Outdoor Retailer - Summer 2020 - 22

IDEAS / Responsible Recreation

RESEARCH

Providing Guidance
Leave No Trace Center for Outdoor Ethics and Pennsylvania State
University conducted COVID-19-related research to help define a
safe and environmentally sound future for outdoor recreation.
by Doug Schnitzspahn
THE PAST FEW MONTHS HAVE MADE IT STARTLINGLY CLEAR TO THE OUTDOOR INDUSTRYAND
beyond just how valuable time spent in nature truly is. Since the global pandemic was declared
in March, people across the world have begun interacting with the outdoors in different ways-
whether local trail hikes, neighborhood runs and dog walks, local park excursions with family,
or under restrictions at home.
These impacts were felt almost instantly, and the Leave No Trace Center for Outdoor Ethics
moved quickly to launch a study to gather relevant and timely data about people's swiftly shifting
recreation habits.
Working alongside its research partner, Pennsylvania State University, Leave No Trace launched

22 OUTDOOR RETAILER

/ Summer 2020

a three-part rapid assessment study of outdoor recreation trends during the COVID-19
pandemic to offer guidance to land managers,
recreation providers, and outdoor enthusiasts
across the country. Although the future for
both the outdoor industry and outdoor recreation feels uncertain at the moment, gathering this information as the situation evolves
will help us all more clearly understand what
people need when spending time outside and
what guidance they would like to have in place
to feel safe and protect the environment.

RESEARCH PHASE 1
Between April 9 to 11, over 1,000 outdoor
recreationists from the Leave No Trace community were surveyed. According to Ben
Lawhon, education director at the Leave No
Trace Center and one of the principal investigators, this type of data is critical to land managers across the country as they navigate the
current recreation paradigm. "Spending time
outdoors is one of the few things that people
can do to get out of their homes. However, we
know that some areas are being overwhelmed
by increased volume," says Lawhon.
Another principal investigator, Dr. Derrick
Taff from Penn State University says, "These
results reflect a growing body of evidence
demonstrating how our parks and protected
areas provide physical and mental health
benefits." The results of this first phase of the
study indicated that outdoor enthusiasts were
shifting their behavior and recreation patterns
to align with recommendations from health
professionals. However, people are anxious to
get back to spending time outside in ways they
did before the pandemic began. According to
Taff, "Clear communication coming from both
public health authorities and land managers
about spending time outside safely is more
critical than ever given the importance of outdoor recreation in the U.S."
One revealing finding from this early stage
of research indicates those living in urban
environments were already feeling the effects
the most in terms of how they were able to
spend time outside during the pandemic. This
suggests the need to craft policies and recommendations that enable everyone ongoing
access to the outdoors while adhering to best

Doug Schnitzspahn

THE COVER UP
Outdoor enthusiasts
have shifted their
behavior patterns
during the pandemic
to follow local
restrictions.



Outdoor Retailer - Summer 2020

Table of Contents for the Digital Edition of Outdoor Retailer - Summer 2020

OUTDOOR RETAILER - SUMMER 2020
CONTENTS
THE PULSE
HEADLINES
RETAIL 101
MARKETING
GLOBAL PERSPECTIVE
CASE STUDY
IDEAS
FLOYD LANDIS
AMY HATCH
EMPLOYEE OF THE MON
RESEARCH
THE COVID-19 TIMELINE
HEROES IN CRISIS
ON BLACK JOY
BREAD+BUTTER
SUSTAINABILITY
HOT PICK
THE VIEW
HOW I GOT HERE
#SHOPLIFE
FROM THE ROAD
Outdoor Retailer - Summer 2020 - OUTDOOR RETAILER - SUMMER 2020
Outdoor Retailer - Summer 2020 - Cover2
Outdoor Retailer - Summer 2020 - 1
Outdoor Retailer - Summer 2020 - CONTENTS
Outdoor Retailer - Summer 2020 - 3
Outdoor Retailer - Summer 2020 - 4
Outdoor Retailer - Summer 2020 - 5
Outdoor Retailer - Summer 2020 - 6
Outdoor Retailer - Summer 2020 - THE PULSE
Outdoor Retailer - Summer 2020 - HEADLINES
Outdoor Retailer - Summer 2020 - 9
Outdoor Retailer - Summer 2020 - RETAIL 101
Outdoor Retailer - Summer 2020 - 11
Outdoor Retailer - Summer 2020 - MARKETING
Outdoor Retailer - Summer 2020 - 13
Outdoor Retailer - Summer 2020 - GLOBAL PERSPECTIVE
Outdoor Retailer - Summer 2020 - CASE STUDY
Outdoor Retailer - Summer 2020 - 16
Outdoor Retailer - Summer 2020 - 17
Outdoor Retailer - Summer 2020 - IDEAS
Outdoor Retailer - Summer 2020 - FLOYD LANDIS
Outdoor Retailer - Summer 2020 - AMY HATCH
Outdoor Retailer - Summer 2020 - EMPLOYEE OF THE MON
Outdoor Retailer - Summer 2020 - RESEARCH
Outdoor Retailer - Summer 2020 - 23
Outdoor Retailer - Summer 2020 - THE COVID-19 TIMELINE
Outdoor Retailer - Summer 2020 - 25
Outdoor Retailer - Summer 2020 - 26
Outdoor Retailer - Summer 2020 - 27
Outdoor Retailer - Summer 2020 - 28
Outdoor Retailer - Summer 2020 - 29
Outdoor Retailer - Summer 2020 - 30
Outdoor Retailer - Summer 2020 - 31
Outdoor Retailer - Summer 2020 - HEROES IN CRISIS
Outdoor Retailer - Summer 2020 - 33
Outdoor Retailer - Summer 2020 - 34
Outdoor Retailer - Summer 2020 - 35
Outdoor Retailer - Summer 2020 - 36
Outdoor Retailer - Summer 2020 - 37
Outdoor Retailer - Summer 2020 - ON BLACK JOY
Outdoor Retailer - Summer 2020 - 39
Outdoor Retailer - Summer 2020 - 40
Outdoor Retailer - Summer 2020 - 41
Outdoor Retailer - Summer 2020 - BREAD+BUTTER
Outdoor Retailer - Summer 2020 - 43
Outdoor Retailer - Summer 2020 - SUSTAINABILITY
Outdoor Retailer - Summer 2020 - 45
Outdoor Retailer - Summer 2020 - 46
Outdoor Retailer - Summer 2020 - 47
Outdoor Retailer - Summer 2020 - HOT PICK
Outdoor Retailer - Summer 2020 - 49
Outdoor Retailer - Summer 2020 - THE VIEW
Outdoor Retailer - Summer 2020 - 51
Outdoor Retailer - Summer 2020 - 52
Outdoor Retailer - Summer 2020 - 53
Outdoor Retailer - Summer 2020 - 54
Outdoor Retailer - Summer 2020 - 55
Outdoor Retailer - Summer 2020 - HOW I GOT HERE
Outdoor Retailer - Summer 2020 - 57
Outdoor Retailer - Summer 2020 - #SHOPLIFE
Outdoor Retailer - Summer 2020 - 59
Outdoor Retailer - Summer 2020 - FROM THE ROAD
Outdoor Retailer - Summer 2020 - 61
Outdoor Retailer - Summer 2020 - 62
Outdoor Retailer - Summer 2020 - 63
Outdoor Retailer - Summer 2020 - 64
Outdoor Retailer - Summer 2020 - Cover3
Outdoor Retailer - Summer 2020 - Cover4
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