Incentive - January 2008 - (Page 6)

JANUARY 2008 www.incentivemag.com EDITOR’S NOTE California Dreamin’ ecember was SITE month. It began with the ISITE Classic 2007, the main fundraising event for the Society of Incentive and Travel Executives’ research and education foundation, and was followed by the main SITE International Conference both in Monterey, Calif. Hot on the heels of the two national events, the Southern California chapter of SITE had its own annual two-day charity event on the 11th and 12th. It seemed like the This is work: Jennifer Juergens with local mariachi band whole incentive industry was in California in Morelia on the final night at SITE International December. ISITE was the inaugural charity event for the Inter-national SITE Foundation. It incorporated golf and lifestyle events like a cooking class at the Culinary Center of Monterey and an art gallery tour in Carmel. I may not have shot my best score, but I had the chance to play golf with an incentive house exec and a corporate buyer who gave me some insights about incentives in the food industry. At the international conference, I talked to so many people that I have story ideas for the next six months. I got to meet Patricia Kerr, with Manulife Financial and the director of the FICP (Financial & Insurance Conference Planners) for 2008, who talked about the programs she planned last year. I met Carolyn Burns Bass who has a network of SITE members on Facebook. Now I’m on it too. I even have pictures of me in golf garb. Others enjoyed it, too. “The SITE 2007 Conference in Monterey with over 450 attendee’s was absolutely a true incentive quality program,” says Patrick Sullivan, presdient of PRA Destination Management New York. “Monterey outdid themselves and proved that a destination can showcase their attributes as an Incentive Destination!” Even though these events are considered work, there was certainly plenty of opportunity for networking and fun. Jeanie Casison’s cover story on page 14 will give you some ideas on how AT&T combines meetings and incentives without diluting either. It stands to reason when you have all the best and brightest together, you want to take full advantage. At the SITE International Conference, educational sessions included: corporate responsibility, work/life balance, motivating the millennials and leadership. Of course, there was a session that included a bit of the green. As in going green, which all are in favor of, but exactly how much? Read Bruce Tepper’s “My Turn” column on page 32 and tell us what you think. And to all our readers, if you have an idea for a column, give me a call. I’d love to hear from you. I just didn’t do enough networking last month. Enjoy the issue. PHOTO: Randy Tunnell Editorial and Executive Offices 770 Broadway, New York, NY 10003-9595 (646) 654-4500, Fax (646) 654-7650 Group Publisher Daniel J. Corcoran D EDITORIAL (646) 654-4500 Editor in Chief Jennifer Juergens Senior Editor Leo Jakobson Managing Editor Alex Palmer Associate Editor Anne Marie D. Lee Contributing Editor Julie Barker Editor at Large Jeanie Casison Special Projects Director Karen Gines Research Director Nancy Lazarus Online Editor Stacy Straczynski ART Art Director Jennifer Ruf (646) 654-7704 PRODUCTION Production Manager Anita Wise (646) 654-7298 CIRCULATION, SUBSCRIPTION & ADDRESS CHANGES (847) 763-9050, Fax (847) 763-9037, E-mail iv@halldata.com LIST RENTAL Postal info (845) 731-2731, E-mail info (845) 731-3854 REPRINTS Jenny Kintner (800) 324-2930, incentive@theYGSgroup.com PERMISSIONS & LICENSING Barbara Grieninger (646) 654-4675, barbara.grieninger@nielsen.com MEDIA KIT www.managesmarter.com/mediakits ADVERTISING National Sales Director Monique Agaliotis (646) 654-7638 Central Midwest Marvel Jasnoch (507) 663-1480 Great Lakes Region Jason Wafalosky (610) 792-2481 West Coast Peter Edmunds (714) 963-3499 Travel only-South East, NY/New England, Caribbean, and International International Ad Director Jeff Bush (239) 481-6544 Travel only-Hawaii Sharon Freeark (626) 578-0700 Inside Sales Mike Gangel (646) 654-5318 MARKETING Group Marketing Director Shereen Abuzobaa (703) 488-2809 Marketing Director Robert Kuwada (646) 654-5159 Senior Marketing Manager Jennifer Pepper Stam (646) 654-7263 Vice President, Digital Strategy Robert Joudanin Vice President, Manufacturing and Distribution Jennifer Grego Vice President, Audience Marketing Joanne Wheatley Vice President, Marketing Services Drew DeSarle Jennifer Juergens Editor in Chief jennifer.juergens@nielsen.com President: Greg Farrar • Senior Vice President, Human Resources: Michael Alicea • Senior Vice President, Finance: Derek Irwin • Senior Vice President, Travel, Performance, Life Sciences & Marketing Services: William J. Cooke • Senior Vice President, Marketing & Media: Sabrina Crow • Senior Vice President, Music & Literary/Film & Performing Arts Groups: John Kilcullen • Senior Vice President, Corporate Development & Planning: Thomas Kuczynski • Senior Vice President, Retail: David Loechner • Senior Vice President, Online Media: Linda McCutcheon • Senior Vice President, Building Design: Joe Randall • Senior Vice President, Central Services: Mary Kay Sustek • Vice President, Licensing & Events: Howard Appelbaum 6| Incentive | January 2008 | incentivemag.com http://www.incentivemag.com http://www.managesmarter.com/mediakits http://incentivemag.com

Table of Contents for the Digital Edition of Incentive - January 2008

Incentive - January 2008
Contents
Editor’s Note: Out of SITE
In The News
Cover Story: Include a Meeting, Improve Morale
Case Study: DHL Delivers Recognition
Incentive Primer: How To Use Promo Products
How Bob Nardelli Rallied Chrysler’s Dealers
Incentive Interview: Ken Blanchard Says Be Nice
TV’s Extreme Makeover Motivates Giving
Pre-Employment Motivation
The Daycare Dilemma
Happy Employees Shouldn’t Mix with Sick Employees
Incentive Research: Consumer Promotions Report
In Her Shoes: Winning Approval Of Flextime
Travel News
Field Report: Barcelona
Field Report: Bermuda
Golf: Follow The Pros
potentials Here and Now
Watches As Jewelry
Awards: Online Gift Cards
Tech Gadgets for 2008
Last Word: Stanley Bing Bashes Bully Bosses

Incentive - January 2008