Beating Your Best
Incentive Primer: Add Value to Your Event
Keeping Safety In Mind
Incentive Interview
Potentials Here and Now
Research: Corporate Gifts Facts Report
Tabletop
Awards: Travel Gift Cards
Travel News
Viva Puerto Vallarta
Indigenous Spas
Advertiser Index
Off the Cuff: Ambassador Christoph Bubb
Luxury Brands Special Supplement

Incentive - December 2007