Incentive - December 2008 - (Page 3)

DECEMBER 2008 CONTENTS FEATURES Editor’s Note AIG CEO Edward Liddy’s defense of the value of incentives on Larry King Live was a refreshing change from the usual deafening silence when incentive programs face criticism PAGE 4 By Vincent Alonzo merchandise travel gift cards TRAVEL Travel News Insurance incentive participants discuss the attack on the industry; Israel pursues incentive travel PAGE 32 Ed. by Alex Palmer and Leo Jakobson Headlines The bonus drought means time is ripe for non-cash incentives; Circuit City says bankruptcy won’t affect gift cards; Holiday parties toned down PAGE 6 Ed. by Leo Jakobson and Alex Palmer Cruises: Saving Without Sacrifice Cruising lets planners offer luxury European travel without question marks on the bottom line PAGE 34 By Harriet Edleson Spas to the Rescue As stress levels jump and top performers get nervous, spas are a better investment than ever PAGE 36 By Alexandra Haake Cover Story: Motivating Their Own Incentive providers ITAGroup, Maritz and Rymax Marketing Services reveal the secrets of how they practice what they preach PAGE 16 By Andrea Doyle Field Report: French Polynesia Tahiti and Her Islands are as close to the perfect incentive travel destination as it gets PAGE 40 By Leo Jakobson Incentive Interview Cindy Ventrice preaches the need to make recognition a daily occurrence—especially with millennials PAGE 24 By Alex Palmer PAGE 24 AWARDS & GIFT CARDS Potentials Here and Now PPAI Show adds a new pavilion featuring incentivequality brands; AEIS targets small businesses PAGE 61 Ed. by Alex Palmer and Leo Jakobson Case Study: Cargill’s Course With 160,000 employees in 67 countries, Cargill’s road to creating a recognition culture is a marathon PAGE 30 By Andrea Doyle Research: Corporate Gift IQ PAGE 68 By Leo Jakobson Spa Products Organic ingredients and traditional healing techniques are the trends in spa products Incentive readers cut spending on gifts this year, but virtually none have stopped giving them out altogether PAGE 65 By Alexandra Haake Last Word: Can You Be Specific? Gift Cards: Dining & Entertainment When the boss treats the employee and the family, everybody wins PAGE 70 By Alex Palmer Real Recognition author Roy Saunderson says being specific with praise is key to effective recognition PAGE 74 By Roy Saunderson On the Cover For a business to have credibility, it must practice what it preaches. This month, Kory Schramm, resource manager, corporate marketing, for ITAGroup offers a peek at the West Des Moines, Iowa–based incentive house’s own loyalty and motivation program, “Above and Beyond.” St. Louis–based Maritz and Pine Brook, N.J.–based Rymax Marketing Services also share their secrets. This cover story also has a Webexclusive bonus: a look at Chicago-based Hinda Incentives’ program. Photo By Dean Tanner ADVERTISER INDEX PAGE 40 For information on advertisers’ products and services, turn to page 73 incentivemag.com | December 2008 | Incentive | 3 http://www.incentivemag.com

Table of Contents for the Digital Edition of Incentive - December 2008

Incentive - December 2008
Contents
Editor's Note
Headlines
Cover Story: Motivating Their Own
Incentive Interview
Case Study: Cargill's Course
Travel News
Cruises: Saving Without Sacrifice
Spas to the Rescue
Field Report: French Polynesia
Potentials Here and Now
Spa Products
Research: Corporate Gift IQ
Gift Cards: Dining & Entertainment
Advertiser Index
Last Word: Can You Be Specific?

Incentive - December 2008