Outdoor Retailer PULSE The Winter 2020 HEADLINES / MERCHANDISING / MARKETING / BIG PICTURE / GLOBAL PERSPECTIVE / CASE STUDY URBAN ETHOS The North Face sought inspiration in Japanese street style when it designed its technical, limited edition Cultivation collection anorak ($199), which sold out in a hurry last spring. Courtesy The North Face APPAREL TRENDS The New Style If you want to know what's going to be hot in the outdoor industry in North America, look to Japan. by Corey Buhay Winter 2020/ OUTDOOR RETAILER 15