Outdoor Retailer - December 2020 - 46

BREAD+BUTTER / Gear Gallery

Product Picks
Winter is here and each month we will showcase current products, as well as products
yet to be released, in order to help retailers discover those that best suit their customers.
Use the contact info in any of the listings for more details and ordering information.
By Cameron Martindell
1. GOOD TO-GO
CHICKEN PHO

Vietnamese chicken noodle
soup is a popular street food
known the world over for
its comforting effects. The
steaming, savory, and immensely aromatic broth is the
foundation of this restorative
dish. Notes of cinnamon
and star anise, followed by
fresh ginger and clove, keep
it authentic. Braised chicken
thighs, cabbage, scallion, and
cilantro provide the additional sustenance needed for
any adventure. Available in a
single or double serving.
| $8-$15
goodto-go.com
Available: Now
Contact: amy@
goodto-go.com

2. HELLY HANSEN
ELEVATION INFINITY
SHELL JACKET

Taking design inspiration from the bestselling
Elevation Shell Jacket and incorporating Lifa Infinity Pro
Technology, this jacket features a longer freeride fit and
a host of thoughtful features
that emphasize comfort and
safety while skiing or snowboarding on- and off-piste.
The jacket includes a built-in

46 OUTDOOR RETAILER

removable balaclava, highvis hits, and Helly Hansen's
signature Life Pocket that
uses NASA-engineered
PrimaLoft Aerogel insulation
to keep phones and electronics alive longer. | $750
hellyhansen.com
Available: Now
Contact: brady.barry@
hellyhansen.com

1

3. RUFFWEAR
PACK OUT BAG

Ruffwear's Pack Out Bag is a
convenient solution for carrying full pick-up bags (read:
poop) hands-free between
drop points. A water-resistant shell fabric and waterproof lining work in tandem
with a waterproof zipper for
easy-to-clean odor containment. It includes an adjustable belt to carry it around
the waist. Or directly attach
it to a pack or belt with the integrated clip. The bag comes
with a roll of pick-up bags
loaded in the bag dispenser
on the back. The Pack Out
Bag makes it a little easier for
all of us to doo-doo our part
to keep our trails clean. | $35
ruffwear.com
Available: Now
Contact: dove@
ruffwear.com

/ December 2020

2

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http://www.hellyhansen.com http://www.goodto-go.com http://www.ruffwear.com

Outdoor Retailer - December 2020

Table of Contents for the Digital Edition of Outdoor Retailer - December 2020

OUTDOOR RETAILER - DECEMBER 2020
CONTENTS
THE PULSE
HEADLINES
MARKETING
RETAIL 101
CASE STUDY
IDEAS
THOUGHT LEADERS
THE OR CHAT
RESEARCH AND RESOURCES
WELCOME TO THE PYROCENE
NATURE AS MEDICINE
FREERIDESTAN!
BREAD + BUTTER
BACKCOUNTRY BOOM
GEAR GALLERY
HOT PICKS
THE VIEW
FIELD NOTES
#SHOPLIFE
#REPLIFE
BACKSTORY
Outdoor Retailer - December 2020 - OUTDOOR RETAILER - DECEMBER 2020
Outdoor Retailer - December 2020 - Cover2
Outdoor Retailer - December 2020 - 3
Outdoor Retailer - December 2020 - 4
Outdoor Retailer - December 2020 - 5
Outdoor Retailer - December 2020 - 6
Outdoor Retailer - December 2020 - 7
Outdoor Retailer - December 2020 - 8
Outdoor Retailer - December 2020 - THE PULSE
Outdoor Retailer - December 2020 - HEADLINES
Outdoor Retailer - December 2020 - 11
Outdoor Retailer - December 2020 - 12
Outdoor Retailer - December 2020 - 13
Outdoor Retailer - December 2020 - 14
Outdoor Retailer - December 2020 - 15
Outdoor Retailer - December 2020 - 16
Outdoor Retailer - December 2020 - MARKETING
Outdoor Retailer - December 2020 - RETAIL 101
Outdoor Retailer - December 2020 - CASE STUDY
Outdoor Retailer - December 2020 - 20
Outdoor Retailer - December 2020 - 21
Outdoor Retailer - December 2020 - IDEAS
Outdoor Retailer - December 2020 - THOUGHT LEADERS
Outdoor Retailer - December 2020 - 24
Outdoor Retailer - December 2020 - THE OR CHAT
Outdoor Retailer - December 2020 - RESEARCH AND RESOURCES
Outdoor Retailer - December 2020 - 27
Outdoor Retailer - December 2020 - WELCOME TO THE PYROCENE
Outdoor Retailer - December 2020 - 29
Outdoor Retailer - December 2020 - 30
Outdoor Retailer - December 2020 - 31
Outdoor Retailer - December 2020 - 32
Outdoor Retailer - December 2020 - 33
Outdoor Retailer - December 2020 - NATURE AS MEDICINE
Outdoor Retailer - December 2020 - 35
Outdoor Retailer - December 2020 - 36
Outdoor Retailer - December 2020 - 37
Outdoor Retailer - December 2020 - FREERIDESTAN!
Outdoor Retailer - December 2020 - 39
Outdoor Retailer - December 2020 - 40
Outdoor Retailer - December 2020 - 41
Outdoor Retailer - December 2020 - 42
Outdoor Retailer - December 2020 - BREAD + BUTTER
Outdoor Retailer - December 2020 - BACKCOUNTRY BOOM
Outdoor Retailer - December 2020 - 45
Outdoor Retailer - December 2020 - GEAR GALLERY
Outdoor Retailer - December 2020 - 47
Outdoor Retailer - December 2020 - 48
Outdoor Retailer - December 2020 - 49
Outdoor Retailer - December 2020 - 50
Outdoor Retailer - December 2020 - 51
Outdoor Retailer - December 2020 - 52
Outdoor Retailer - December 2020 - 53
Outdoor Retailer - December 2020 - 54
Outdoor Retailer - December 2020 - 55
Outdoor Retailer - December 2020 - HOT PICKS
Outdoor Retailer - December 2020 - 57
Outdoor Retailer - December 2020 - THE VIEW
Outdoor Retailer - December 2020 - 59
Outdoor Retailer - December 2020 - FIELD NOTES
Outdoor Retailer - December 2020 - 61
Outdoor Retailer - December 2020 - 62
Outdoor Retailer - December 2020 - 63
Outdoor Retailer - December 2020 - 64
Outdoor Retailer - December 2020 - 65
Outdoor Retailer - December 2020 - 66
Outdoor Retailer - December 2020 - 67
Outdoor Retailer - December 2020 - 68
Outdoor Retailer - December 2020 - #SHOPLIFE
Outdoor Retailer - December 2020 - #REPLIFE
Outdoor Retailer - December 2020 - 71
Outdoor Retailer - December 2020 - 72
Outdoor Retailer - December 2020 - Cover3
Outdoor Retailer - December 2020 - BACKSTORY
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