Outdoor Retailer - Winter 2019 - 27

rienced SHSA said it changed the way they
participate in climbing in three primary ways:
One, disengagement from the climbing community; two, limiting climbing activities to
specific groups of people; and three, reduction
or elimination of travel for climbing purposes.

"AS A DATA SCIENTIST, THAT DIDN'T FEEL LIKE DATA
POINTS. HOW MUCH OF THIS IS OUR PERSONAL
EXPERIENCE VERSUS EVERYONE'S EXPERIENCE?
I WANTED TO SEE IF THIS IS A PERVASIVE ISSUE."-CHARLIE LIEU

COMMUNITY RESPONSE
Initially the idea of a study encountered resistance from both ends of the spectrum. On social media, some insisted that Lieu, Rennison,
and Ives were trying to create trouble where
there was none. Others were offended by the
suggestion of fielding research-specifically,
advocates who insisted they knew there was
a problem and that capturing data was not
necessary and only delays the work needed to
address the issue.
The American Alpine Club (AAC) was one
of the first organizations to lend support. The
AAC is hosting the #SafeOutside initiative
content on its website (americanalpineclub.
org/safeoutside), and CEO Phil Powers and
president Deanne Buck co-authored the forward to the study report. On reading the data,
Powers said he was sadly not surprised, and a
little bit disappointed. "I was an optimist that
our community of climbers would be better
than some norm," he says.
The prevailing response has been one of sup16 %
port and interest. Lieu and Rennison credit

the high sample size to the roughly 40 outdoor
recreation organizations (including Outdoor
Retailer) that helped distribute the survey link.
All climbers were encouraged to participate,
whether they had experienced SHSA or not,
in order to get an accurate read on incidence.
Because there is not a master list of all climbers
to work from, the sample is considered "nonprobability" and comes with the disclaimer
that results cannot be fully generalized to the
broader climbing population. But the approach was the best available and still a pretty
good indicator. "Numbers talk to people,"
Rennison says. Now that the data is out there,
people feel compelled to act.
"Some might say this issue could be outside
of our purview. You look at the survey and it
becomes an issue, because it's part of climbing," Powers said. "As an organization that
wants to welcome people to this wonderful activity, an activity that 'breathes life into
your life' as people say, to see it withheld from
someone because they feel unwelcome or
47%
worse is a great tragedy."

Men

EXPERIENCED SHSA DEFINED
BEHAVIORS DURING
CLIMBING ACTIVITIES

16 %
Men

47%

Women

Women

EXPERIENCED SPECIFIC SHSA TYPES

47%

Women

TIME FOR CHANGE
Now step two is taking hold: confronting the
problem. Just as capturing data was intended
as a first step, so was the focus on the climbing community. "We were trying to do this in a
strategic way," Lieu said. "We did think about
the broader outdoor community, and society
as a whole, but there are three of us, and we
can't boil the ocean."
The results suggest SHSA persists throughout the outdoor recreation community, and
SNEWS has partnered with #SafeOutside
researchers on a survey that explores the
prevalence of SHSA across the outdoor industry's professional community. Lieu said that
#MeToo was not part of her personal motivation to get involved, but she believes the
national movement has helped pave the way
for receptiveness within the outdoor industry. Coinciding with the release of the data in
late August, close to 40 outdoor organizations
(again including Outdoor Retailer) pledged
support by acknowledging the issue and affirming their commitment to addressing
sexual harassment and assault.
Just creating a space for people to share their
experience has transformed the lives of many
survivors. Both Lieu and Rennison have received overwhelming amount of positive communication from across the outdoor community, and many individuals indicated that just
knowing people cared was a big part of their
path to healing.
The #SafeOutside team is pleased to see
the initiative taking on a life of its own. A
toolkit was created to aid individuals and organizations wishing to address SHSA. They
released the survey questions as well, enabling other organizations to replicate their
process in other sports, and allowing for potential development of a database spanning
the outdoor recreation industry.
Which all leads to step three of the #Safe
Outside initiative: Change the world. O.R.
Winter 2019 / OUTDOOR RETAILER 27



Outdoor Retailer - Winter 2019

Table of Contents for the Digital Edition of Outdoor Retailer - Winter 2019

OUTDOOR RETAILER - WINTER 2019
CONTENTS
THE PULSE
HEADLINES
MERCHANDISING
MARKETING
BIG PICTURE
GLOBAL PERSPECTIVE
CASE STUDY
IDEAS
WHITNEY CONNELL
SHERYL DEBOARD
EMPLOYEE OF THE MONTH
RESEARCH
NEPTUNE’S REVIVAL
MOVING THE NEEDLE
SKI TRADITIONS
BREAD+BUTTER
KNOW YOUR WINTER SPORTS
MADE IN AMERICA
WORK WEAR
COUNTER CULTURE
THE VIEW
HOW I GOT HERE
#REPLIFE
FROM THE ROAD
Outdoor Retailer - Winter 2019 - OUTDOOR RETAILER - WINTER 2019
Outdoor Retailer - Winter 2019 - Cover2
Outdoor Retailer - Winter 2019 - 1
Outdoor Retailer - Winter 2019 - CONTENTS
Outdoor Retailer - Winter 2019 - 3
Outdoor Retailer - Winter 2019 - 4
Outdoor Retailer - Winter 2019 - 5
Outdoor Retailer - Winter 2019 - 6
Outdoor Retailer - Winter 2019 - 7
Outdoor Retailer - Winter 2019 - 8
Outdoor Retailer - Winter 2019 - THE PULSE
Outdoor Retailer - Winter 2019 - HEADLINES
Outdoor Retailer - Winter 2019 - 11
Outdoor Retailer - Winter 2019 - MERCHANDISING
Outdoor Retailer - Winter 2019 - 13
Outdoor Retailer - Winter 2019 - MARKETING
Outdoor Retailer - Winter 2019 - BIG PICTURE
Outdoor Retailer - Winter 2019 - GLOBAL PERSPECTIVE
Outdoor Retailer - Winter 2019 - 17
Outdoor Retailer - Winter 2019 - CASE STUDY
Outdoor Retailer - Winter 2019 - 19
Outdoor Retailer - Winter 2019 - 20
Outdoor Retailer - Winter 2019 - IDEAS
Outdoor Retailer - Winter 2019 - WHITNEY CONNELL
Outdoor Retailer - Winter 2019 - SHERYL DEBOARD
Outdoor Retailer - Winter 2019 - EMPLOYEE OF THE MONTH
Outdoor Retailer - Winter 2019 - 25
Outdoor Retailer - Winter 2019 - RESEARCH
Outdoor Retailer - Winter 2019 - 27
Outdoor Retailer - Winter 2019 - NEPTUNE’S REVIVAL
Outdoor Retailer - Winter 2019 - 29
Outdoor Retailer - Winter 2019 - 30
Outdoor Retailer - Winter 2019 - 31
Outdoor Retailer - Winter 2019 - 32
Outdoor Retailer - Winter 2019 - 33
Outdoor Retailer - Winter 2019 - MOVING THE NEEDLE
Outdoor Retailer - Winter 2019 - 35
Outdoor Retailer - Winter 2019 - 36
Outdoor Retailer - Winter 2019 - 37
Outdoor Retailer - Winter 2019 - SKI TRADITIONS
Outdoor Retailer - Winter 2019 - 39
Outdoor Retailer - Winter 2019 - 40
Outdoor Retailer - Winter 2019 - 41
Outdoor Retailer - Winter 2019 - 42
Outdoor Retailer - Winter 2019 - BREAD+BUTTER
Outdoor Retailer - Winter 2019 - KNOW YOUR WINTER SPORTS
Outdoor Retailer - Winter 2019 - 45
Outdoor Retailer - Winter 2019 - MADE IN AMERICA
Outdoor Retailer - Winter 2019 - 47
Outdoor Retailer - Winter 2019 - WORK WEAR
Outdoor Retailer - Winter 2019 - 49
Outdoor Retailer - Winter 2019 - COUNTER CULTURE
Outdoor Retailer - Winter 2019 - 51
Outdoor Retailer - Winter 2019 - THE VIEW
Outdoor Retailer - Winter 2019 - 53
Outdoor Retailer - Winter 2019 - 54
Outdoor Retailer - Winter 2019 - 55
Outdoor Retailer - Winter 2019 - 56
Outdoor Retailer - Winter 2019 - 57
Outdoor Retailer - Winter 2019 - HOW I GOT HERE
Outdoor Retailer - Winter 2019 - 59
Outdoor Retailer - Winter 2019 - #REPLIFE
Outdoor Retailer - Winter 2019 - 61
Outdoor Retailer - Winter 2019 - FROM THE ROAD
Outdoor Retailer - Winter 2019 - 63
Outdoor Retailer - Winter 2019 - 64
Outdoor Retailer - Winter 2019 - Cover3
Outdoor Retailer - Winter 2019 - Cover4
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