STORES Magazine - March 2008 - (Page 38)

WORTH WATCHING / CONCEPT2WATCH Diagnosis: Denim r. Mojoe promises a cure for what ails the wardrobes of well-heeled shoppers in Columbus and Cincinnati, Ohio, and Pembroke Pines, Fla. Polished concrete floors and white walls of the 2,000-2,500sq.-ft. stores showcase high-end jeans with an average price point of $180. Designer brands such as 7 for all Mankind, Citizens of Humanity, Paige, Joe’s Jeans, Rock & Republic, Chip & Pepper and True Religion draw customers who are looking to “trade up.” Denim for every body can be achieved, according to the expert fitters staffing each Dr. Mojoe location; free alterations help, too. Dr. Mojoe plans to open about 10 stores in the next few years, with three to four new stores per year. — Mary Alice Elmer D Dr. Mojoe Columbus, Ohio Jason Monus, CEO 38 STORES / MARCH 2008 WWW.STORES.ORG http://WWW.STORES.ORG

Table of Contents for the Digital Edition of STORES Magazine - March 2008

STORES Magazine - March 2008
Executive Editor's Page
President's Page
Sam’s Club Gets Tough on RFID Stragglers
Athletes for Hire
What Shoppers Think
Goodwill Hunting
10 Things You May Have Missed
Numbers Worth Counting
Full Price/Markdown
Retail People
Luxury’s Shrinking Purse
Workplace Law
First Look
Green Retailing
Cosmetic Sales
Inventory Tracking
Loeb Retail Letter
ARTS Update
Point of View
NRF News
Retail Industry Calendar
Last Laugh

STORES Magazine - March 2008