IIDA Perspective - Spring/Summer 2016 - 21

Rachel Bannon-Godfrey
Director of Sustainability at RNL Design and
Chair of the Colorado B Corp Champions Committee

RNL Design, an architecture, interiors, and
planning firm headquartered in Denver, is one
of the first design firms in the country to be
designated as a "B Corp"- a for-profit company
that's been certified to meet rigorous standards
of social and environmental performance,
accountability, and transparency. Or, as the B Corp
website says, "B Corp is to business what Fair
Trade certification is to coffee or USDA Organic
certification is to milk."
The B Corp "Declaration of Interdependence" lays
out their manifesto in a few sentences, calling for
all businesses "to be conducted as if people and
place mattered," and designates that "through their
products, practices and profits, businesses should
aspire to do no harm and benefit all." And it
acknowledges that doing so "requires that we act
with the undertaking that we are each dependent
upon another and thus responsible for each other
and future generations."
There are a thousand or so B Corps in the United
States, including companies like Patagonia, Etsy
and Warby Parker. But so far, only a handful of
design firms have pursued the certification, which
is a rigorous process that requires legal approval in
addition to extensive documentation of business
practices. The requirements for certification also
differ slightly by industry, with each company
asked to answer a set of general information
questions and then a second set of field-specific
questions. Perspective sat down with Rachel
Bannon-Godfrey, Associate AIA, LEED AP BD+C,
Director of Sustainability at RNL and the chair of
the Colorado B Corp Champions Committee, to
talk about the path to B Corp certification.

PERSPECTIVE

21



Table of Contents for the Digital Edition of IIDA Perspective - Spring/Summer 2016

Iida Perspective - Spring/summer 2016
Contents
From IIDA
Behind the Issue
Contributors
IIDA Industry Roundtable
Designer Dialogue: The B Corp Wave
Can Design Rock the Vote?
The Politics of Sport
Roundtable: Office Politics
Inspiration
Colophon
Viewpoints
IIDA Perspective - Spring/Summer 2016 - Iida Perspective - Spring/summer 2016
IIDA Perspective - Spring/Summer 2016 - Contents
IIDA Perspective - Spring/Summer 2016 - 1
IIDA Perspective - Spring/Summer 2016 - 2
IIDA Perspective - Spring/Summer 2016 - 3
IIDA Perspective - Spring/Summer 2016 - 4
IIDA Perspective - Spring/Summer 2016 - From IIDA
IIDA Perspective - Spring/Summer 2016 - Behind the Issue
IIDA Perspective - Spring/Summer 2016 - 7
IIDA Perspective - Spring/Summer 2016 - Contributors
IIDA Perspective - Spring/Summer 2016 - 9
IIDA Perspective - Spring/Summer 2016 - IIDA Industry Roundtable
IIDA Perspective - Spring/Summer 2016 - 11
IIDA Perspective - Spring/Summer 2016 - 12
IIDA Perspective - Spring/Summer 2016 - 13
IIDA Perspective - Spring/Summer 2016 - 14
IIDA Perspective - Spring/Summer 2016 - 15
IIDA Perspective - Spring/Summer 2016 - 16
IIDA Perspective - Spring/Summer 2016 - 17
IIDA Perspective - Spring/Summer 2016 - 18
IIDA Perspective - Spring/Summer 2016 - 19
IIDA Perspective - Spring/Summer 2016 - Designer Dialogue: The B Corp Wave
IIDA Perspective - Spring/Summer 2016 - 21
IIDA Perspective - Spring/Summer 2016 - 22
IIDA Perspective - Spring/Summer 2016 - 23
IIDA Perspective - Spring/Summer 2016 - 24
IIDA Perspective - Spring/Summer 2016 - 25
IIDA Perspective - Spring/Summer 2016 - Can Design Rock the Vote?
IIDA Perspective - Spring/Summer 2016 - 27
IIDA Perspective - Spring/Summer 2016 - 28
IIDA Perspective - Spring/Summer 2016 - 29
IIDA Perspective - Spring/Summer 2016 - 30
IIDA Perspective - Spring/Summer 2016 - 31
IIDA Perspective - Spring/Summer 2016 - 32
IIDA Perspective - Spring/Summer 2016 - 33
IIDA Perspective - Spring/Summer 2016 - The Politics of Sport
IIDA Perspective - Spring/Summer 2016 - 35
IIDA Perspective - Spring/Summer 2016 - 36
IIDA Perspective - Spring/Summer 2016 - 37
IIDA Perspective - Spring/Summer 2016 - 38
IIDA Perspective - Spring/Summer 2016 - 39
IIDA Perspective - Spring/Summer 2016 - 40
IIDA Perspective - Spring/Summer 2016 - 41
IIDA Perspective - Spring/Summer 2016 - 42
IIDA Perspective - Spring/Summer 2016 - 43
IIDA Perspective - Spring/Summer 2016 - Roundtable: Office Politics
IIDA Perspective - Spring/Summer 2016 - 45
IIDA Perspective - Spring/Summer 2016 - 46
IIDA Perspective - Spring/Summer 2016 - 47
IIDA Perspective - Spring/Summer 2016 - 48
IIDA Perspective - Spring/Summer 2016 - 49
IIDA Perspective - Spring/Summer 2016 - 50
IIDA Perspective - Spring/Summer 2016 - 51
IIDA Perspective - Spring/Summer 2016 - Inspiration
IIDA Perspective - Spring/Summer 2016 - 53
IIDA Perspective - Spring/Summer 2016 - 54
IIDA Perspective - Spring/Summer 2016 - Colophon
IIDA Perspective - Spring/Summer 2016 - Viewpoints
IIDA Perspective - Spring/Summer 2016 - Cover3
IIDA Perspective - Spring/Summer 2016 - Cover4
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