Meeting News - June 22, 2009 - (Page Cover1)

NEWSMAKERS Dolce adds hotel vets p.4 ASSOCIATION WATCH ASAE, Center name execs p.10 EVENT PROFILE Doing good by meeting p.16 MEETINGS SPOTLIGHT Tamara Gordon standardizing UnitedHealth Group meetings management policies and practices. See page 5 MeetingNews w w w. M e e t i n g N e w s . c o m J u n e 2 2 , 2009 Hotel Company CEOs See Meetings Rebound Ahead By Michael B. Baker Major multibrand hotel company chief executives this month expressed confidence that corporate and association meeting business would rebound fully alongside the economy, despite lasting effects of aggressive cost-cutting by companies during the downturn and the stigmatization of the industry from the so-called AIG effect. The CEOs of Accor, Choice, Loews, Starwood and Wyndham, speaking during a press briefing at the 2009 New York University International Hospitality Industry Investment Conference in New York earlier this month, said that States Add Pharma, Medical Meeting Regs New Health Codes Require Disclosure By Seth Harris ffective July 1, new state codes of conduct in Massachusetts and Vermont will require pharmaceutical and medical device manufacturers to comply with restrictions on activities at conferences, meetings and events where healthcare professionals are attending. Also going into effect at the start of next month is an update of the Advanced Medical Technology Association code on interactions with healthcare professionals which, along with January’s update of the Pharmaceutical Research and Manufacturers of America code, has corporate and industry association meeting planners reconfiguring their communication strategies, Frits van Paasschen E “Because group business is so far down, there will be tremendous pent-up demand.” while group business certainly is down at their properties, they do continued on page 38 Amex, Maritz Join Forces integrate technologies to offer the By Jay Boehmer American Express and Maritz market a single “end-to-end” Travel this month announced an meetings management offering alliance through which the compa- for companies seeking to centralnies will share resources to jointly ize sourcing, meeting planning and data analysis. develop and market The companies a single strategic said they initially meetings managewould focus the ment solution. initiative, dubbed Officials from the Maxvantage, in companies said North America. they expect to execute the final agreeMaritz Travel ment this month president and CEO Christine Duffy said and offer a product American Express to clients by Sept. 1. Officials said will “be taking on American Express Maritz Travel CEO Duffy sales and marketing and Maritz would share resources, for strategic meetings managecombine product sets, shift ment, and Maritz is going to be employees and jointly develop and continued on page 36 retraining employees and building technology to be compliant. The new Massachusetts Department of Public Health regulations require pharmaceutical and medical device manufacturing companies to begin annually disclosing sales and marketing activities and payments to healthcare professionals who practice in Massachusetts. Meanwhile, Vermont Gov. Jim Douglas this month signed into law legislation that is considered by some to be the most restrictive in the nation in banning gifts and requiring reporting of marketing expenditures for manufacturers of pharmaceutical products, biological products and medical devices. The law also restricts meal expenditures and travel and entertaincontinued on page 36 Meeting Planners’ Most Valuable Marketing Tool None of the above E-mail blasts/ e-newsletters 15% Other* Volume 33/Number 9/$10.00 45% Direct mail 21% 19% *Includes postings on social media sites, online and print ad campaigns and television, radio and viral marketing campaigns Research MN Source: A MeetingNews survey of 382 planners See story, page 6

Table of Contents for the Digital Edition of Meeting News - June 22, 2009

Meeting News - June 22, 2009
Collier County Insert
Meetings Spotlight
MeetingNews Research
Association Watch
Construction Cites
Meeting People
Event Profile
Travel Dashboard
Dateline: Bermuda
Dateline: New York
South Regional
Las Vegas Insert

Meeting News - June 22, 2009