Outdoor Retailer - December 2020 - 49

17

15
16

Certified for use as a half or
twin rope. | $180
blackdiamondequipment.
com
Available: March 2021
Contact: bdmo@bdel.com

15. GREGORY MOUNTAIN
PRODUCTS KATAMAI AND
KALMIA PACKS

Optimized for a weekend
trip or a once-in-a-lifetime
trek, the Katamai (men's) and
Kalmia (women's) packs with
FreeFloat 360 suspension are
ventilated and provide dynamic comfort on the trail.
FreeFloat 360 flexes, rotates,
and reacts to the body's movements for long-term comfort.
Available in two sizes each:
Katamai 55 and 65; Kalmia 50

and 60. | $260-$280
gregorypacks.com
Available: Spring 2021
Contact: jimb@
gregorypacks.com

16. SMARTWOOL WOMEN'S
PHD PRO ENDURANCE PRINT
CREW

This purpose-built, floralpatterned sock features
Smartwool's Shred Shield technology to reduce wear from toes
and its Indestructawool technology for a more durable sock.
Smartwool uses minimal and
targeted sole cushioning and a
new malleolus ankle cushion
designed for protection on the
most rugged trails. These wool
running socks for women were
built to go far and stay comfort-

18

able in collaboration with ultrarunner Rob Krar. Also comes in
a men's version. | $26
smartwool.com
Available: Now
Contact: jody_carlson@
vfc.com

17. MAMMUT 4 SLIDE HARNESS

The 4 Slide climbing harness
is ideal for both beginners and
expert climbers. Its four Slide
Bloc buckles are user-friendly
and offer a wide range of adjustments to fit every body size and
situation. The two buckles at
the hips can be used to quickly
adapt the climbing harness and
center it on the user's waist. The
leg loops can be adjusted just
as quickly to suit different body
sizes or clothing. The effective

cushioning makes the 4 Slide
feel very comfortable. A red
material woven into the tie-in
loop shines through when the
fabric is worn down to alert the
user to damage. | $60
mammut.com
Available: Spring 2021
Contact: dave.bottomley@
mammut.com

18. COLORADO AROMATICS
KNUCKLE BALM

Knuckle Balm is an all-purpose
balm for dry, rough, and abraded skin. It contains calendula,
plantain, and emollient butter
and oils to soften skin. | $12
coloradoaromatics.com
Available: Now
Contact: cindy@
sagescript.com

December 2020/ OUTDOOR RETAILER 49


http://www.gregorypacks.com https://www.blackdiamondequipment.com/ https://www.blackdiamondequipment.com/ http://www.smartwool.com http://www.mammut.com http://www.coloradoaromatics.com

Outdoor Retailer - December 2020

Table of Contents for the Digital Edition of Outdoor Retailer - December 2020

OUTDOOR RETAILER - DECEMBER 2020
CONTENTS
THE PULSE
HEADLINES
MARKETING
RETAIL 101
CASE STUDY
IDEAS
THOUGHT LEADERS
THE OR CHAT
RESEARCH AND RESOURCES
WELCOME TO THE PYROCENE
NATURE AS MEDICINE
FREERIDESTAN!
BREAD + BUTTER
BACKCOUNTRY BOOM
GEAR GALLERY
HOT PICKS
THE VIEW
FIELD NOTES
#SHOPLIFE
#REPLIFE
BACKSTORY
Outdoor Retailer - December 2020 - OUTDOOR RETAILER - DECEMBER 2020
Outdoor Retailer - December 2020 - Cover2
Outdoor Retailer - December 2020 - 3
Outdoor Retailer - December 2020 - 4
Outdoor Retailer - December 2020 - 5
Outdoor Retailer - December 2020 - 6
Outdoor Retailer - December 2020 - 7
Outdoor Retailer - December 2020 - 8
Outdoor Retailer - December 2020 - THE PULSE
Outdoor Retailer - December 2020 - HEADLINES
Outdoor Retailer - December 2020 - 11
Outdoor Retailer - December 2020 - 12
Outdoor Retailer - December 2020 - 13
Outdoor Retailer - December 2020 - 14
Outdoor Retailer - December 2020 - 15
Outdoor Retailer - December 2020 - 16
Outdoor Retailer - December 2020 - MARKETING
Outdoor Retailer - December 2020 - RETAIL 101
Outdoor Retailer - December 2020 - CASE STUDY
Outdoor Retailer - December 2020 - 20
Outdoor Retailer - December 2020 - 21
Outdoor Retailer - December 2020 - IDEAS
Outdoor Retailer - December 2020 - THOUGHT LEADERS
Outdoor Retailer - December 2020 - 24
Outdoor Retailer - December 2020 - THE OR CHAT
Outdoor Retailer - December 2020 - RESEARCH AND RESOURCES
Outdoor Retailer - December 2020 - 27
Outdoor Retailer - December 2020 - WELCOME TO THE PYROCENE
Outdoor Retailer - December 2020 - 29
Outdoor Retailer - December 2020 - 30
Outdoor Retailer - December 2020 - 31
Outdoor Retailer - December 2020 - 32
Outdoor Retailer - December 2020 - 33
Outdoor Retailer - December 2020 - NATURE AS MEDICINE
Outdoor Retailer - December 2020 - 35
Outdoor Retailer - December 2020 - 36
Outdoor Retailer - December 2020 - 37
Outdoor Retailer - December 2020 - FREERIDESTAN!
Outdoor Retailer - December 2020 - 39
Outdoor Retailer - December 2020 - 40
Outdoor Retailer - December 2020 - 41
Outdoor Retailer - December 2020 - 42
Outdoor Retailer - December 2020 - BREAD + BUTTER
Outdoor Retailer - December 2020 - BACKCOUNTRY BOOM
Outdoor Retailer - December 2020 - 45
Outdoor Retailer - December 2020 - GEAR GALLERY
Outdoor Retailer - December 2020 - 47
Outdoor Retailer - December 2020 - 48
Outdoor Retailer - December 2020 - 49
Outdoor Retailer - December 2020 - 50
Outdoor Retailer - December 2020 - 51
Outdoor Retailer - December 2020 - 52
Outdoor Retailer - December 2020 - 53
Outdoor Retailer - December 2020 - 54
Outdoor Retailer - December 2020 - 55
Outdoor Retailer - December 2020 - HOT PICKS
Outdoor Retailer - December 2020 - 57
Outdoor Retailer - December 2020 - THE VIEW
Outdoor Retailer - December 2020 - 59
Outdoor Retailer - December 2020 - FIELD NOTES
Outdoor Retailer - December 2020 - 61
Outdoor Retailer - December 2020 - 62
Outdoor Retailer - December 2020 - 63
Outdoor Retailer - December 2020 - 64
Outdoor Retailer - December 2020 - 65
Outdoor Retailer - December 2020 - 66
Outdoor Retailer - December 2020 - 67
Outdoor Retailer - December 2020 - 68
Outdoor Retailer - December 2020 - #SHOPLIFE
Outdoor Retailer - December 2020 - #REPLIFE
Outdoor Retailer - December 2020 - 71
Outdoor Retailer - December 2020 - 72
Outdoor Retailer - December 2020 - Cover3
Outdoor Retailer - December 2020 - BACKSTORY
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