STORES Magazine - December 2014 - (Page 13)

n trends FACE THE PAYMENT While U.S. shoppers are wondering if they should choose Apple Pay or Google Wallet, shoppers in Shanghai have a new spin on the whole smart payments debate, called "facepay." The technology, the first of its kind in the world, is being used by Australia-based food retailer 100% Genuine Imported Foods. When customers shop at the chain store, all they need to do is show their faces and hands before a cash register screen. Once they are recognized, the payment is completed. Chen Haibo, managing director of the chain, says store systems record the capillary network data of customers' faces and hands, bind the data with the customers' payment accounts and store it in 100% Genuine's data center. He insists the new technology is safe and convenient. According to experts at psfk. com, each head and pair of hands have a unique network of tiny blood vessels. (That's even true for identical twins.) Using an algorithm and specialized devices, thermal scanning can record the information much like a fingerprint. Using one's face and hands to pay truly eliminates the need to carry anything. This type of payment is also reported to have advantages on the cybersecurity front, as opposed to fingerprints which have been hacked in the past. Current technologies use different points in the face to measure relative distances. The use of capillary networks as identification was first put in practice by research from Jadavpur University in India. HEATED EXCHANGE If you've ever thought about the amount of heat generated from electronics and wondered how it could be harnessed for something more productive, here's an ingenious idea: German cloud infrastructure company Cloud&Heat is offering free heat and hot water in return for storing its servers in private homes. NRF.COM/STORES The system collects the excess hot air, feeds it into a buffer tank and then exploits it to raise the temperature of water and the home owners' surroundings. There is a catch: Along with providing space for the servers, it costs homeowners some $15,000 upfront to cover installation costs. While the initial outlay is hefty, Cloud&Heat claims that homeowners won't pay a penny extra for at least 15 years. In the long run, it's akin to monthly bills of $82 for those who agree to the server deal; Bloomberg reports that energy prices in Germany are among the highest in the European Union. The Cloud&Heat system can vent heat outside via a bypass during warmer temperatures and can also be combined with existing heating systems if more heat is desired. The servers are hosted inside a massive fireproof safety cabinet that's virtually unbreakable, though security is a concern. With this set up, it's entirely possible that anyone's data could be in anyone else's house at a given time. Executives at Cloud&Heat claim that since all data is encrypted and only its employees can open the cabinets, everyone's information is safe. SHOE SHOWROOM SHINES It's entirely possible for a guy shopping in New York City to buy a haul of apparel from Bonobos, walk a few blocks to Jack Erwin and purchase a wardrobe of shoe options - and then head to dinner up the street without a single shopping bag in hand. Jack Erwin recently opened the Fitting Room Tribeca where customers can touch and feel the shoe collections, get fitted STORES December 2014 13 http://www.NRF.COM/STORES

Table of Contents for the Digital Edition of STORES Magazine - December 2014

Forward Focused
Retail People
C2W
Editor's Page
President's Page
Retail Politics
NRF News
POV
NRF Communities Update
End Cap
Trends
Social
Business Operations
Omnichannel
Merchandise
Mobile
Online
Inventory Management
IT
E-commerce
Customer Relations
Payments
Marketing
Store Operations
Analytics
Fraud

STORES Magazine - December 2014

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