STORES Convention Daily - 2018 Big Show Day 2 - 26

2018 MONDAY

26

Forward
Continued from page 24

customers a variety of wines customized
to their palate.
Another way to connect with today's
consumer: television. Americans have returned to the couch, absorbed in television
shows and proudly sharing their bingewatching inclination. Retailers need to find
a way to connect and capitalize.
Strange bedfellows? Not anymore.
Partnerships and collaboration are the
stuff alternative business models are
made of.

Connecting with consumers today can
mean teasing out new connections inside
traditional business models. Seeing unexpected collaborations can spark excitement
and create energy at a time when relationships have begun to grow stale. Think
Martha Stewart and Marley Spoon, IKEA
and Task Rabbit.
Designer collaborations will always be
important but when the partnership is truly
unexpected, the outcome can be as well.
Witness supermodel Heidi Klum teaming
up with supermarket chain Lidl to create a
capsule collection, marking the first time
she has put her name on a clothing line.
The collection, consisting of 18 core pieces
and priced in line with Lidl's value mindset,

Photo credit: ©iStockphoto.com/Ozgur Coskun.

appeals to time-starved shoppers who jump
at the chance to scoop up a fashion item
along with a quart of ice cream.
This fall, Ace Hardware announced it
had acquired a majority stake in ecommerce
startup The Grommet, the company behind

ID #38450

ID #77864

Third visit to the store in a month

Shoplifted twice in six months

ID #15575

First time shopper

ID #36525

Shopped in our other
location last month

Virtual Line Up
The New Power in Observation
Know when a previous troublemaker enters your store
and how to monitor suspicious activity.
Virtual Line Up sets a new standard in surveillance solutions. It will literally change the way you watch your
customers. With highly-specialized, proprietary software, Virtual Line Up assigns an anonymous Tracking ID
to each person that enters your store. It then recognizes that person at every visit.
* Measure frequency and duration of visits
* Monitor movements and suspicious activity
* Differentiate between associates and guests
* Receive alerts for potential problems
Change the way you observe your customers. Call 631.686.2900
or email sales@clickitinc.com to get started right away.

Visit us at the NRF Big Show Booth #2135

CI-128 7.25x10_v1.indd 1
891984_ClickIt.indd 1

An Unmatched Depth of Perspective

11/21/17 4:00 PM
11/28/17 11:20 PM

more than 2,500 innovative consumer
products including FitBit, OtterBox and
SodaStream. A collaborative partnership
was forged in 2016, and in just a short time
the helpful hardware folks determined that
Grommet customers visited its stores over
50 percent more often than the average Ace
Rewards customer and spent almost three
times as much.
Bottom line: Retailers need to explore
creative collaborations and strategic partnerships to drive consumer relevancy and
business viability. It's imperative in the
year ahead.

Here are a few other
things to keep an eye on:
❖
Commercial businesses are finding
new types of revenue models that
solve pain points in the customer
experience, enabled by innovative
use of technology and the Internet
of Things. DSW offering shoe rental
and Volvo's subscription service are
just the tip of the iceberg.
❖
Like it or not, digital currency is
coming; news of global banking
giant JPMorgan Chase buying up
bitcoin-bullish payment network
WePay in a rare fintech acquisition
could be an important turning point.
❖
3D printing is quietly growing and
has the potential to shake retail's
foundation. McKinsey predicts
that additive manufacturing could
have an economic impact of $550
billion annually by 2025. Retailers
shouldn't wait until consumers can
print their own jeans at home to pay
attention.
❖
Consumers are spending on health
and wellness. Retailers who help
consumers on their journey to peak
physical, mental and emotional
performance are headed in the right
direction.
❖
Cybersecurity monitoring, detection and remediation will top retail
initiatives in 2018. Vendor security,
proven to be a vulnerability, has
reached critical status. All need to
guard against new attacks aimed
at the automation communications
layer that are likely to emerge as
more consumers use home automation/AI assistants such as Amazon
Echo and Google Home.
❖
IoT has already refined how businesses operate and people interact
with one another. Predictions call
for IoT to reach a staggering 75 billion devices by 2025. Retailers will
continue to explore ways to use IoT
in the coming year for everything
from keeping better tabs on their
inventory to managing losses from
theft and connecting with shoppers.


http://www.iStockphoto.com/Ozgur http://www.clickitinc.com

Table of Contents for the Digital Edition of STORES Convention Daily - 2018 Big Show Day 2

STORES Convention Daily - 2018 Big Show Day 2 - 1
STORES Convention Daily - 2018 Big Show Day 2 - 2
STORES Convention Daily - 2018 Big Show Day 2 - 3
STORES Convention Daily - 2018 Big Show Day 2 - 4
STORES Convention Daily - 2018 Big Show Day 2 - 5
STORES Convention Daily - 2018 Big Show Day 2 - 6
STORES Convention Daily - 2018 Big Show Day 2 - 7
STORES Convention Daily - 2018 Big Show Day 2 - 8
STORES Convention Daily - 2018 Big Show Day 2 - 9
STORES Convention Daily - 2018 Big Show Day 2 - 10
STORES Convention Daily - 2018 Big Show Day 2 - 11
STORES Convention Daily - 2018 Big Show Day 2 - 12
STORES Convention Daily - 2018 Big Show Day 2 - 13
STORES Convention Daily - 2018 Big Show Day 2 - 14
STORES Convention Daily - 2018 Big Show Day 2 - 15
STORES Convention Daily - 2018 Big Show Day 2 - 16
STORES Convention Daily - 2018 Big Show Day 2 - 17
STORES Convention Daily - 2018 Big Show Day 2 - 18
STORES Convention Daily - 2018 Big Show Day 2 - 19
STORES Convention Daily - 2018 Big Show Day 2 - 20
STORES Convention Daily - 2018 Big Show Day 2 - 21
STORES Convention Daily - 2018 Big Show Day 2 - 22
STORES Convention Daily - 2018 Big Show Day 2 - 23
STORES Convention Daily - 2018 Big Show Day 2 - 24
STORES Convention Daily - 2018 Big Show Day 2 - 25
STORES Convention Daily - 2018 Big Show Day 2 - 26
STORES Convention Daily - 2018 Big Show Day 2 - 27
STORES Convention Daily - 2018 Big Show Day 2 - 28
STORES Convention Daily - 2018 Big Show Day 2 - 29
STORES Convention Daily - 2018 Big Show Day 2 - 30
STORES Convention Daily - 2018 Big Show Day 2 - 31
STORES Convention Daily - 2018 Big Show Day 2 - 32
http://www.nxtbook.com/nxtbooks/nrf/STORES2019_tuesday
http://www.nxtbook.com/nxtbooks/nrf/STORES2019_monday
http://www.nxtbook.com/nxtbooks/nrf/STORES2019_sunday
http://www.nxtbook.com/nxtbooks/nrf/STORES2019_preview
http://www.nxtbook.com/nxtbooks/nrf/STORES_bigshowdaily20180116
http://www.nxtbook.com/nxtbooks/nrf/STORES_bigshowdaily20180115
http://www.nxtbook.com/nxtbooks/nrf/STORES_bigshowdaily20180114
http://www.nxtbook.com/nxtbooks/nrf/STORES2018_preview
http://www.nxtbook.com/nxtbooks/nrfe/STORES0415
http://www.nxtbook.com/nxtbooks/nrfe/STORES0315
http://www.nxtbook.com/nxtbooks/nrfe/STORES0215
http://www.nxtbook.com/nxtbooks/nrfe/STORES0115
http://www.nxtbook.com/nxtbooks/nrfe/STORES1214
http://www.nxtbook.com/nxtbooks/nrfe/STORES1114
http://www.nxtbook.com/nxtbooks/nrfe/STORES1014
http://www.nxtbook.com/nxtbooks/nrfe/STORES0914
http://www.nxtbook.com/nxtbooks/nrfe/STORES0814
http://www.nxtbook.com/nxtbooks/nrfe/STORES0714
http://www.nxtbook.com/nxtbooks/nrfe/STORES0614
http://www.nxtbook.com/nxtbooks/nrfe/STORES0514
http://www.nxtbook.com/nxtbooks/nrfe/STORES_sourcebook2014
http://www.nxtbook.com/nxtbooks/nrfe/STORES0414
http://www.nxtbook.com/nxtbooks/nrfe/STORES0314
http://www.nxtbook.com/nxtbooks/nrfe/STORES0214
http://www.nxtbook.com/nxtbooks/nrfe/STORES0114
http://www.nxtbook.com/nxtbooks/nrfe/STORES1213
http://www.nxtbook.com/nxtbooks/nrfe/STORES1113_buyersguide
http://www.nxtbook.com/nxtbooks/nrfe/STORES1113
http://www.nxtbook.com/nxtbooks/nrfe/STORES1013
http://www.nxtbook.com/nxtbooks/nrfe/STORES_mediakit2014
http://www.nxtbook.com/nxtbooks/nrfe/STORES0913
http://www.nxtbook.com/nxtbooks/nrfe/STORES0813
http://www.nxtbook.com/nxtbooks/nrfe/STORES0713
http://www.nxtbook.com/nxtbooks/nrfe/STORES0613
http://www.nxtbook.com/nxtbooks/nrfe/STORES0513
http://www.nxtbook.com/nxtbooks/nrfe/STORES0413
http://www.nxtbook.com/nxtbooks/nrfe/STORES0313
http://www.nxtbook.com/nxtbooks/nrfe/STORES0213
http://www.nxtbook.com/nxtbooks/nrfe/STORES2013_20130115
http://www.nxtbook.com/nxtbooks/nrfe/STORES2013_20130113
http://www.nxtbook.com/nxtbooks/nrfe/STORES2013_20130114
http://www.nxtbook.com/nxtbooks/nrfe/STORES2013_preview
http://www.nxtbook.com/nxtbooks/nrfe/STORES0113
http://www.nxtbook.com/nxtbooks/nrfe/STORES1212
http://www.nxtbook.com/nxtbooks/nrfe/STORES1112
http://www.nxtbook.com/nxtbooks/nrfe/STORES1012
http://www.nxtbook.com/nxtbooks/nrfe/STORES_mediakit2013
http://www.nxtbook.com/nxtbooks/nrfe/STORES0912
http://www.nxtbook.com/nxtbooks/nrfe/STORES0812
http://www.nxtbook.com/nxtbooks/nrfe/STORES0712
http://www.nxtbook.com/nxtbooks/nrfe/STORES0612
http://www.nxtbook.com/nxtbooks/nrfe/STORES0512
http://www.nxtbook.com/nxtbooks/nrfe/STORES0412
http://www.nxtbook.com/nxtbooks/nrfe/STORES0312
http://www.nxtbook.com/nxtbooks/nrfe/STORES0212
http://www.nxtbook.com/nxtbooks/nrfe/STORES2012_preview
http://www.nxtbook.com/nxtbooks/nrfe/STORES0112
http://www.nxtbook.com/nxtbooks/nrfe/STORES1211
http://www.nxtbook.com/nxtbooks/nrfe/STORES1111
http://www.nxtbook.com/nxtbooks/nrfe/STORES1011
http://www.nxtbook.com/nxtbooks/nrfe/STORES_mediakit2012
http://www.nxtbook.com/nxtbooks/nrfe/STORES0911
http://www.nxtbook.com/nxtbooks/nrfe/STORES0811
http://www.nxtbook.com/nxtbooks/nrfe/STORES0711
http://www.nxtbook.com/nxtbooks/nrfe/STORES0611
http://www.nxtbook.com/nxtbooks/nrfe/STORES0511
http://www.nxtbook.com/nxtbooks/nrfe/STORES0411
http://www.nxtbook.com/nxtbooks/nrfe/STORES0311_v2
http://www.nxtbook.com/nxtbooks/nrfe/STORES0311
http://www.nxtbook.com/nxtbooks/nrfe/STORES0211
http://www.nxtbook.com/nxtbooks/nrfe/STORES0111
http://www.nxtbook.com/nxtbooks/nrfe/stores1210
http://www.nxtbook.com/nxtbooks/nrfe/stores_mediakit2011
http://www.nxtbook.com/nxtbooks/nrfe/stores1110
http://www.nxtbook.com/nxtbooks/nrfe/stores1010
http://www.nxtbook.com/nxtbooks/nrfe/stores0910
http://www.nxtbook.com/nxtbooks/nrfe/stores0810
http://www.nxtbook.com/nxtbooks/nrfe/stores0710
http://www.nxtbook.com/nxtbooks/nrfe/stores0610
http://www.nxtbook.com/nxtbooks/nrfe/stores0510
http://www.nxtbook.com/nxtbooks/nrfe/stores0410
http://www.nxtbook.com/nxtbooks/nrfe/stores0310
http://www.nxtbook.com/nxtbooks/nrfe/stores0210
http://www.nxtbook.com/nxtbooks/nrfe/store_bigshow2010_post
http://www.nxtbook.com/nxtbooks/nrfe/stores_bigshow_20100112
http://www.nxtbook.com/nxtbooks/nrfe/stores_bigshow_20100111
http://www.nxtbook.com/nxtbooks/nrfe/stores_bigshow_20100110
http://www.nxtbook.com/nxtbooks/nrfe/stores0110
http://www.nxtbook.com/nxtbooks/nrfe/store_bigshowpreview2010
http://www.nxtbook.com/nxtbooks/nrfe/stores1209
http://www.nxtbook.com/nxtbooks/nrfe/stores1109
http://www.nxtbook.com/nxtbooks/nrfe/stores1009
http://www.nxtbook.com/nxtbooks/nrfe/stores0909
http://www.nxtbook.com/nxtbooks/nrfe/stores0809
http://www.nxtbook.com/nxtbooks/nrfe/stores0709
http://www.nxtbook.com/nxtbooks/nrfe/stores0609
http://www.nxtbook.com/nxtbooks/nrfe/stores0509
http://www.nxtbook.com/nxtbooks/nrfe/stores0409
http://www.nxtbook.com/nxtbooks/nrfe/stores0309
http://www.nxtbook.com/nxtbooks/nrfe/stores0209
http://www.nxtbook.com/nxtbooks/nrfe/stores0109
http://www.nxtbook.com/nxtbooks/nrfe/stores1208
http://www.nxtbook.com/nxtbooks/nrfe/stores1108
http://www.nxtbook.com/nxtbooks/nrfe/stores1008
http://www.nxtbook.com/nxtbooks/nrfe/stores0908
http://www.nxtbook.com/nxtbooks/nrfe/stores0808
http://www.nxtbook.com/nxtbooks/nrfe/stores0708
http://www.nxtbook.com/nxtbooks/nrfe/stores0608
http://www.nxtbook.com/nxtbooks/nrfe/stores0508
http://www.nxtbook.com/nxtbooks/nrfe/stores0408
http://www.nxtbook.com/nxtbooks/nrfe/stores0308
http://www.nxtbook.com/nxtbooks/nrfe/stores0208
http://www.nxtbook.com/nxtbooks/nrfe/stores-globalretail08
http://www.nxtbook.com/nxtbooks/nrfe/stores0108
http://www.nxtbook.com/nxtbooks/nrfe/stores1207
http://www.nxtbook.com/nxtbooks/nrfe/stores1107
http://www.nxtbook.com/nxtbooks/nrfe/stores1007
http://www.nxtbook.com/nxtbooks/nrfe/stores0907
http://www.nxtbook.com/nxtbooks/nrfe/stores0807
http://www.nxtbook.com/nxtbooks/nrfe/stores0707
http://www.nxtbook.com/nxtbooks/nrfe/stores0607
http://www.nxtbook.com/nxtbooks/nrfe/stores0507
http://www.nxtbook.com/nxtbooks/nrfe/stores0407
http://www.nxtbook.com/nxtbooks/nrfe/stores0307
http://www.nxtbook.com/nxtbooks/nrfe/stores0207
http://www.nxtbook.com/nxtbooks/nrfe/stores-globalretail07
http://www.nxtbook.com/nxtbooks/nrfe/stores0107
http://www.nxtbook.com/nxtbooks/nrfe/stores1206
http://www.nxtbook.com/nxtbooks/nrfe/stores1106
http://www.nxtbook.com/nxtbooks/nrfe/stores1006
http://www.nxtbook.com/nxtbooks/nrfe/stores0906
http://www.nxtbook.com/nxtbooks/nrfe/stores0806
http://www.nxtbook.com/nxtbooks/nrfe/stores0706
http://www.nxtbook.com/nxtbooks/nrfe/stores0606
http://www.nxtbook.com/nxtbooks/nrfe/stores0506
http://www.nxtbook.com/nxtbooks/nrfe/stores0406
http://www.nxtbook.com/nxtbooks/nrfe/stores0306
http://www.nxtbook.com/nxtbooks/nrfe/stores0206
http://www.nxtbook.com/nxtbooks/nrfe/stores0106-globalretail
http://www.nxtbook.com/nxtbooks/nrfe/stores0106
http://www.nxtbook.com/nxtbooks/nrfe/stores1205
http://www.nxtbook.com/nxtbooks/nrfe/stores1105
http://www.nxtbookMEDIA.com